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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    GTM Workspace Powered by ZoomInfo

    Score8.3 out of 10
    N/AZoomInfo Sales is a modern go-to-market platform for B2B companies. ZoomInfo Sales helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven insights and buying signals that reveal companies that are ready to buy.N/A

    Synthio

    Score9 out of 10
    Enterprise companies (1,001+ employees)
    Synthio is Data as a Service software that automates the cleansing, standardization, and synthesis of data to make it actionable for immediate use. From merging non-standard or free-form data into a single usable dataset, to deduplication, standardization, strategic augmentation, or simply understanding more about data through a data health analysis, the vendor says their solution meets every data need of the modern marketer. Additionally, the vendor says they even have an automated tool that…N/A
    Pricing
    GTM Workspace Powered by ZoomInfoSynthio
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    GTM Workspace Powered by ZoomInfoSynthio
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    GTM Workspace Powered by ZoomInfoSynthio
    Considered Both Products
    ZoomInfo
    Chose GTM Workspace Powered by ZoomInfo
    DiscoverOrg - much more complete dataset than Zoominfo, much better intelligence/leads, much more expensive (by 10X)
    RainKing - similar to benefits of DiscoverOrg and almost the same price
    Jigsaw - Zoom's data is more recently updated and has more direct and cell phone numbers, …
    Incentivized
    Synthio
    No answer on this topic
    Key User Insights
    Would buy again
    92%
    Would buy again
    316 Answers
    No answers on this topic
    Delivers good value for the price
    90%
    Delivers good value for the price
    232 Answers
    No answers on this topic
    Happy with the feature set
    96%
    Happy with the feature set
    330 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    216 Answers
    No answers on this topic
    Implementation went as expected
    94%
    Implementation went as expected
    208 Answers
    No answers on this topic
    Features
    GTM Workspace Powered by ZoomInfoSynthio
    Prospecting
    Comparison of Prospecting features of GTM Workspace Powered by ZoomInfo and Synthio
    Feature
    GTM Workspace Powered by ZoomInfo
    8.0
    741 Ratings
    4% above category average
    Synthio
    9.7
    2 Ratings
    23% above category average
    Advanced search8.6734 Ratings10.02 Ratings
    Identification of new leads7.9694 Ratings10.02 Ratings
    List quality7.7721 Ratings9.02 Ratings
    List upload/download8.1681 Ratings10.02 Ratings
    Ideal customer targeting7.7688 Ratings9.02 Ratings
    Load time/data access8.1710 Ratings10.02 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of GTM Workspace Powered by ZoomInfo and Synthio
    Feature
    GTM Workspace Powered by ZoomInfo
    8.0
    733 Ratings
    3% above category average
    Synthio
    9.3
    2 Ratings
    18% above category average
    Contact information8.0732 Ratings9.02 Ratings
    Company information8.4728 Ratings9.02 Ratings
    Industry information7.7700 Ratings10.02 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of GTM Workspace Powered by ZoomInfo and Synthio
    Feature
    GTM Workspace Powered by ZoomInfo
    7.4
    718 Ratings
    0% below category average
    Synthio
    9.4
    2 Ratings
    23% above category average
    Lead qualification process7.1100 Ratings00 Ratings
    Smart lists and recommendations7.1105 Ratings00 Ratings
    Salesforce integration8.5502 Ratings10.01 Ratings
    Company/business profiles7.8682 Ratings9.02 Ratings
    Alerts and reminders7.3475 Ratings00 Ratings
    Data hygiene7.2648 Ratings9.02 Ratings
    Automatic data refresh7.4567 Ratings10.02 Ratings
    Tags7.0501 Ratings00 Ratings
    Filters and segmentation7.5662 Ratings9.02 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of GTM Workspace Powered by ZoomInfo and Synthio
    Feature
    GTM Workspace Powered by ZoomInfo
    6.5
    262 Ratings
    13% below category average
    Synthio
    9.0
    2 Ratings
    19% above category average
    Sales email templates7.0259 Ratings00 Ratings
    Append emails to records5.925 Ratings9.02 Ratings
    Best Alternatives
    GTM Workspace Powered by ZoomInfoSynthio
    Small Businesses
    Owler
    Score9.7 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.4 out of 10
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    GTM Workspace Powered by ZoomInfoSynthio
    Likelihood to Recommend
    8.4
    (761 ratings)
    9.0
    (2 ratings)
    Likelihood to Renew
    8.5
    (21 ratings)
    -
    (0 ratings)
    Usability
    8.3
    (79 ratings)
    -
    (0 ratings)
    Support Rating
    8.1
    (7 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.5
    (4 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.8
    (56 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    GTM Workspace Powered by ZoomInfoSynthio
    Likelihood to Recommend
    ZoomInfo
    A scenario wherein ZoomInfo Sales is well-suited, as I said, is good for giving you the details, the intent, and scope for a specific person working at a very specific company, and also the initiatives that are currently going on in the organization. When it comes to updating a contact's email and phone number, it does so very accurately. Apart from that, the call script feature generates a call script immediately after the call connects, in three to four seconds. Then there is a customer mapping filter where you can find similar customers to your existing ICPs. And then when it comes to maybe the things or scenarios that are less appropriate, it's again the Chrome extension part. Also, on the onboarding part, we have experienced that the onboarding did not go that smoothly. The email generation part that ZoomInfo claims is quite good. For us, the result that came out was all four to five of our emails, the email template that we had made in ZoomInfo. So all these four to five emails had the same body, the same subject line, just we can say 98% of the email were same, just 2% change in them. And there is no scope for automation. You have to process each and everything manually, even today in ZoomInfo.
    Incentivized
    Read full review
    Synthio
    Undoubtedly this is the ideal software for the sales and marketing department, as it saves a lot of time in the search for customers and has tools that automate many processes that were previously manual. This is one of the programs we have worked with the best, that is why we recommend it.
    Incentivized
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    Pros
    ZoomInfo
    • Zoominfo provides us scoops regarding any new upcoming project or pain points (difficulties) facing by certain companies which helps a lot in our business to contact such companies.
    • Zoominfo gives us the exaction info such as email address, Direct or Cell phone number of particular contact which we want and we don't get anywhere except zoominfo
    • Zoominfo has huge database. Intent is one of the favorite section where we get the exact info about the companies/industries which we want
    • Zoominfo Connects with Hubspot which is another benefit for us to add any specific contact directly to our HubSpot app.
    Incentivized
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    Synthio
    • Extensive search filters
    • Email verification prior to download/charge
    • Helpful customer service who you can work directly with to pull lists. It's great to work with someone who can tell you exactly how many verified leads you could pull without having to use credits.
    Incentivized
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    Cons
    ZoomInfo
    • For initial users, the system can be a little overwhelming. A ZoomInfor SalesOS Basics guide could be beneficial to keep new users from feeling lost amongst all the options.
    • Clearer instructions on how to set targeted search parameters for inbound information would be beneficial.
    Incentivized
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    Synthio
    • Lead quality isn't always the best - as with many databases of this nature. We have to expect that we'll have a high bounce and unsubscribe rate when using these leads.
    Incentivized
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    Likelihood to Renew
    ZoomInfo
    I'm not the contact. But I see it is where things are moving and if you don't have the information ZoomInfo gathers and continues to be more honed in on our customer or prospective customers, we will lose any advantages we once had and will be left behind.
    Incentivized
    Read full review
    Synthio
    No answers on this topic
    Usability
    ZoomInfo
    The sidebar is seamless, and it's easy to navigate, unlike other tools. I like that the advanced search isn't too complicated, either. Sometimes, I wonder if I'm not using the tool to its full capability, but it's great for a combination strategy of sales navigation and Zoom.
    Incentivized
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    Synthio
    No answers on this topic
    Support Rating
    ZoomInfo
    I never used it
    Incentivized
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    Synthio
    No answers on this topic
    Implementation Rating
    ZoomInfo
    There would have nice while providing a great platform to use, to have an in person class to show how it would best serve us and to navigate. Nothing was provided to myself outside of having a sign on and the preloaded steps to get through basic processes
    Incentivized
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    Synthio
    No answers on this topic
    Alternatives Considered
    ZoomInfo
    There’s a few not listed. All in all, ZoomInfo Sales is an essential tool if you’re hunting hard and often. The AI functionality is superior to anything else I’ve used. However, if you’re a come and go, now and then prospector you can get by with other search engines that are “static” or seeming to be lacking in current data. LI Sales Nav is great, but you’re not going to get ahold of normal mid level people on there, and contact details are protected. The biggest competitive benefit here is you get everything you could possibly want to know, I’m not aware of any other product that can hang.
    Incentivized
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    Synthio
    I feel similar about all of these list building/append services. There are good and bad aspects.
    Incentivized
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    Return on Investment
    ZoomInfo
    • Zoominfo Sales has reduced our company research effort by at least 80%. We now have all the information in one place.
    • TAM (total addressable market) data accuracy is significant.
    • AOP planning is flawless, i.e., allocating budget, sales resources, etc., by territory.
    Incentivized
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    Synthio
    • Positive - We've been able to append records and add them to our targeted marketing campaigns.
    • Negative - We've added some junk to our database, as a result, which has affected our deliverability rates.
    • Negative - We did get a complaint and inquiry from one particular record about sending them an unsolicited email.
    Incentivized
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    ScreenShots