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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Geckoboard

    Score9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Geckoboard enables users to create real time dashboards using data from over 80 cloud services. It integrates with other products such as: AWeber, Basecamp, Campaign Monitor and HubSpot.

    $35

    per month

    SpyFu

    Score7 out of 10
    N/ASpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search engine optimization and paid listings management platform touts the ability to lower costs and raise rankings via a Kombat-oriented approach... basically a cute way of saying "it makes comparisons" of how well your site does in niche…

    $39

    per month

    Pricing
    GeckoboardSpyFu
    Editions & Modules
    Starter
    $35
    per month
    Team
    $159
    per month
    Team Plus
    $275
    per month
    Company
    $599
    per month
    Basic
    $39
    per month
    Professional
    $79
    per month
    Team
    $299
    per month
    Offerings
    Pricing Offerings
    GeckoboardSpyFu
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    GeckoboardSpyFu
    Considered Both Products
    Geckoboard
    No answer on this topic
    SpyFu
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    97%
    Would buy again
    28 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    27 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    29 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    21 Answers
    Implementation went as expected
    No answers on this topic
    96%
    Implementation went as expected
    22 Answers
    Features
    GeckoboardSpyFu
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Geckoboard and SpyFu
    Feature
    Geckoboard
    9.3
    5 Ratings
    13% above category average
    SpyFu
    -
    Ratings
    Pixel Perfect reports8.03 Ratings00 Ratings
    Customizable dashboards10.05 Ratings00 Ratings
    Report Formatting Templates10.04 Ratings00 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Geckoboard and SpyFu
    Feature
    Geckoboard
    7.7
    5 Ratings
    4% below category average
    SpyFu
    -
    Ratings
    Drill-down analysis8.04 Ratings00 Ratings
    Formatting capabilities8.03 Ratings00 Ratings
    Integration with R or other statistical packages7.02 Ratings00 Ratings
    Report sharing and collaboration8.05 Ratings00 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Geckoboard and SpyFu
    Feature
    Geckoboard
    9.0
    5 Ratings
    9% above category average
    SpyFu
    -
    Ratings
    Publish to Web10.05 Ratings00 Ratings
    Publish to PDF9.01 Ratings00 Ratings
    Report Versioning9.02 Ratings00 Ratings
    Report Delivery Scheduling8.03 Ratings00 Ratings
    Delivery to Remote Servers9.03 Ratings00 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Geckoboard and SpyFu
    Feature
    Geckoboard
    8.7
    5 Ratings
    9% above category average
    SpyFu
    -
    Ratings
    Pre-built visualization formats (heatmaps, scatter plots etc.)10.05 Ratings00 Ratings
    Location Analytics / Geographic Visualization10.05 Ratings00 Ratings
    Predictive Analytics6.02 Ratings00 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Geckoboard and SpyFu
    Feature
    Geckoboard
    7.8
    5 Ratings
    8% below category average
    SpyFu
    -
    Ratings
    Multi-User Support (named login)9.05 Ratings00 Ratings
    Role-Based Security Model7.03 Ratings00 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)9.03 Ratings00 Ratings
    Single Sign-On (SSO)6.12 Ratings00 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Geckoboard and SpyFu
    Feature
    Geckoboard
    9.5
    5 Ratings
    21% above category average
    SpyFu
    -
    Ratings
    Responsive Design for Web Access9.05 Ratings00 Ratings
    Mobile Application10.03 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile10.04 Ratings00 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Geckoboard and SpyFu
    Feature
    Geckoboard
    10.0
    2 Ratings
    25% above category average
    SpyFu
    -
    Ratings
    REST API10.02 Ratings00 Ratings
    Javascript API10.02 Ratings00 Ratings
    iFrames10.02 Ratings00 Ratings
    Java API10.02 Ratings00 Ratings
    Themeable User Interface (UI)10.02 Ratings00 Ratings
    Customizable Platform (Open Source)10.02 Ratings00 Ratings
    SEO
    Comparison of SEO features of Geckoboard and SpyFu
    Feature
    Geckoboard
    -
    Ratings
    SpyFu
    6.6
    52 Ratings
    15% below category average
    Keyword analysis00 Ratings7.052 Ratings
    Backlink management00 Ratings6.040 Ratings
    SERP ranking tracking00 Ratings6.044 Ratings
    Page grader00 Ratings7.829 Ratings
    Competitive analysis00 Ratings7.051 Ratings
    Site audit / diagnostics00 Ratings7.232 Ratings
    Site recommendations00 Ratings6.031 Ratings
    Task management00 Ratings6.120 Ratings
    SEO Channels
    Comparison of SEO Channels features of Geckoboard and SpyFu
    Feature
    Geckoboard
    -
    Ratings
    SpyFu
    5.8
    39 Ratings
    27% below category average
    Local SEO00 Ratings5.033 Ratings
    Social SEO00 Ratings5.028 Ratings
    Mobile SEO00 Ratings8.029 Ratings
    Global SEO00 Ratings5.035 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Geckoboard and SpyFu
    Feature
    Geckoboard
    -
    Ratings
    SpyFu
    7.2
    28 Ratings
    16% below category average
    Multi-domain support00 Ratings6.028 Ratings
    Integration with web analytics tools00 Ratings8.518 Ratings
    Best Alternatives
    GeckoboardSpyFu
    Small Businesses
    Cyfe
    Score4 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    Sisense
    Score6.9 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    GeckoboardSpyFu
    Likelihood to Recommend
    9.0
    (6 ratings)
    7.0
    (62 ratings)
    Likelihood to Renew
    8.0
    (1 ratings)
    10.0
    (10 ratings)
    Usability
    9.0
    (1 ratings)
    7.0
    (1 ratings)
    Support Rating
    8.0
    (1 ratings)
    7.6
    (13 ratings)
    Data Sharing and Collaboration
    8.0
    (5 ratings)
    -
    (0 ratings)
    Data Sources
    9.0
    (5 ratings)
    -
    (0 ratings)
    User Testimonials
    GeckoboardSpyFu
    Likelihood to Recommend
    Geckoboard
    Great value for the money. Excellent for smaller agencies with multiple projects and teams in a smaller space. We can quickly roll out mobile displays to help with a particular deployment push or monitoring a clients website engagement. It's also useful for showing live data without requiring analytics to run reports from a CRM, etc.
    Incentivized
    Read full review
    SpyFu
    If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on.
    Incentivized
    Read full review
    Pros
    Geckoboard
    • User self-help - the video tutorials and a robust publicly accessible knowledgebase.
    • Geckoboard can aggregate data from a number of other apps into a singular dashboard.
    • Sleek, dark UI.
    Incentivized
    Read full review
    SpyFu
    • Keeping a tab on competitors organic and inorganic activities
    • Helps identify where the competitor is getting the backlinks from.
    • Identify competitors top content and the keywords that's bringing them traffic
    • Get proper information of their current and past ADS run on Google.
    Incentivized
    Read full review
    Cons
    Geckoboard
    • A bit more flexibility in the number of columns would be nice.
    • Ability to scale to mobile device (web).
    • App capabilities are missing on Android.
    Read full review
    SpyFu
    • As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture.
    • When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to.
    Incentivized
    Read full review
    Likelihood to Renew
    Geckoboard
    My company did not renew due to changes in the organization.
    Incentivized
    Read full review
    SpyFu
    Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps. Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.
    Read full review
    Usability
    Geckoboard
    With a simple interface and available templates, creating basic dashboards is easy. Obviously depending on the data you want to visualize, there may be higher learning curves. That being said, they have a huge amount of integrations and extensible frameworks. If you are using anything made in the past ten years there is an API function or integration that can get it talking to the platform. As such, it's pretty easy to hit the main data points you want and get it on a cheap display in front of your team.
    Incentivized
    Read full review
    SpyFu
    SpyFu is an easy to use tool, and has a self -explanatroy dashborad to generate the data needed to provide insights into any B2B SEO and PPC campaign. It is not comprehensive, but it certainly provides good enough insight to make it a valuable part of any agency tool stack
    Incentivized
    Read full review
    Support Rating
    Geckoboard
    The support levels vary based on the level of plan that you have but that's to be expected. Virtually everything except the Enterprise plan has basic chat/email support. While they are responsive they are not going to be much assistance in helping you figure out API calls or implementing 3rd party integrations. That is to be expected and the support community can pretty much get you in the right direction if you look.
    Incentivized
    Read full review
    SpyFu
    SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise.
    Incentivized
    Read full review
    Alternatives Considered
    Geckoboard
    Domo is more robust. We do use both because Geckoboard is really easy to show the rest of our team without the need for additional licenses.
    Incentivized
    Read full review
    SpyFu
    I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing.
    Incentivized
    Read full review
    Return on Investment
    Geckoboard
    • While we originally used this as an internal IS tool, we eventually have expanded it to be used by nearly every department.
    • Because pricing is monthly, we can grow or decrease our usage based on our current client needs.
    • Because it is low cost and easy to deploy, we can utilize it in place of considerable resources in analytics and reporting by delivering snapshots of data without pulling reports.
    Incentivized
    Read full review
    SpyFu
    • Helping us track our ranking.
    • It helps solve the problem of ambiguity when it comes to Google Ads. It makes the strategy more clear.
    • You can sift through lots of different online analytics to find the information, but it takes way too long. SpyFu has it all in one place!
    Incentivized
    Read full review
    ScreenShots

    Geckoboard Screenshots

    Screenshot of Create live KPI dashboards in minutes. No coding or training required.Screenshot of Easily pull in real-time data from over 80 different tools, including spreadsheets and databases, as well as popular business tools like Salesforce, Zendesk, Google Analytics and many more.Screenshot of Anyone can build custom dashboards that make data and KPIs look professional and are easy for everyone on the team to understand at a glance.Screenshot of Get important numbers in front of the team or stakeholders, whether they're in the office or WFH.Screenshot of Every part of your organisation can surface metrics that matter to them and show progress towards their goals.