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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Forms

    Score8.4 out of 10
    N/AGoogle Forms is an app for creating forms and surveys, and is part of Google Apps for Work. The product focuses on ease of use; the interface is similar to a document editor, with drop down lists of options and drag and drop question re-ordering. Users can embed images and video into surveys. Users can also program the question flow with custom logic. Google sends users basic summaries of the survey results automatically, or users can export the raw survey results data and analyze it via…N/A

    Heyflow

    Score8.3 out of 10
    N/AHeyflow is a funnel platform used to build highly converting funnels, landing pages, advertorial and pre-sell pages, quizzes, and anything else that needs to convert. With an AI trained on 150,000+ real funnels and $2B+ in ad spend, it recommends the right questions, proof points, and sequencing before a single test is run. Performance marketers, agencies, ecom brands, and growth teams can use Heyflow to drive higher CVR, better ROAS, and lower CAC.

    $89

    per month

    Pricing
    Google FormsHeyflow
    Editions & Modules
    No answers on this topic
    Starter
    $89
    per month
    Growth
    $149
    per month
    Scale
    $299
    per month
    Enterprise
    from $1100
    per month (billed annually)
    Offerings
    Pricing Offerings
    Google FormsHeyflow
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Discount available for annual subscription as well as for start ups.
    More Pricing Information
    Features
    Google FormsHeyflow
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Google Forms and Heyflow
    Feature
    Google Forms
    6.7
    123 Ratings
    18% below category average
    Heyflow
    -
    Ratings
    Survey templates7.7114 Ratings00 Ratings
    Themes6.2112 Ratings00 Ratings
    Custom logo/branding6.1100 Ratings00 Ratings
    Survey Content
    Comparison of Survey Content features of Google Forms and Heyflow
    Feature
    Google Forms
    8.0
    121 Ratings
    6% below category average
    Heyflow
    -
    Ratings
    Changes to live survey8.9115 Ratings00 Ratings
    Question design help7.398 Ratings00 Ratings
    Multiple question types7.9120 Ratings00 Ratings
    Survey Logic
    Comparison of Survey Logic features of Google Forms and Heyflow
    Feature
    Google Forms
    7.0
    110 Ratings
    18% below category average
    Heyflow
    -
    Ratings
    Survey logic flexibility7.0110 Ratings00 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Google Forms and Heyflow
    Feature
    Google Forms
    8.4
    122 Ratings
    3% above category average
    Heyflow
    -
    Ratings
    Response tracking8.3120 Ratings00 Ratings
    Data export8.1116 Ratings00 Ratings
    Standard reports7.9113 Ratings00 Ratings
    Custom reports9.286 Ratings00 Ratings
    Analytics8.594 Ratings00 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Google Forms and Heyflow
    Feature
    Google Forms
    7.9
    116 Ratings
    9% below category average
    Heyflow
    -
    Ratings
    Access controls7.8113 Ratings00 Ratings
    Compliance7.990 Ratings00 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Google Forms and Heyflow
    Feature
    Google Forms
    7.6
    90 Ratings
    6% below category average
    Heyflow
    -
    Ratings
    Vendor-offered crowdsourcing7.842 Ratings00 Ratings
    Respondent restrictions7.588 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Google Forms and Heyflow
    Feature
    Google Forms
    -
    Ratings
    Heyflow
    7.6
    7 Ratings
    1% below category average
    Automated sales alerts and tasks00 Ratings8.06 Ratings
    Automated follow-ups00 Ratings7.14 Ratings
    Lead Management Integrations
    Comparison of Lead Management Integrations features of Google Forms and Heyflow
    Feature
    Google Forms
    -
    Ratings
    Heyflow
    8.2
    18 Ratings
    9% above category average
    Integrations with advertising platforms00 Ratings8.214 Ratings
    Integrations with CRMs00 Ratings7.816 Ratings
    Integrations with data storage tools00 Ratings8.114 Ratings
    Integrations with lead automation tools00 Ratings8.713 Ratings
    Conversion Rate Optimization
    Comparison of Conversion Rate Optimization features of Google Forms and Heyflow
    Feature
    Google Forms
    -
    Ratings
    Heyflow
    7.5
    20 Ratings
    10% below category average
    KPI analytics00 Ratings7.318 Ratings
    Drop-off analytics00 Ratings7.520 Ratings
    A/B tests00 Ratings7.815 Ratings
    Form Building
    Comparison of Form Building features of Google Forms and Heyflow
    Feature
    Google Forms
    -
    Ratings
    Heyflow
    7.9
    22 Ratings
    6% below category average
    Drag & Drop editing00 Ratings8.322 Ratings
    Branding customization00 Ratings9.021 Ratings
    Different question types00 Ratings7.421 Ratings
    Conditional logic paths00 Ratings6.421 Ratings
    Embedded calculations00 Ratings6.215 Ratings
    Form templates00 Ratings6.719 Ratings
    Custom code00 Ratings8.316 Ratings
    Web embedding00 Ratings9.119 Ratings
    Mobile responsiveness00 Ratings9.321 Ratings
    Date picker00 Ratings7.218 Ratings
    File upload00 Ratings9.020 Ratings
    Dynamic content00 Ratings7.818 Ratings
    Best Alternatives
    Google FormsHeyflow
    Small Businesses
    Jotform
    Score8.5 out of 10
    Dealfront
    Score8.4 out of 10
    Medium-sized Companies
    Qualaroo
    Score7 out of 10
    Dealfront
    Score8.4 out of 10
    Enterprises
    QuestionPro
    Score9.2 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google FormsHeyflow
    Likelihood to Recommend
    9.3
    (127 ratings)
    8.3
    (22 ratings)
    Likelihood to Renew
    7.0
    (4 ratings)
    9.1
    (2 ratings)
    Usability
    8.6
    (67 ratings)
    8.2
    (22 ratings)
    Availability
    10.0
    (2 ratings)
    9.1
    (1 ratings)
    Performance
    9.0
    (2 ratings)
    9.1
    (1 ratings)
    Support Rating
    9.0
    (49 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    9.1
    (1 ratings)
    Configurability
    4.0
    (1 ratings)
    9.1
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    9.1
    (1 ratings)
    Ease of integration
    7.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (2 ratings)
    9.1
    (1 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Google FormsHeyflow
    Likelihood to Recommend
    Google
    Google Forms is great for simple surveys, such as quick polls, but any logic beyond conditional pages is not supported. Google Forms is best used when the survey participants have and are permitted to use a Google Account to fill out the form; we ran into issues with hospital IT departments. I don't believe there's a better free tool out there than Google Forms, though.
    Incentivized
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    Heyflow
    Heyflow is very well suited for creating landing pages or simple forms for recruiting employees. It's also excellent as an order form for generating leads. However, it's not suitable for surveys or appointment requests. Furthermore, it's very easy to use, even for users with no prior experience in this area.
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    Pros
    Google
    • Live results: When a user completes the form the results are added instantly.
    • Easy to create: Google Forms has a simple interface that allows for a wide range of question types. Google will even try to guess the question type based on the question (but this can be overridden).
    • Answers export to Google Sheets: It is easy to have each response to your form add a row to a Google Sheet, allowing for further analysis or processing.
    • Ability to automatically collect email addresses within a domain: If you have a form that has been shared with users in your domain, you can set it to automatically collect the users' email addresses without them needing to type it in. Makes checking whether all students have completed the form easy.
    Incentivized
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    Heyflow
    • anyone can do it, reduces cost/need for engineering team help
    • fast to get started, there isn't a lot to implement
    • designing and setting up the flow is easy
    • allows both out of the box or fully custom options, which makes it compatible with any project
    Incentivized
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    Cons
    Google
    • Sometimes finding the output -- a Google Sheet with all responses-- is a little difficult. It's also sometimes confusing to figure out how to get back into the Google Form Survey itself.
    • As always, sharing among an institutional Google account and your personal Google account can be frustrating. You have to make a copy and can't share across the two different accounts very easily.
    Incentivized
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    Heyflow
    • Restricted webhook functionality, wed like to be able to map fields without having to post the full request and change the receiving webhook our end to cater to Heyflow
    • a/b testing, not being able to 'keep' older variants which we may want to retest later
    • little things like we only do uk market so all phone numbers start with 01 or 07 so we want to have a placeholder example thats familiar to the user eg 07766554433 but the system is restricted to +447766554433 which is a conversion factor for us
    Incentivized
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    Likelihood to Renew
    Google
    I will definitely renew my use of Google Forms because I really like the ease of use and the number of tools that Google forms provide. I also love that I can administer a test in real-time and get results in a timely manner
    Incentivized
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    Heyflow
    Heyflow hat mich von Anfang an begeistert – und das nicht nur wegen der intuitiven Benutzeroberfläche. Die Plattform schafft es, komplexe Prozesse wie Leadgenerierung, Qualifizierung oder Terminvereinbarungen in einfache, interaktive und visuelle Erlebnisse zu verwandeln.







    In wenigen Minuten lassen sich Flows erstellen, anpassen und live schalten – ohne auf Entwickler warten zu müssen.







    Mit Features wie progressiver Datenerfassung, A/B-Testing, personalisierter Ansprache und reibungsloser UX steigern wir messbar die Conversion Rates. Ich kann CI-konforme, moderne und mobiloptimierte Flows gestalten, die genau zu der Zielgruppe passen. Für mich ist Heyflow nicht nur ein Tool, sondern ein echter Gamechanger im digitalen Marketing. Es verbindet Effizienz mit Kreativität – und das mit einem Wow-Effekt für Nutzer und Kund:innen















    Incentivized
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    Usability
    Google
    Overall ease of use for staff, volunteers, and adult learners, and easy to get reports and to share reports via Sheets. As a free tool, it does more than expected. Easy to change the look and brand it to your organization, or just make it more fun, depending on what you want to use it for.
    Incentivized
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    Heyflow
    Heyflow is very user-friendly and intuitive, especially for non-technical users. The drag-and-drop interface makes it easy to design and launch interactive flows quickly, and the real-time preview feature is a big plus.
    I’m giving it an eight because while it’s great for most standard use cases, there are some limitations in advanced logic, dynamic behavior, and custom styling that can require workarounds.
    Incentivized
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    Reliability and Availability
    Google
    In the years I've used GoogleForms I've never ran into any issues with the reliability or availability. Google is a gigantic company with essentially limitless resources which makes it very easy to trust that I will continue to be able to enjoy the same reliability I've come to know and expect from GoogleForms
    Incentivized
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    Heyflow
    There have been no notable outages of HEyflow to date, not even in the past. If an outage is imminent, HEyflow will announce it in good time. If it occurs unexpectedly, SUpport will find a solution as quickly as possible. In some cases, a different server solution has been offered temporarily to minimize downtime. All in all, the response times of the support team are excellent.
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    Performance
    Google
    One of the things that comes as a benefit of the lack to create complex logic branching and truly custom design is that there isn't lot of room to bog down the software. GoogleForms has always loaded just as fast as my internet service and device would allow it. I'm not sure about front end integrations or integrations into the form itself, as I've never explored it, but on the backend, I've never had any issues with integrations channeling from GoogleForms from the GoogleForms's end of things.
    Incentivized
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    Heyflow
    Heyflow's performance is truly exemplary and fast. We have never had any performance issues, regardless of how many visuals or videos we used. Unfortunately, we cannot comment on integrations, as we do not use any except for a Meta Pixel. However, even this has not affected our performance so far.
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    Support Rating
    Google
    We haven't used much official support for Google Forms. However, because it is so widely used, there are a ton of articles and guides available online to help administrators of varying technical abilities to work through problems that arise. Additionally, Google provides an official support forum where there are discussions with other users as well as Google developers that can help address issues if needed.
    Incentivized
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    Heyflow
    Heyflow's support is truly world-class. Whether via chat or email, you'll receive genuine help. If a problem can't be resolved immediately, they'll look into it and usually get back to you the next day. Their response time is generally very fast compared to other companies. It's also possible to book a free appointment at any time, during which a representative will contact you by phone to offer advice and assistance on how to improve your performance.
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    Implementation Rating
    Google
    Google Forms doesn't really require "implementation": simply log into GDrive and create a survey! You can configure settings per survey to, for example, automatically write responses to a GSheet.
    Incentivized
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    Heyflow
    I had already used Heyflow at my previous company because I was familiar with it from a service provider. Therefore, it was an easy decision to implement Heyflow again. The implementation was very straightforward, just as planned. There were absolutely no problems, and it worked perfectly from the start. But that's precisely what makes Heyflow so great!
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    Alternatives Considered
    Google
    Although both platforms offer similar functionalities, Google Form has a personal advantage and it is the impeccable integration with the different applications of the Google suite, this allows to make use of all of them in a transparent way, which in the work environment allows to perform work efficiently and without affecting the quality of it.
    Incentivized
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    Heyflow
    Heyflow Vs. Typeform = Heyflow wins because of design flexibility as TF is very stuck in their typical classical look. Heyflow also comes with a plethora of more options to improve lead quality and has drop-off analytics as standard. Heyflow Vs. Growform = This one is tougher as I think Growform is very competitive with what you get value-wise like no charge for phone and email network validations against Twilio and Neverbounce API's. Also Growform comes with a much more generous submission count for their smaller tiers AND I'm not capped by the amount of forms.
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    Contract Terms and Pricing Model
    Google
    No answers on this topic
    Heyflow
    No, I wouldn't change any of Heyflow's terms and conditions or price. The price-performance ratio is simply impressive. I don't know of any other provider that offers a platform that allows you to start from scratch without any prior knowledge and gives you top-notch support at all times, helping you optimize your flows and get even more out of them.
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    Scalability
    Google
    GoogleForms lacks the ability for complex logic branching and the ability to truly design it in a custom manner. It's pretty obvious when you land on a GoogleForm that it is in fact a GoogleForm. This rating solely reflects the lack of flexibility which in turn makes it something that wouldn't usually be scaled. That being said, if needing to scale a simple solution, GoogleForms would be up for the job.
    Incentivized
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    Heyflow
    The overall scalability is excellent in Heyflow. We have the ability to work across locations as a team without any limitations; it doesn't matter how many team members we have or how many customers we cover. The scalability and flexibility also allow us to serve our customers with the same account and thus cover different business segments when it comes to online forms.
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    Return on Investment
    Google
    • High positive impact and return of investment; easy to use and seamlessly integrated with current Google Drive and Suite
    • Ability to create surveys on demand and quickly, saving time and energy
    • Easy to train others in using Google Forms so that there is not a bottleneck of knowledge
    Incentivized
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    Heyflow
    • Improved lead quality, since we can filter and guide users based on their answers before sending them to sales.
    • Faster time-to-market for launching new funnels, reducing development costs.
    Incentivized
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    ScreenShots

    Heyflow Screenshots

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