TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Contact about HCL Unica

Please fill out the form below to get in touch.

HCLSoftware

Connect with HCLSoftware

What are you interested in?

Already have an account?

You hereby consent to have TrustRadius share the information supplied on this form with HCLSoftware so that HCLSoftware and TrustRadius may contact you in regard to the information requested.

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Grasshopper

    Score6.1 out of 10
    N/AGrasshopper is an IP telephony business communication solution that provides companies with a toll-free or local phone number. It has both desktop and mobile applications and includes features such as custom greeting recording, call forwarding, call transfer, call reporting, and voicemail.

    $18

    per month for a single user

    HCL Unica

    Score10 out of 10
    N/AHCL Unica is available as a cloud or on-premise solution that provides fully integrated marketing automation software for enterprise. It includes enterprise marketing automation tools that optimize marketing activities, to ensure excellent customer experiences and data privacy.N/A
    Pricing
    GrasshopperHCL Unica
    Editions & Modules
    True Solo
    $18
    per month for a single user
    Solo Plus
    $32
    per month
    Small Business
    $70
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    GrasshopperHCL Unica
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details20% discount available for annual pricing.—
    More Pricing Information
    Community Pulse
    GrasshopperHCL Unica
    Considered Both Products
    GoTo formerly LogMeIn
    No answer on this topic
    HCLSoftware
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    46 Answers
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    45 Answers
    No answers on this topic
    Happy with the feature set
    93%
    Happy with the feature set
    43 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    42 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    46 Answers
    No answers on this topic
    Features
    GrasshopperHCL Unica
    Cloud PBX
    Comparison of Cloud PBX features of Grasshopper and HCL Unica
    Feature
    Grasshopper
    9.7
    46 Ratings
    20% above category average
    HCL Unica
    -
    Ratings
    Hosted PBX9.423 Ratings00 Ratings
    Multi-level Interactive Voice Response (IVR)10.024 Ratings00 Ratings
    User templates10.019 Ratings00 Ratings
    Call reports9.433 Ratings00 Ratings
    Directory of employee names9.434 Ratings00 Ratings
    Call Management
    Comparison of Call Management features of Grasshopper and HCL Unica
    Feature
    Grasshopper
    9.6
    51 Ratings
    15% above category average
    HCL Unica
    -
    Ratings
    Answering rules9.247 Ratings00 Ratings
    Call recording9.622 Ratings00 Ratings
    Call park9.812 Ratings00 Ratings
    Call screening10.036 Ratings00 Ratings
    Message alerts9.243 Ratings00 Ratings
    VoIP system collaboration
    Comparison of VoIP system collaboration features of Grasshopper and HCL Unica
    Feature
    Grasshopper
    7.9
    12 Ratings
    0% below category average
    HCL Unica
    -
    Ratings
    Video conferencing7.93 Ratings00 Ratings
    Audio conferencing7.77 Ratings00 Ratings
    Video screen sharing8.23 Ratings00 Ratings
    Instant messaging8.09 Ratings00 Ratings
    Mobile apps
    Comparison of Mobile apps features of Grasshopper and HCL Unica
    Feature
    Grasshopper
    8.9
    48 Ratings
    12% above category average
    HCL Unica
    -
    Ratings
    Mobile app for iOS8.935 Ratings00 Ratings
    Mobile app for Android8.929 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Grasshopper and HCL Unica
    Feature
    Grasshopper
    -
    Ratings
    HCL Unica
    9.6
    3 Ratings
    21% above category average
    WYSIWYG email editor00 Ratings9.73 Ratings
    Dynamic content00 Ratings9.24 Ratings
    Ability to test dynamic content00 Ratings9.24 Ratings
    Landing pages00 Ratings9.73 Ratings
    A/B testing00 Ratings9.73 Ratings
    Mobile optimization00 Ratings9.73 Ratings
    Email deliverability reporting00 Ratings9.73 Ratings
    List management00 Ratings9.53 Ratings
    Triggered drip sequences00 Ratings10.02 Ratings
    Lead Management
    Comparison of Lead Management features of Grasshopper and HCL Unica
    Feature
    Grasshopper
    -
    Ratings
    HCL Unica
    9.7
    2 Ratings
    20% above category average
    Lead nurturing automation00 Ratings9.73 Ratings
    Lead scoring and grading00 Ratings9.73 Ratings
    Data quality management00 Ratings9.73 Ratings
    Automated sales alerts and tasks00 Ratings9.73 Ratings
    Lead segmentation and distribution00 Ratings9.73 Ratings
    Campaign Management
    Comparison of Campaign Management features of Grasshopper and HCL Unica
    Feature
    Grasshopper
    -
    Ratings
    HCL Unica
    9.4
    2 Ratings
    22% above category average
    Calendaring00 Ratings9.03 Ratings
    Event/webinar marketing00 Ratings9.73 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Grasshopper and HCL Unica
    Feature
    Grasshopper
    -
    Ratings
    HCL Unica
    9.7
    2 Ratings
    25% above category average
    Social sharing and campaigns00 Ratings9.73 Ratings
    Social profile integration00 Ratings9.73 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Grasshopper and HCL Unica
    Feature
    Grasshopper
    -
    Ratings
    HCL Unica
    9.7
    2 Ratings
    26% above category average
    Dashboards00 Ratings9.73 Ratings
    Standard reports00 Ratings9.73 Ratings
    Custom reports00 Ratings9.73 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Grasshopper and HCL Unica
    Feature
    Grasshopper
    -
    Ratings
    HCL Unica
    9.6
    2 Ratings
    23% above category average
    API00 Ratings9.73 Ratings
    Role-based workflow & approvals00 Ratings9.73 Ratings
    Customizability00 Ratings9.73 Ratings
    Integration with Salesforce.com00 Ratings9.73 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings9.73 Ratings
    Third-party software integrations00 Ratings9.03 Ratings
    Best Alternatives
    GrasshopperHCL Unica
    Small Businesses
    CallFire
    Score9.7 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Fuze
    Score8.2 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Cisco Unified Communications Manager (Call Manager)
    Score8.3 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    GrasshopperHCL Unica
    Likelihood to Recommend
    7.8
    (56 ratings)
    10.0
    (19 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (13 ratings)
    Usability
    6.0
    (1 ratings)
    8.8
    (5 ratings)
    Support Rating
    9.0
    (42 ratings)
    3.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.2
    (2 ratings)
    User Testimonials
    GrasshopperHCL Unica
    Likelihood to Recommend
    GoTo formerly LogMeIn
    Grasshopper is well suited for basic needs of texting in and out as well as calling out if you would like to avoid using your personal line. It also eliminates the need to have a dedicated land land in your office or business. You can obtain a vanity number and forward calls through grasshopper.
    Incentivized
    Read full review
    HCLSoftware
    I think it is wel suited for a business with a lot of one on one relations in the database. For example a supermarket that sells products to a client and gives a reduction on that product. It is nice if the selection process is not to complex and does not involve to many calculations. It is also nice if it is very clear what you want to follow up. In our environment we have lots of many-to-many relations. for example one product is held by more then one client. And that client might have more of those products with other clients. These kind of situation demands for a lot of calculations with derived fields(*), and there things go far too slow. Unica is probably not such a good solution for us, because our environment is too complex, and so is to process of creating the selection, we often have to change things in the selection flows. Because of the complexity it is difficult to see what the flow is exactly doing afterwoods, it also takes to much time to modify existing campaigns. The interface is not handy to work with, if you have long lists of variables, of tables or derived fields(*) you have to scroll through trough them, you can not really search them or reorder them. You can not drag and drop fields or other objects like derived fields in the flow, what would be easy if you have to make frequent changes to the proces flow. When you copy objects something the content of the object changes because the links with other objects or lost. (*) derived field: field to calculate something
    Read full review
    Pros
    GoTo formerly LogMeIn
    • I like that there are differing voicemails for each extension, to keep up with the image of calling a separate line.
    • I love the voicemail text emails. I believe we pay a little extra, but worth every penny for those urgent calls while I am in a meeting.
    • The cost is very reasonable for the value added to our company.
    Incentivized
    Read full review
    HCLSoftware
    • Ability to translate Multiple SQL queries into a very easy to use visual GUI.
    • Provides the ability to pre-define segments, run them once in off hours, store them in their own system tables for quick youth and a significant reduction in CPU utilization on the database.
    • It’s use of Reusable objects. Including user variables to pre-define calculations one time, macros that you can create and pass values to parameterize the SQL code And the creation of templates to easily replicate work.
    • It’s ability to bring in external data on the fly that can very easily be mapped into any flowchart.
    • It’s flexibility and creating UNIX script via triggers to automate sending of files to multiple vendors with different FTP sites
    • It’s flexibility in the output layouts that it can create.
    Incentivized
    Read full review
    Cons
    GoTo formerly LogMeIn
    • It would be nice to have the ability to transfer some calls to another Grasshopper IVR, for those customers who mistakenly dial the wrong number (we have two incoming numbers, one for corporate and one for sales).
    • Likewise, it would be nice to have the ability to forward to a toll-free number, which would have allowed us to work around the inability to transfer between IVRs (see above).
    • Lastly, it would be great to have an 'emergency' switch setting (default off but could be toggled on) that would let us override all IVR settings and transfer all incoming calls elsewhere (either to a direct dial or toll free number) for those rare times when we cannot take any calls (such as a weather emergency OR the one time each year we take all of our staff on a retreat) - that would allow us to send all calls to a backup answering service rather than just voicemail.
    Incentivized
    Read full review
    HCLSoftware
    • Greater integration of real time (Interact) capabilities with outbound channels, in particular IBM eMessage Email & SMS delivery.
    • Additional outbound channels to be integrated into eMessage, including Facebook Fanpage & Twitter DM broadcasts. At the moment these are possible only through custom additional integration.
    • Support for additional marketing database technology, e.g. MySQL, Exasol, ParAccel, WX2.
    • Provision of database technology with software purchase, as Web technology (IBM WebSphere Express) is supplied for free, but no database is supplied - since IBM also market DB2, which is a supported technology it seems a shame.
    Read full review
    Likelihood to Renew
    GoTo formerly LogMeIn
    No answers on this topic
    HCLSoftware
    There are three main factors to renew a licence: 1) Cost to migrate to another platform would be rather expensive and time consuming, plus the requirement of retraining employees to use a new tool 2) It has been proven time and time again that it is a market leader in the space (10 years +) 3) It can be built upon, with the addition of additional IBM EMM modules - despite theories it does have very strong digital capabilities.
    Read full review
    Usability
    GoTo formerly LogMeIn
    The admin functions are kind of confusing in the old interface which was my most recent experience on the admin side.
    Incentivized
    Read full review
    HCLSoftware
    Unica provides functionality that is very simple and easy to use. For reporting, we can see Unica system tables. Contact history table, response history tables. We have all the information in one place. Performance-wise, Unica also handles large volumes of data and can run a 5-million-record campaign within minutes. This is something great.
    Incentivized
    Read full review
    Support Rating
    GoTo formerly LogMeIn
    When I was setting up my account I contacted support a couple of times. They were also very professional, personable, and helpful. Their response is prompt and thorough. I'm confident I can get any question answered as well as help with any issue I might have. That's pretty important to me.
    Incentivized
    Read full review
    HCLSoftware
    I didn't use the Unica support since it is with IBM, only before.
    Read full review
    Implementation Rating
    GoTo formerly LogMeIn
    No answers on this topic
    HCLSoftware
    - We had to rebuild a part of the datamart afterwards to tighten up and simplify the selection process. But as it was too time consuming to rebuild all the existing campaigns, we no run campaigns on different versions of the datamart. - The response tracking of the campaigns never worked out well, it was impossible to implement a direct response where there is a link between the lead and the response in our operational process
    Read full review
    Alternatives Considered
    GoTo formerly LogMeIn
    I have not used any other phone services like Grasshopper. I know that there is another option out there called Ruby, which is more like a virtual receptionist but since I did not try it out I cannot compare the two. When I started my company I found the services that Grasshopper offers to be perfect. It still works for us and we have no need to change to anything else right now.
    Incentivized
    Read full review
    HCLSoftware
    The contact history and the response history are so powerful. You can track whatever you want to help the call center to push relevant offers to our customer. In addition, predictive models can be built, with patience, in IBM Campaign. If you have some complaints from the call center about any campaigns, you can easily validate it into the contact or response history.
    Incentivized
    Read full review
    Return on Investment
    GoTo formerly LogMeIn
    • It's allowed us to keep cost down. Other phone systems can seriously get outrageous in implementation and monthly fees!
    • It's allowed our team the confidence to work in locations outside of the office and still be seen as professionals.
    • It's decreased the amount of time spent on unwanted sales calls via the call screening application.
    Incentivized
    Read full review
    HCLSoftware
    • It helps my clients drive their business which in turn, drives more profit for them.
    • It helps my clients determine what works, and what doesn't work, in terms of their social marketing campaigns.
    • It helps navigate proper budgeting through determining what clients' users respond to, and what they find unique.
    Incentivized
    Read full review
    ScreenShots

    HCL Unica Screenshots

    Screenshot of HCL Unica Deliver is the email marketing and messaging execution module of the HCL Unica platform.

Its scalable digital messaging engine helps enterprise marketers design, personalize, and send high-volume, data-driven communications across multiple customer engagement channels.

It’s built for complex and compliant omni-channel campaigns with advanced segmentation, behavioral triggers, and real-time customer data.

Key channels supported include:
• Email — for personalized bulk and trigger-based mailings.
• SMS — send text messages to mobile subscribers.
• WhatsApp — conversational and promotional messaging.
• In-app and Push notifications — mobile push alerts via apps.