HubSpot CRM vs. iMIS Engagement Management System

In my last position at a SAAS company, I used Salesforce and HATED IT. It was so clunky, and when I used HubSpot, it was like a breath of fresh air. Any company that does customer interactions and sales needs Hubspot. There is a TON of room for customization, which is AMAZING. I don't see anywhere that it wouldn't be a good fit.

Incentivized

iMIS Engagement Management System is well suited for associations or other non-profits that operate without a lot of bells and whistles. So far in my experience if you want to do more sophisticated operations, marketing in my specific role, then iMIS Engagement Management System may not be the best AMS. It does the basics well but the more high-powered you want to get then the more it's going to cost by having your vendor of choice to work to enhance or upgrade what you have.

Incentivized

• It tracks emails including opens, clicks, and keeps a great log.
• I love how they give you options to build your own reports as well as some templated reports as well.
• It creates an easy way to work with your colleagues even if its remote positions.

Incentivized

• One-stop-shop. I love that we have one system that will track our income, manage membership, email contacts, manage our website and pull reports.
• Response time on support tickets. Whenever I have a problem using iMIS, I can either log into their support site to submit a help ticket or send it directly from my email account. Someone normally responds to me within the hour and then I will get a solution within the day no matter the time of day I submit the ticket.
• Easy to use widgets. I love using widgets to pull a page together. They have slideshow widgets that use on a daily basis. There are also forum widgets and widgets to pull an already created query to a page you choose to display this information on.

Incentivized

• Pricing - HubSpot offers a number of great features in the free version however the paid options can be pricey.
• The free version could do with more options in some of the additional areas such as the marketing platform. Although there are some options included, they are very limited.

Incentivized

• System Performance: iMIS has always seemed to have had performance issues....sluggish specifically. Though some of that may be in part to some of our customizations, but we don’t think so.
• Integrations with 3rd Party Products: we would like to see more integrations with 3rd party apps.

Incentivized

To be honest there are some barriers due to which we are unable to use Hubspot at it's full potentials. The region that we work in has some restrictions that don't allow us to make calls or text which leaves us to just Email to the client.

Incentivized

I think the usability is great. I am able to train a new agent with zero experience in our process with HubSpot in a day or less. They can be proficient in using HubSpot quickly, the way I've designed it to work, in less than a week. I am able to load new leads, set calling campaigns, and start prospecting quickly. I've even had to call customer service for help, and they were super helpful.

Incentivized

Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.

Incentivized

If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate

Incentivized

Salesforce requires a lot of in-depth knowledge both to implement and to manage. I found it to be quite clunky and there was an additional overhead for any marketing functionality, that wasn't up to par. Whilst Zoho had some good features, in practice the CRM was difficult to manage, customer support was non-existent, and like Salesforce, required 3rd party support agents in order make simple changes. comparison, HubSpot allows the user to make many changes themselves such as adding and mapping properties, and also has excellent customer service. Combined with a well-rounded offer in terms of marketing, analytics and a good CRM, HubSpot stands out as the clear winner.

Incentivized

I think both are great tools. They both have their strengths and weaknesses. I really like the CMS component that comes with iMIS. It is important for an organization to be able to quickly build websites to engage their members. iMIS provides tools to do this out of the box.

Incentivized

• Automation helps to save time so that we can reach out to more prospecting or save time that can be spent on more strategic sales tasks like deal management
• Visibility/collaboration helps connect marketing and sales efforts vs them being siloed
• Connection with salesforce helps us to get more out of our CRM spend as we have valuable data insights coming from Hubspot

Incentivized

• iMIS had a neutral impact on my non-profit organization's overall business objectives. Both the finance and department teams just worked around the limitations that iMIS had.

Incentivized