Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.
$0
per month
NETSCOUT Arbor DDoS Protection
Score8 out of 10
N/A
NETSCOUT Arbor DDoS Protection security software offers protection across multiple layers of the OSI model. It provides security measures for Layer 2 (Data Link layer) through Layer 7 (Application layer), ensuring complete protection for network infrastructure.
Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
Arbor has the propensity to deal with even the larger firms. I have been using it for a year span and I don’t have any such complaint which is affecting us in a bad way. I can recommend this to all the companies who want to have a good network behavior analysis and to monitor the problems if there is any chance of it to occur and which has the potential to affect the whole working environment of the company.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Arbor's layer 7 countermeasures are very good out of the box, but it is very easy to reconfigure values and see the impact in real-time.
Peakflow SP provides fairly detailed traffic analysis and breakdown for top-N data such as top talkers, top ASNs, top ports and so on. They offer "SP Insight" as a product to build in more powerful reporting on the already-collected metrics with an interface very similar to Kibana or one of its many forks. We are not licensed for that so I can't speak to its capabilities.
Arbor allows for a good amount of automation. Fast flood detection ensures that if pre-determined thresholds are quickly exceeded, preconfigured mitigations can be started or in the event of an extremely large volumetric attack you can trigger an Arbor Cloud (sold separately) mitigation or a remotely-triggered blackhole announcement to drop traffic to the attacked destination IP address(es) upstream.
ATAC (Arbor support) is very helpful. The level of support our organization maintains covers ATAC performing all update functions to all Arbor appliances - SP and TMS.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Arbor is a highly expensive company. this was the major reason behind not going for the Arbor sightline in the first place. Although its features are good but the cost is unjustifiable.
The implementation and the understanding of this tool are full of complexity and perplexity.
I am looking forward to having a new update on it. They used to update their versions quite frequently but it's been a long time they haven’t updated or maybe it is not in their priority lists right now.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We evaluated Corero and a number of external scrubbing services. In the POC, we found Corero's mitigation capabilities to extremely limited beyond blocking common traffic types at preconfigured rates. It's not impossible to configure custom mitigation methods and countermeasures, but it requires a deep understanding of BPF and bytecode, where Arbor is checkboxes, radio buttons, and dialog buttons that all sit next to a graph showing traffic dropped and permitted by the current settings. I'm not going to enumerate each of the cloud services evaluated because the decision came down to the same reasoning. The amount of traffic we receive is enough that it would be prohibitively expensive for our use case.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
