Likelihood to Recommend Google Optimize is well suited for testing small changes on the browser pages. You have the option of changing designs, texts, and some small features on the page. The audience can be divided using a long list of factors, so it makes it quite easy to set up the test. It is not well suited for complicated feature tests where you need to monitor the user over a long period or where the user is likely to use multiple sessions across multiple devices or browsers
Read full review GTmetrix is very well suited for small organizations or startups that do not have sufficient technical staff for site optimization. GTmetrix also comes with the free version, which allows users to use their service for free for up to three websites, which is a good option. However, this might not be the best option for a large organization that works in different technical domains and have a good number of technical staff.
Read full review Pros Easy to follow set up procedures. Once I walk a client through the process, it's effortless for them to emulate on subsequent tests. Lots of geo and user attribute customization features to be able to drill down into specific targeted audiences — all based on the power of Google's immense data system. Google Optimize is the logical choice for many people to start with since most are already familiar with and using GA. Read full review Really complete report of performance issues. Get reports from PageSpeed and YSlow at same time. Gives a score from each separate tool, also displays loading time, page size and total requests very easily. Read full review Cons Track site performance with each test version; see if the resource timing of each test has anything to do with conversion rates. Read full review Deeper knowledge of page elements and their importance Knowing which areas will have great impact beyond time of load speeds Should drop any elements that do not reach a certain level of impact - to save distraction and get important issues dealt with Read full review Usability Google has always been known to make easy-to-use products. The Google Optimize interface is intuitive and easy to follow for anyone.
Read full review It's easy to use fast, data is easy to read and take aways are great too.
Read full review Support Rating Google has well-documented resources and unlimited use cases that can be found online. Plus, their support is always helpful and available.
Read full review I have never had the need to use GTmetrix support. Therefore, there is really no way for me to give a grade here. However, if you are on a paid plan my guess and it is a guess, is that their support is as good as the tool is. There are a lot more features in the paid plans, reporting. monitoring etc. I could see where support could come into play as these features are added to the account
Read full review Alternatives Considered Google Optimize being part of the Google stack makes it great in reporting and analysis. Wish Google would add more features like dynamic tests, multi funnel tests, conversion calculator based on the total number of traffic of the page being tested instead of using the websites total traffic. Should integrate form analysis, heatmap, and page analytics.
Read full review GTmetrix is one of the Completely free web analyzers. It helps us to monitor our website performance, load time, etc. not for just monitoring it gives suggestions to optimize our site to increase our site performance. it generates the Yslow and page speed reports. and the suggestions to increase to 100 percent.
Read full review Return on Investment We were able to increase our main KPI for conversions by almost 50% by testing button copy. We were able to increase secondary KPIs for conversions by almost 30% by testing form design. Read full review It made my sites more stable. I can fix my issues easily. My site visitors increased with the help of this software. Read full review ScreenShots