Wildfire Interactive (Discontinued) vs. Pulsar CORE vs. SentiOne

The transition to Google has been painful - key contacts are no longer available.

I think that Pulsar is a good tool for brands or agencies who have a set list of competitors or subbrands that they are looking to do a monthly/weekly comparison of engagement metrics. When you have the brand account inputted, the data is shown in a visually tangible way and easy to comprehend.

Incentivized

SentiOne is one of the best available platforms in the market dealing in customer automation on AI level to help businesses grow. We are very much impressed by their services, all in all as they are offering the best possible solutions to every problem which makes it more reliable and trusted in order to handle business.

Incentivized

• Facebook tab implementation. Allows you to easily create and produce functioning social tabs on your brands FB page.
• Add voting, sweepstakes, poll functionality to your website. Easily implement these campaigns to increase user engagement and TOS.

• Track engagements over time
• Easy to use interface
• Modern and updated display

Incentivized

• The platform easily measures social media, blogs, posts worldwide using different algorithms, collects public mentions, and automatically analyzes the situation then provides a customizable solution that will have more chances to get accepted and will work fine.
• It has the best features to be the best in terms of functionalities and features include in it.
• Daily report feature is also very intuitive.

Incentivized

• More customization - Would like to have the ability to edit more without coding.

• Unfortunately, when exporting data it is often hard to read in an easy format.
• I've used other tools where you can get historical data once you put into the tool but Pulsar cannot do that.

Incentivized

• Customer support of SentiOne is not up to mark.
• They need to be more accessible and responsive to our questions instead of making us hold for hours and do not provide any solution which is tiring and less professional.
• Customer support needs a lot of attention and has more knowledge about the platform to be helpful.

Incentivized

Our initial contract with Wildfire Whitelabel was for $30,000/year, as we progressed we found several alternatives for significantly less. We used this to our advantage to lower the second year to $17,000 with the limitation in the level of support (they call this their "core" subscription). Support has been quite bad.

During our contract, we also asked for quotes on some custom work, but never managed to get an answer (or actual quote). Now two years into our contract, the limitations and lack of development are enough for us to find a different solution. Newcomers to the market like Rafflecopter, WooBox and PunchTab are delivering much better results for a fraction of the price

Very easy to use, almost anyone can learn how to build a comprehensive promotion.

Pulsar is not a complex tool by any means. The interface is updated and comprehensive, and I've used multiple tools in the past where the interface was very outdated and exporting data was often a difficult process since it was not well organized. The tool works well in visualizing complex data.

Incentivized

I just love to use this amazing software.

Incentivized

I have never been kicked out of Wildfire service. Always up and running.

Easy to perform tasks and quick to upload changes to your promotions.

Phone and email support were always available to us when we needed it.

I have not had to reach out to Pulsar support before but my coworkers have and said the support was good.

Incentivized

It is very supportive. I am a very contented user.

Incentivized

Gave me a thorough rundown on everything the software does. Sometimes it is difficult to run through it all over the phone/internet, but I was able to figure it out myself.

Simple to use and very effective in increasing user engagement on both social channels and website. Noticeably helped raise TOS.

Wildfire was a merely an adequate social media tool when it existed as a standalone, but it just couldn't compete against other players like Sprout, Falcon, and Sprinklr.

Incentivized

I think that Pulsar is one of the more updated platforms that I have used and the metrics exported/shown in the dashboard are accurate. I think that some tools report inaccurate metrics gathered from social media platforms due to the new APIs, something that often causes confusion and lack of clarity.

Incentivized

SentiOne is a major part of our organization. We are solving a lot of problems in the organization by using SentiOne. It has been operational in our organization for a long time and has a great find for us all in all. I like that feature that it gives me all information about new mentions to my inbox every day and informs me about it which gives day-to-day insights, change or update strategies.

Incentivized

• As with any social media management tool, there is a savings on labor hours (rather than doing the manual work)
• Aggregating all content into one system creates efficiencies for content teams

Incentivized

• Input into our algorithm for brand strength and stature
• Quick engagement tracking

Incentivized

• The best feature that I like the most and have been using for a long time that its analytical section is up to mark.
• When I open the analytical section it gives me the all insights of my audience including their gender, location, days when most of the mentions are published which is great to have. It is best to have more marketing wins as it does not limit the searches of keywords.
• This helps to search multiple phrases connected with a marketing strategy which is life and most recent in trends.

Incentivized