TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Ad Manager

    Score8.3 out of 10
    N/AGoogle Ad Manager is a platform for publishers that combines the former DoubleClick for Publishers and DoubleClick Ad Exchange products.N/A

    StreamWork

    Score8.6 out of 10
    N/AStreamWork is a review and approval platform used by marketing and creative teams to centralize feedback, streamline online proofing, and automate creative approval workflows. By consolidating version control, task management, and stakeholder input, it aims to eliminate bottlenecks and reduces rework. Teams can markup nearly any file type (videos, images, CAD files, documents, slides, etc), route assets through multi-stage approvals with smart deadlines, and share review links without requiring…

    $219

    per month (15 users included)

    Pricing
    Google Ad ManagerStreamWork
    Editions & Modules
    No answers on this topic
    Free
    $0
    2 users
    Starter
    $219
    per month 15 users
    Team
    $369
    per month 20 users
    Enterprise
    Custom Pricing
    per year 25 users
    Offerings
    Pricing Offerings
    Google Ad ManagerStreamWork
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—StreamWork offers monthly and annual pricing options. Annual plans receive a discount.
    More Pricing Information
    Community Pulse
    Google Ad ManagerStreamWork
    Considered Both Products
    Google
    No answer on this topic
    StreamWork
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    14 Answers
    100%
    Would buy again
    7 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    14 Answers
    No answers on this topic
    Happy with the feature set
    93%
    Happy with the feature set
    14 Answers
    100%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    83%
    Lived up to sales and marketing promises
    10 Answers
    100%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    75%
    Implementation went as expected
    9 Answers
    No answers on this topic
    Features
    Google Ad ManagerStreamWork
    Ad Network Integration
    Comparison of Ad Network Integration features of Google Ad Manager and StreamWork
    Feature
    Google Ad Manager
    7.8
    28 Ratings
    6% above category average
    StreamWork
    -
    Ratings
    Data Transfer7.528 Ratings00 Ratings
    DSP integration8.122 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Google Ad Manager and StreamWork
    Feature
    Google Ad Manager
    7.4
    40 Ratings
    6% below category average
    StreamWork
    -
    Ratings
    Ad campaign creation7.640 Ratings00 Ratings
    Ad deployment7.040 Ratings00 Ratings
    Display advertising7.639 Ratings00 Ratings
    Ad display and retargeting segmentation7.238 Ratings00 Ratings
    Sequence targeting7.528 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Google Ad Manager and StreamWork
    Feature
    Google Ad Manager
    6.7
    39 Ratings
    15% below category average
    StreamWork
    -
    Ratings
    Ad dashboards6.537 Ratings00 Ratings
    Ad performance reports7.439 Ratings00 Ratings
    Ad conversion tracking6.738 Ratings00 Ratings
    Ad attribution reporting6.834 Ratings00 Ratings
    Cross-channel ad management7.029 Ratings00 Ratings
    Ad forecasting and optimization5.734 Ratings00 Ratings
    Best Alternatives
    Google Ad ManagerStreamWork
    Small Businesses
    AdRoll
    Score3.7 out of 10
    No answers on this topic
    Medium-sized Companies
    Criteo Commerce Growth
    Score8 out of 10
    No answers on this topic
    Enterprises
    Criteo Commerce Growth
    Score8 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google Ad ManagerStreamWork
    Likelihood to Recommend
    8.2
    (40 ratings)
    8.6
    (7 ratings)
    Likelihood to Renew
    7.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    6.8
    (8 ratings)
    8.5
    (7 ratings)
    Support Rating
    7.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Google Ad ManagerStreamWork
    Likelihood to Recommend
    Google
    I like that I can see several clients in one place, which can be convenient. However, the UX could be a lot better as outlined previously. In other words, the benefits of combining clients into the Ad Manager don't seem to be much more beneficial than logging into each client's ad account separately
    Incentivized
    Read full review
    StreamWork
    1) I like that "Approvals" are on the main nav as this expedites my workflow as I'm QA for all our projects. I save time by not delving down into each project workspace 2) The Approval widget on the dashboard is also a time saver! 3) The "Review Approvals" section - I like being able to see the status of each user's approval process so I can send reminders 4) The "Skip Decision" feature is helpful as we're entering holiday season with folks being OOO.... we want to avoid gatekeeping/blockers. 5) While I haven't yet used the split review process, I can see how it will be helpful on my large-scale, long-term projects.
    Read full review
    Pros
    Google
    • The obvious is the data - Google Ads Manager gives me essential and even critical data about which jobs and industries are hot right now and what is driving the most response.
    • Google Ad Manager gives us more control over the search engine results page as we get more visibility and real estate on our branded search terms and job/industry-specific search terms.
    • Google Ad Manager gives us the chance to compete with major national players in job recruitment, Monster, Indeed, LinkedIn, etc.
    Incentivized
    Read full review
    StreamWork
    • Centralizes feedback so comments and approvals aren’t scattered across emails or docs
    • Integrates with Asana, keeping tasks aligned without extra duplication
    • Simple, intuitive interface that makes setup and adoption quick
    Read full review
    Cons
    Google
    • Support. Not that they don't call or offer help, it's that our account people are bullies. I tell them I don't have time, so I am insulted and told that I need to get in front of the laptop otherwise I have "failed the company." I have never had a situation where I wasn't bullied by our Ad reps. They don't respect or value our time, which can make their calls frustrating.
    • Too quick on support. They don't take the time to understand the product. We are a preschool which shares a name with a popular motorcycle. An Ad rep insisted he knew the company so well that he could help me within five minutes. After being interrupted frequently, I just let him continue to tell me how I "could increase awareness of our aerodynamic seat design by creating ads with those keywords..."
    • Better management of trademark keywords and program awareness. We switched over to a new site, the domain changed for about ten seconds. All of our ads were unapproved and put on pause. The email stated it would be fixed very quickly, but I had to go in for the last 3 days to reactivate each one individually.
    Incentivized
    Read full review
    StreamWork
    • Allow for more subfolders to better organize large campaigns
    • Create a new layout for the main workspace to allow for better organization for large agencies with many simultaneous projects
    • Allow changes to be made to approval process after initiated, and allow external users (clients) to be added to approval process
    Read full review
    Likelihood to Renew
    Google
    I think it's useful for our team and we rely on it to improve our business. It is within our budget also. Although we still will need an approval from the upper-level management team, I don't see any problem with that
    Incentivized
    Read full review
    StreamWork
    No answers on this topic
    Usability
    Google
    While most of Google Ad Manager is user-friendly, certain parts of the ad creation process could use some improvements. Specifically, the way you insert keywords can be clunky and time-consuming, and I would like to see better and more keyword suggestions when designing a campaign.
    Incentivized
    Read full review
    StreamWork
    Once set up, StreamWork is very easy to use! Since I started using the platform, the team has pushed several key updates that have further improved user experience and usability.
    Read full review
    Support Rating
    Google
    I could say a lot about this topic. As an agency, we get a new [representative] to talk to almost every quarter to go over select accounts and the campaigns within. Most of the time, these [educated representatives], don't provide any new feedback, or I just simply [disagree] with their approach. This is not all the time however. I have learned a lot from a rare few, [individuals] that have given me new strategies and access to betas early on. The other side of support, is the [overseas support platform]. [It] is usually not very helpful, but you can [emphasize] issues and they can research [them]. The Google Tag Implementation team is pristine though. When you need them, you need to set an appointment, which is usually 2 weeks out; they are so over-my-head intelligent, I've never had a bad experience with them and whenever I needed them for a fix, they solved it [within] the first call.
    Incentivized
    Read full review
    StreamWork
    No answers on this topic
    Alternatives Considered
    Google
    As I've said in prior comments, I like how the Google Ad Manager makes better use of the Google data and results compared to the others. Yes, I've tried them - I used to evaluate software for a former company. They will all do the job I didn't like their usage as much as I preferred the Google information - and I said even that had flaws - so you have to realize that nothing is completely perfect so far.
    Incentivized
    Read full review
    StreamWork
    StreamWork's Asana integration was the stand-out. I could not find any other platform that integrated so seamlessly into our existing process and automations.
    Read full review
    Return on Investment
    Google
    • I was able to work well with my budgets - mainly because of the reports.
    • I saw a great spike in the way my ad traffic increased.
    • It was a very easy way to work with Google Ad Manager than connecting other platforms with less compatibility - Less investment.
    Incentivized
    Read full review
    StreamWork
    • StreamWork has made our creative review process far more efficient. It’s reduced turnaround times, minimized miscommunication, and helped us deliver assets to clients faster... all of which translate into better project outcomes and a clear ROI.
    Incentivized
    Read full review
    ScreenShots

    StreamWork Screenshots

    Screenshot of StreamWork Bulk Enterprise Approval. Here, users can route multiple media files—videos, PDFs, images, and decks—through a single approval flow, helping to keep stakeholders aligned, reduce bottlenecks, and upload new versions without disrupting progress.Screenshot of StreamWork Final Approval Review. This automates complex reviews with customizable, multi-stage workflows. Conditional routing, reviewer permissions, and smart deadlines help to ensure projects move forward efficiently without manual follow-ups.Screenshot of StreamWork Online Proofing Software. Here, users can annotate nearly any file type with precision markup and contextual comments, convert feedback into tasks instantly, and @mention teammates to streamline collaboration and keep projects on track.Screenshot of StreamWork Granular Approval Tracking. This creates real-time visibility into all approvals at a glance by enabling users to track deadlines, reviewer progress, and project status from a single dashboard.Screenshot of StreamWork Enterprise Approval Dashboards. These help maintain full compliance and accountability with immutable audit logs. They display time-stamped decisions, monitor reviewer activity, and generate reliable approval histories for enterprise-grade governance.Screenshot of some of StreamWork direct integrations like Asana, Monday.com, Slack, Google Drive, and Dropbox.