Google BigQuery vs. Google Cloud Storage

Event-based data can be captured seamlessly from our data layers (and exported to Google BigQuery). When events like page-views, clicks, add-to-cart are tracked, Google BigQuery can help efficiently with running queries to observe patterns in user behaviour. That intermediate step of trying to "untangle" event data is resolved by Google BigQuery. A scenario where it could possibly be less appropriate is when analysing "granular" details (like small changes to a database happening very frequently).

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[Google Cloud Storage is] great for storing and playing large video files, and even sharing them securely with others, whether or not they are part of your organization. No need to download video files before watching, and can also be used to store any other kinds of files.

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• Realtime integration with Google Sheets.
• GSheet data can be linked to a BigQuery table and the data in that sheet is ingested in realtime into BigQuery. It's a live 'sync' which means it supports insertions, deletions, and alterations. The only limitation here is the schema'; this remains static once the table is created.
• Seamless integration with other GCP products.
• A simple pipeline might look like this:-
• GForms -> GSheets -> BigQuery -> Looker
• It all links up really well and with ease.
• One instance holds many projects.
• Separating data into datamarts or datameshes is really easy in BigQuery, since one BigQuery instance can hold multiple projects; which are isolated collections of datasets.

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• Really great, easy to use interface helps us manage files easily. Storage is fast and inexpensive, so we don't have to spin up storage instances locally
• Great set of command-line tools to manage data and storage options via scripts and apps, as well as an SDK means we can build GCS into our orchestration and operations tools
• Robust integration with other Google cloud tools means that we don't have to think too hard about using GCS for a variety of storage tasks as we interact with other Google services.

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• Please expand the availability of documentation, tutorials, and community forums to provide developers with comprehensive support and guidance on using Google BigQuery effectively for their projects.
• If possible, simplify the pricing model and provide clearer cost breakdowns to help users understand and plan for expenses when using Google BigQuery. Also, some cost reduction is welcome.
• It still misses the process of importing data into Google BigQuery. Probably, by improving compatibility with different data formats and sources and reducing the complexity of data ingestion workflows, it can be made to work.

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• Currently can't delete folders which means there are cluttered folders on my cloud.
• Easier upload options would be nice. The ability to upload and store other file types with an easier interface.
• Managing files and storage could be improved a little for easier access and editing.

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We have to use this product as its a 3rd party supplier choice to utilise this product for their data side backend so will not be likely we will move away from this product in the future unless the 3rd party supplier decides to change data vendors.

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after all of the investment made in the tool and considering how many teams use it I think we would not be likely to move away from this tool. A lot of our information including historical is already here and we are happy with the capabilities of the tool currently

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I think overall it is easy to use. I haven't done anything from the development side but an more of an end user of reporting tables built in Google BigQuery. I connect data visualization tools like Tableau or Power BI to the BigQuery reporting tables to analyze trends and create complex dashboards.

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Very easy to use. I love having my data backed up. I love that Google Cloud Storage provides me with the peace of mind that I no longer need to worry about my data being lost. I can now sleep better at night. Google Cloud Storage is very easy to use. Overall, you save time and have less stress by using Google Cloud Storage.

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I have never had any significant issues with Google Big Query. It always seems to be up and running properly when I need it. I cannot recall any times where I received any kind of application errors or unplanned outages. If there were any they were resolved quickly by my IT team so I didn't notice them.

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I think Google Big Query's performance is in the acceptable range. Sometimes larger datasets are somewhat sluggish to load but for most of our applications it performs at a reasonable speed. We do have some reports that include a lot of complex calculations and others that run on granular store level data that so sometimes take a bit longer to load which can be frustrating.

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For performance i give Google Cloud Storage 10 of 10 on performance because even though there are other softwares that do exactly the same thing as Google Drive, it still works exceptionally well. It is very fast, and and far as integration, the only software I have used with it that integrated was Google Docs, and of course it integrates perfectly.

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BigQuery can be difficult to support because it is so solid as a product. Many of the issues you will see are related to your own data sets, however you may see issues importing data and managing jobs. If this occurs, it can be a challenge to get to speak to the correct person who can help you.

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We have never used official support from Google for our Google Cloud Storage, but there is plenty of documentation in place already. With a small amount of work, anybody should be able to get started. Once needs get more complicated, there is still documentation from Google, but also plenty of community support for common use cases around the internet.

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overall I was not directly involved but hears the teams were satisfied with the implementation. the teams that used the tool did not encounter major issues, it was as expected with minor issues and bugs that were resolved later. The more significant learning curve was actually starting to use the tool

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PowerBI can connect to GA4 for example but the data processing is more complicated and it takes longer to create dashboards. Azure is great once the data import has been configured but it's not an easy task for small businesses as it is with BigQuery.

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We prefer Google Cloud Storage over Amazon Web Services because of the tools and code integration offered by Google Cloud Storage. We found the Google Cloud Storage toolset to be highly usable and give us the fine-grained control we need for managing digital assets. Ultimately, we chose Google Cloud Storage because we found the API and suitability for code integration with our Java codebase to be impeccable and because we had excellent direct support from the Google Cloud Storage team

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None so far. Very satisfied with the transparency on contract terms and pricing model.

We have continued to expand out use of Google Big Query over the years. I'd say its flexibility and scalability is actually quite good. It also integrates well with other tools like Tableau and Power BI. It has served the needs of multiple data sources across multiple departments within my company.

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Google Support has kindly provide individual support and consultants to assist with the integration work. In the circumstance where the consultants are not present to support with the work, Google Support Helpline will always be available to answer to the queries without having to wait for more than 3 days.

• Previously, running complex queries on our on-premise data warehouse could take hours. Google BigQuery processes the same queries in minutes. We estimate it saves our team at least 25% of their time.
• We can target our marketing campaigns very easily and understand our customer behaviour. It lets us personalize marketing campaigns and product recommendations and experience at least a 20% improvement in overall campaign performance.
• Now, we only pay for the resources we use. Saved $1 million annually on data infrastructure and data storage costs compared to our previous solution.

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• It has assisted greatly with our ability to share documents/information cross functionally. Especially within our advertising team, we store a large amount of information to assist new hires and refresh current employees.
• Something that could improve is employees' understanding of how to best utilize Google Cloud Storage. This could improve by implementing a potential training video or tutorial.
• Overall, Google Storage has been great. I have not used a similar storage product that had the same enterprise level capabilities.

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