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Genesys Multicloud CX (discontinued) vs. Google Universal Analytics (discontinued)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Genesys Multicloud CX (discontinued)

    Score8 out of 10
    N/AGenesys Multicloud CX (formerly Genesys Engage, or PureEngage) is the Genesys customer engagement platform for enterprises. It is designed to be flexible for enterprises, who often have multiple and multi-national locations (including outsourcing) and large peak volumes and populations.N/A

    Google Universal Analytics (discontinued)

    Score7.6 out of 10
    N/AGoogle Universal Analytics was an enterprise-level analytics solution that was sunset in July of 2024.

    $150,000

    Up to 1 Billion hits/month

    Pricing
    Genesys Multicloud CX (discontinued)Google Universal Analytics (discontinued)
    Editions & Modules
    No answers on this topic
    Google Analytics Premium
    $150,000
    Up to 1 Billion hits/month
    Google Analytics
    Free
    Offerings
    Pricing Offerings
    Genesys Multicloud CX (discontinued)Google Universal Analytics (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Genesys Multicloud CX (discontinued)Google Universal Analytics (discontinued)
    Considered Both Products
    Discontinued Products
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    86%
    Would buy again
    30 Answers
    97%
    Would buy again
    34 Answers
    Delivers good value for the price
    89%
    Delivers good value for the price
    24 Answers
    90%
    Delivers good value for the price
    26 Answers
    Happy with the feature set
    94%
    Happy with the feature set
    33 Answers
    91%
    Happy with the feature set
    32 Answers
    Lived up to sales and marketing promises
    82%
    Lived up to sales and marketing promises
    14 Answers
    96%
    Lived up to sales and marketing promises
    27 Answers
    Implementation went as expected
    79%
    Implementation went as expected
    23 Answers
    89%
    Implementation went as expected
    24 Answers
    Features
    Genesys Multicloud CX (discontinued)Google Universal Analytics (discontinued)
    Contact Center Software
    Comparison of Contact Center Software features of Genesys Multicloud CX (discontinued) and Google Universal Analytics (discontinued)
    Feature
    Genesys Multicloud CX (discontinued)
    9.2
    118 Ratings
    8% above category average
    Google Universal Analytics (discontinued)
    -
    Ratings
    Agent dashboard10.0109 Ratings00 Ratings
    Validate callers10.096 Ratings00 Ratings
    Outbound response9.099 Ratings00 Ratings
    Call forwarding8.089 Ratings00 Ratings
    Click-to-call (CTC)9.083 Ratings00 Ratings
    Warm transfer10.0105 Ratings00 Ratings
    Predictive dialing9.281 Ratings00 Ratings
    Interactive voice response10.0106 Ratings00 Ratings
    REST APIs10.099 Ratings00 Ratings
    Call scripts9.075 Ratings00 Ratings
    Call tracking10.0103 Ratings00 Ratings
    Multichannel integration9.9105 Ratings00 Ratings
    CRM software integration5.199 Ratings00 Ratings
    Workforce Optimization (WFO)
    Comparison of Workforce Optimization (WFO) features of Genesys Multicloud CX (discontinued) and Google Universal Analytics (discontinued)
    Feature
    Genesys Multicloud CX (discontinued)
    8.5
    107 Ratings
    2% above category average
    Google Universal Analytics (discontinued)
    -
    Ratings
    Inbound call routing9.0100 Ratings00 Ratings
    Omnichannel inbound routing10.092 Ratings00 Ratings
    Recording8.980 Ratings00 Ratings
    Quality management8.080 Ratings00 Ratings
    Call analytics8.088 Ratings00 Ratings
    Historical reporting10.0103 Ratings00 Ratings
    Live reporting9.0100 Ratings00 Ratings
    Customer surveys6.864 Ratings00 Ratings
    Customer interaction analytics7.073 Ratings00 Ratings
    Web Analytics
    Comparison of Web Analytics features of Genesys Multicloud CX (discontinued) and Google Universal Analytics (discontinued)
    Feature
    Genesys Multicloud CX (discontinued)
    -
    Ratings
    Google Universal Analytics (discontinued)
    6.9
    1 Ratings
    16% below category average
    Lead Conversion Tracking00 Ratings7.01 Ratings
    Device and Browser Reporting00 Ratings1.01 Ratings
    Pageview Tracking00 Ratings7.01 Ratings
    Event Tracking00 Ratings8.01 Ratings
    Reporting in real-time00 Ratings10.01 Ratings
    Referral Source Tracking00 Ratings10.01 Ratings
    Customizable Dashboards00 Ratings5.01 Ratings
    Best Alternatives
    Genesys Multicloud CX (discontinued)Google Universal Analytics (discontinued)
    Small Businesses
    Zendesk Talk
    Score8.2 out of 10
    Matomo Analytics
    Score9 out of 10
    Medium-sized Companies
    CloudTalk
    Score7.6 out of 10
    Lead Forensics
    Score8.9 out of 10
    Enterprises
    Bright Pattern Contact Center
    Score8.4 out of 10
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Genesys Multicloud CX (discontinued)Google Universal Analytics (discontinued)
    Likelihood to Recommend
    8.0
    (147 ratings)
    8.0
    (55 ratings)
    Likelihood to Renew
    7.9
    (26 ratings)
    10.0
    (11 ratings)
    Usability
    6.9
    (18 ratings)
    9.0
    (5 ratings)
    Availability
    8.0
    (4 ratings)
    -
    (0 ratings)
    Performance
    7.1
    (4 ratings)
    10.0
    (1 ratings)
    Support Rating
    8.6
    (21 ratings)
    10.0
    (23 ratings)
    In-Person Training
    8.1
    (3 ratings)
    9.0
    (1 ratings)
    Online Training
    7.3
    (2 ratings)
    7.0
    (1 ratings)
    Implementation Rating
    3.8
    (11 ratings)
    10.0
    (3 ratings)
    Configurability
    6.5
    (3 ratings)
    -
    (0 ratings)
    Ease of integration
    1.4
    (4 ratings)
    -
    (0 ratings)
    Product Scalability
    7.3
    (4 ratings)
    -
    (0 ratings)
    Vendor post-sale
    7.3
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.3
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Genesys Multicloud CX (discontinued)Google Universal Analytics (discontinued)
    Likelihood to Recommend
    Discontinued Products
    Solution is extremely agile and flexible. The new generation of containerized solution would be a game changer since it brings the ease of deployment and ability to get the innovations to a new total different place. I believe it is really hard to find in the competition who would have something similar or even close
    Incentivized
    Read full review
    Discontinued Products
    As I have discussed previously their insights were very useful. The second thing is since it is a Google product you will connect the data very easily from other platforms like Bigquery, Google Drive, etc. and even you can connect Google marketing platform. through this tool, you can track your live campaign how they were performing, and how it will be engaging your customer as well.
    Read full review
    Pros
    Discontinued Products
    • VHT as a stand alone model can be easily plugged into to the current call routing with minimal changes and it works like charm.
    • Platform SDKs are a powerful tool that help integrate with other third party solutions or to build custom made applications.
    • The whole routing solution is amazing . With user friendly composer, you have the option of building both VRUs and routing strategies. And, they are very easy to deploy.
    • The level of details for report customization is another strong point.
    Incentivized
    Read full review
    Discontinued Products
    • It is an excellent cloud analytics platform that is easy to install and configure and easy to deploy and use, allowing us to measure web traffic and other tools.
    • It is an entirely online tool; it does not take up hard disk space like other desktop tools.
    • Since this tool is draggable, Google is constantly adding more features.
    • Even beginners who do not have a custom dashboard can get information. If there is a problem somewhere on the site that needs to be investigated, Google Analytics 360 will notify you.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Genesys needs to pick up the pace with application upgrades. We see more and more issues with Genesys applications falling behind the operating systems versions. We need more apps to be ready for the latest server OC models. There is a lag.
    • There seems to be constant unrest with the management application platform, CME, SCI, Genesys administrator, GAX, then GAX plugins, then a move away from plugins. We would like one stable management platform that encompasses ALL aspects of management within the contact center.
    • Real-time reporting deficiencies with Genesys pulse web. this application cannot live up to CCPulse with respect to flexibility of views. Pulse web was a plugin now it's not a plugin any longer. constant movement, we finally get pulse web plugin onto production, 6 months later these something supposedly better.
    Incentivized
    Read full review
    Discontinued Products
    • Generally I think there is a lot you can do within the tool, but as it is a Google product it means there is limited support - something which I think lets all of the platform stacks down
    • There could be more visual signifiers to identify if a feature is a normal or 360 feature. This would mean you can really get to grips with what the extra more advanced elements are
    Read full review
    Likelihood to Renew
    Discontinued Products
    Genesys Engage is instrumental in us meeting our service obligations to our customers. Engage enables our organization to deliver interactions to the right staff and helps us minimize service and coverage gaps through historical and real-time reporting. Additionally, we feel that only Genesys Engage can meet and exceed our business needs and requirements.
    Incentivized
    Read full review
    Discontinued Products
    Google Analytics 360 is an upgraded version of the most widely used web/app analytics tracking tools in the market. The price is stable and predictable making it a long-term product of choice. It's easy to use and pairs so well with other Google Marketing Platform products.
    Incentivized
    Read full review
    Usability
    Discontinued Products
    Overall, from a customer perspective and also an agent perspective, it is very easy to use Genesys Engage's platform. The Agent Desktop and Genesys WDE are good. Usability is high and I would consider it an easy to use product and easy to adopt from this perspective.
    Incentivized
    Read full review
    Discontinued Products
    The UI is very easy to navigate and use. The features are well designed and intuitive. As long as the user has a good understanding of basic digital analytics definitions and capabilities, this tool should be quite easy to use. I consider Google Analytics Premium to be the easiest of all of the enterprise solutions out there to use.
    Read full review
    Reliability and Availability
    Discontinued Products
    There are occasional failures, but distributed and High Availability features work well when architected, installed, and configured properly. Thoroughly reading and understanding system documentation is a must.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Performance
    Discontinued Products
    Never being disappointed in my 11 plus years of utilizing the various aspects of the system. No matter what we throw at it, the systems continue to perform as expected.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Support Rating
    Discontinued Products
    There's definitely room for improvement. I would have love to see the chat functionality work more frequently. The level of expertise has diminished over the years. I understand that this in part has to do with the number of new products that has been introduced, but should not be an excuse for the lack of readiness.
    Read full review
    Discontinued Products
    If you purchase Premium through a reseller like LunaMetrics, you are going to be taken care of. The additional amount of support and services that a reseller provides to make sure you have the best experience with the product is the reason why the reseller program exists to begin with. Support doesn't have to be just reactive, it can be proactive as well.
    Read full review
    In-Person Training
    Discontinued Products
    Good training, but on limited locations. You can almost only follow trainings in europ in the UK and in Germany. Uk location is relatively difficult to get to and on a exppensive location. The content of the training is good, supplied training material is okay, but sometimes a bit outdated. When you follow a training it is most likely because of a recent purchase which is uasually the latest version.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Online Training
    Discontinued Products
    Interesting webinars on relevant topic are being provided regularly. Th e webinars a often provided by Genesys and hosted by a very experienced product owner. In many occasions a customer is invited to share his / her experiences and best practices. Webinars can be watched at a later time for your convenience.
    Incentivized
    Read full review
    Discontinued Products
    There is a ton of information online about Google Analytics, but Google Analytics Premium users will have dedicated support and training from Google or an Authorized Reseller.
    Read full review
    Implementation Rating
    Discontinued Products
    It was a death march. We finally learned enough about the product to know that our vendor knew nothing and had done it wrong. We hired voice engineers and took over the project. We should have fired our vendor much earlier
    Incentivized
    Read full review
    Discontinued Products
    If you already have the basic version of GA installed, "getting" GA Premium happens immediately through a virtual flipping of the switch - no need to re-implement. You'll want to expand your use of custom dimensions and metrics (you get 10x the amount with Premium). Ideally, you'll be using a tag management solution to talk with GA Premium, in concert with implementing a dataLayer (to note, Google's Tag Manager platform is covered under the same GA Premium SLA, and it's free). There are some welcomed "configurations" with GA Premium, such as integrating with DoubleClick products, activating data driven attribution models, and building roll-up executive reports - but all of these are easy point and click solutions. In comparison with any other enterprise analytics solution, implementing GA and GA Premium is traditionally easier and more flexible. And if you have any trouble or need an extra set of hands for implementation, GA Certified Partners like LunaMetrics can help
    Read full review
    Alternatives Considered
    Discontinued Products
    For a similar contact center structure, I find Genesys products are faster to produce outcomes, and fast to respond (loading, changing screens...). However, in terms of user interface, I do prefer the way NICE did things there. Coming from an agent background, I find that the NICE agent interface is more visually appealing and offers more flexibility (parameters for agent exceptions).
    Incentivized
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    Discontinued Products
    Unless you have very complex and edge case analytics needs, Google Analytics [360 (formerly Google Analytics Premium)] is likely going to be the best choice. From both a cost and usability stand point, Google wins. Adobe has the edge case when you need to create really custom reports, dimensions, metrics, etc. In my experience, this is rarely the case and you end up biting off more than you can chew. Stick with Google unless you are or plan on hiring an Adobe Analytics expert.
    Incentivized
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    Scalability
    Discontinued Products
    The Interactive Intelligence SIP based contact center platform has broken through the barriers of "board based" technology to processor based limits on scalability. This means their CIC premise or cloud platform can be engineered to support agent counts into the thousands.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Return on Investment
    Discontinued Products
    • Utilizing Genesys Contact Center Portfolio has added increased employee efficiency, providing better availability to customer demands which in turn has increased customer satisfaction.
    • Utilizing Genesys Contact Center Portfolio has added increased management efficiency, automating resource planning and scheduling and providing management more time to focus on other important tasks.
    Incentivized
    Read full review
    Discontinued Products
    • It helps me understand which social media platforms are most successful for me - which I should focus on and which I might want to focus less on.
    • I can also see which blog posts people are reading - so I know which topics resonate most. I can write more of those, hopefully gaining more visitors.
    Incentivized
    Read full review
    ScreenShots

    Genesys Multicloud CX (discontinued) Screenshots

    Screenshot of Altocloud in Workspace