Likelihood to Recommend [Glassdoor.com] is well suited for larger, older organizations who have had time to build up a reputation in the market and have lots of employees come and go. This means that job seekers will have a lot more data to peruse when it comes to company reviews, interviews, salaries, etc. simply because there is a larger pool of people to provide such information. If you are a small or new organization, [Glassdoor.com] might not be helpful for candidates trying to learn more about your company.
Read full review This is a free service, so it should be compared to free and low cost alerting (e.g. Google Alerts) and PE/VC funding profile (e.g. Crunchbase) services. Owler is well suited for competitive intelligence professionals, named account reps, and marketing professionals tracking company news (web mined company mentions and press releases) and social media (blogs, Video, YouTube). The alerts are high precision and tag for three key events (M&A, Funding, Exec Changes). It is the alerting and social media tools which are the key strength of the service. The company claims two million profiles, but only has 60,000 with full address information. Content includes competitors, user polls, and funding / M&A data. Owler should be viewed as a free complement to other online company research tools, but it lacks the depth to replace subscription services . Missing content includes long business descriptions; financials and discrete sizing data; family tree linkage, and executive profiles (only the CEO is covered) While they offer list building functionality, it is quite thin and non-downloadable. As such, I would not recommend Owler for sales and marketing prospecting at this point. A unique feature is a set of company polls about the direction of the company and CEO performance. Unfortunately, the response rates are often too low to be statistically meaningful.
Read full review Pros Employer branding ads. Reporting Through reviews. Read full review Owler enables the user to quickly find the data and information that he or she needs. I appreciate the customizable dashboard where you can set alerts and track companies you select. The latest news regarding the funding rounds of startup companies is especially helpful. The top competitors to companies provided by Owler often give me a great point of reference for my competitive analysis. Read full review Cons Glassdoor is an expensive product and price needs to be lower for employers. They have to find a way to stop companies from rigging their ratings by asking their employees to post positive reviews. Also, somehow they need to figure out if the negative review is an attempt to show their frustration by an employee rather than the true picture of the organization. Read full review The information provided is useful but at times the variation with other websites and tools is substantial which makes it difficult to rely solely on owler Information only about bigger companies is available not for smaller and research on smaller ones are important as there are not many tools that do that There are few companies that appear as defunct or do not exist but in the actual market there is a lot going on with them and being in market intelligence industry owler needs to capture that It would be great if they provide revenue or growth of the in the past three years or so. As it would save our time and efforts to some extent They need to maintain the database in aperiodic manner with precise information Read full review Likelihood to Renew Not really an applicable question as this is a free service, but if they charged $100 / year (GageIn's price) I would still license the service.
Read full review Usability Owler's interface and user experience are streamlined and clean. It's easy to pick up on what the data visualizations are showing and other information provided in the dashboard
Read full review Reliability and Availability I have yet to see the platform down or running slowly, but there have been multiple instances recently (Q2 2015) when the user links to a news story and Owler gives an Oops message. Users simply click on the story a second time and the story is displayed. This is a nuisance bug. I also have a sense that the system is not processing alerts as quickly as before, but I haven't tracked this closely, so I could be wrong about it.
Read full review Performance The news precision, which is the most important feature for me, is very accurate. They have editors review the news to ensure it is properly tagged by company and event type.
Read full review Support Rating Support is generally excellent, but there can be a fair amount of bureaucracy at times for requests. The support people are very knowledgeable of the platform, but sales seem to regurgitate the same info when trying to negotiate or upsell a client. Technical issues are rare and usually solved quickly.
Read full review Problems have been closed quickly and professionally.
Read full review Implementation Rating Focus on setting up companies that have limited news coverage first. Public companies are well covered and it is easy to track them. Furthermore, the surfeit of news around public companies can crowd out smaller companies with less news. It is smaller companies where you are most likely to see a benefit in their tracking of news, blogs, press releases, and videos.
Read full review Alternatives Considered LinkedIn is the most direct competitor and to be honest Glassdoor's offering does not match up. LinkedIn's product is superior as it is more developed, more precise, you can get more insights as an applicant and as a business. I would use both services but Glassdoor would not be my first choice.
Read full review I believe
Lead411 and Owler go hand in hand, rather than one over the other. I believe
Lead411 's contact generation is far stronger based on the cost, but Owler allows you to broaden your horizon for prospecting whereas
Lead411 is more of a user-driven search rather than an platform-driven search.
Read full review Return on Investment Positively affects how informed our job candidates are when they apply for a job Positively affects the number of applicants we receive for any given job posting Takes more time than some other job boards to maintain and analyze the data Read full review The personalisation of emails has definitely helped us to earn a higher reply rate, with the knock-on that this will be helping with future deals. Keeps us very relevant in our conversations with contacts. They are often impressed by the research and knowledge we have on their company and how we have aligned ourselves to help. Again, small differences at the start of calls but this will be helping with the number of opportunities created. Reduces SDR prospecting time. Quick and easy to get updates allowing them to process a great number of accounts on a daily basis. Read full review ScreenShots