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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Cloud AI

    Score8.7 out of 10
    N/AGoogle Cloud AI provides modern machine learning services, with pre-trained models and a service to generate tailored models.N/A

    Parse.ly

    Score7.8 out of 10
    N/AParse.ly is a content optimization platform for online publishers. It provides in-depth analytics and helps maximize the performance of the digital content. It features a dashboard geared for editorial and business staff and an API that can be used by a product team to create personalized or contextual experiences on a website.

    $499

    per month

    Pricing
    Google Cloud AIParse.ly
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Google Cloud AIParse.ly
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details——
    More Pricing Information
    Community Pulse
    Google Cloud AIParse.ly
    Considered Both Products
    Google
    No answer on this topic
    Parse.ly
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    99%
    Would buy again
    78 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    47 Answers
    Happy with the feature set
    No answers on this topic
    96%
    Happy with the feature set
    76 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    36 Answers
    Implementation went as expected
    No answers on this topic
    97%
    Implementation went as expected
    37 Answers
    Features
    Google Cloud AIParse.ly
    Web Analytics
    Comparison of Web Analytics features of Google Cloud AI and Parse.ly
    Feature
    Google Cloud AI
    -
    Ratings
    Parse.ly
    7.6
    7 Ratings
    6% below category average
    Lead Conversion Tracking00 Ratings6.23 Ratings
    Bounce Rate Measurement00 Ratings6.85 Ratings
    Device and Browser Reporting00 Ratings8.36 Ratings
    Pageview Tracking00 Ratings8.26 Ratings
    Event Tracking00 Ratings7.85 Ratings
    Reporting in real-time00 Ratings8.46 Ratings
    Referral Source Tracking00 Ratings7.66 Ratings
    Customizable Dashboards00 Ratings7.66 Ratings
    Best Alternatives
    Google Cloud AIParse.ly
    Small Businesses
    TensorFlow
    Score7.6 out of 10
    Matomo Analytics
    Score9 out of 10
    Medium-sized Companies
    TensorFlow
    Score7.6 out of 10
    Lead Forensics
    Score8.9 out of 10
    Enterprises
    TensorFlow
    Score7.6 out of 10
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google Cloud AIParse.ly
    Likelihood to Recommend
    8.0
    (7 ratings)
    7.8
    (82 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    8.7
    (32 ratings)
    Usability
    8.0
    (2 ratings)
    7.7
    (35 ratings)
    Support Rating
    7.3
    (3 ratings)
    7.8
    (35 ratings)
    Implementation Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google Cloud AIParse.ly
    Likelihood to Recommend
    Google
    Google Cloud AI is a wonderful product for companies that are looking to offset AI and ML processing power to cloud APIs, and specific Machine Learning use cases to APIs as well. For companies that are looking for very specific, customized ML capabilities that require lots of fine-tuning, it may be better to do this sort of processing through open-source libraries locally, to offset the costs that your company might incur through this API usage.
    Incentivized
    Read full review
    Parse.ly
    Parse.ly is a great tool for publishers who want to track engagement and audience behaviour across websites. With Parse.ly, we can easily track metrics like pageviews, time spent on page, and scroll depth to see which content is resonating with our audience and optimize our content strategy accordingly. Our marketers found Parse.ly to be an excellent tool for tracking the effectiveness of our campaigns. We can use Parse.ly to track metrics like referral sources, conversion rates, and engagement by audience segment to see which channels and tactics are driving the most engagement and conversions.
    Incentivized
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    Pros
    Google
    • good conversion from the voice to the text
    • speed in the conversion from voice to text
    • time-saving in the conversion activity
    • analysis of the results of the conversion in real time
    Incentivized
    Read full review
    Parse.ly
    • Firstly, the platform is super easy to use, it is user-friendly and easy to navigate through.
    • Secondly, the platform also provides you the option to use filters to your best fit and adjust the filters according to what data you want to look at.
    • Thirdly, it enables the user to have live feedback on their articles and see what can be improved going forward to address the need of the readers.
    Incentivized
    Read full review
    Cons
    Google
    • Some of the build in/supported AI modules that can be deployed, for example Tensorflow, do not have up-to-date documentation so what is actually implemented in the latest rev is not what is mentioned in the documentation, resulting in a lot of debugging time.
    • Customization of existing modules and libraries is harder and it does need time and experience to learn.
    • Google Cloud AI can do a better job in providing better support for Python and other coding languages.
    Incentivized
    Read full review
    Parse.ly
    • A more readily understandable visual guide to a visitor's pathway through your site would help understand what keeps a reader on-site.
    • The total page view number for the day should be more readily visible--on the overview page, not just by going to Posts>Historical.
    • Maintain the archive for longer than a year under all plans--it's a shame to lose year-on-year data quickly.
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    We are extremely satisfied with the impact that this tool has made on our organization since we have practically moved from crawling to walking in the process of generating information for our main task to investigate in the field through interviews. With the audio to text translation tool there is a difference from heaven to earth in the time of feeding our internal data.
    Incentivized
    Read full review
    Parse.ly
    As an employee, this is difficult for me to comment as I am not directly funding or making these business decisions. However, it is a tool many get on with for surface level data that is useful to editorial teams.
    Incentivized
    Read full review
    Usability
    Google
    I give 8 because although it´s a tool I really enjoy working with, I think Google Cloud AI's impact is just starting, therefore I can visualize a lot/space of improvements in this tool. As an example the application of AI in international environments with different languages is a good example of that space/room to improve.
    Read full review
    Parse.ly
    The Parse.ly platform is very user-friendly and easy to use. User management is simple, and reporting setup only takes a few minutes. They provide very helpful documentation for implementing the scripts on your site and have great customer support to help with custom development such as implementing their content recommendation engine.
    Incentivized
    Read full review
    Support Rating
    Google
    Every rep has been nice and helpful whenever I call for help. One of the systems froze and wouldn't start back up and with the help of our assigned rep we got everything back up in a timely manner. This helped us not lose customers and money.
    Incentivized
    Read full review
    Parse.ly
    I rate this question this way solely because I haven't requested any support. I feel where I will eventually get support would be when we take Parse.ly up on some training that is being offered. We are looking to do that at some point after the first of the year and when our schedules support it.
    Incentivized
    Read full review
    Implementation Rating
    Google
    In fact, you only need the basic tech knowledge to do a Google search. You need to know if your organization requires it or not,. our organization required it. And that is why we acquired it and solved a need that we had been suffering from. This is part of the modernization of an organization and part of its growth as a company.
    Incentivized
    Read full review
    Parse.ly
    No answers on this topic
    Alternatives Considered
    Google
    These are basic tools although useful, you can't simply ignore them or say they are not good. These tools also have their own values. But, Yes, Google is an advanced one, A king in the field of offering a wide range of tools, quality, speed, easy to use, automation, prebuild, and cost-effective make them a leader and differentiate them from others.
    Incentivized
    Read full review
    Parse.ly
    Parse.ly does pretty well compared to Chartbeat, particularly when it comes to historical information and analysis options that are easy for employees to use after some short training. The onboarding for Parse.ly is intuitive, and the scheduled reports take away basically all of the inconvenience associated with regular metrics reviewing. But Chartbeat wins in its social audience tracking because it can source traffic to a specific social post, which can show you exactly how your audience is coming to your content and where you need to put your content to be sure you get that audience.
    Incentivized
    Read full review
    Return on Investment
    Google
    • Artificial intelligence and automation seems 'free' and draws the organization in, without seeming to spend a lot of funds. A positive impact, but who is actually tracking the cost?
    • We want our employees to use it, but many resist technology or are scared of it, so we need a way to make them feel more comfortable with the AI.
    • The ROI seems positive since we are full in with Google, and the tools come along with the functionality.
    Incentivized
    Read full review
    Parse.ly
    • Sometimes in meetings our editorial director will point out stories that didn't perform well. To us, that means readers don't really care about the topic, so we'll pivot away from writing about that in the future. That might not be "business objectives" though.
    Incentivized
    Read full review
    ScreenShots

    Parse.ly Screenshots

    Screenshot of Overview in full-screen mode: Many Parse.ly pages, like the Overview, are TV-ready. Keep your entire team up-to-date with live, full-screen dashboards on TVs in your office.Screenshot of Overview screen: See a snapshot of what your audience is paying attention to today so you can make fast decisions about what content to produce or distribute. Customize it to show only what your team cares about by filtering it to a particular author, section, or tag. You can pick what stats and listings are displayed.Screenshot of Real-time posts page: See what’s gathering steam so you can capitalize on attention to every post, campaign, or section.
Real-time data includes the last 24 hours and updates every five seconds. It can be seen, filtered, and sorted on most screens.Screenshot of Historical posts page: Explore historical trends by post, author, section, topic, referrer, or campaign. Compare today’s performance to last week, month, or year.Screenshot of Campaign tracking: Easily tie in your off-site promotion to engagement with your on-site content using UTM parameters.Screenshot of Multi-channel tracking: Track all your content in one place, no matter where it lives.
Compare how your content performances on various distributed channels including your website, AMP, Facebook Instant Articles, and Apple News.