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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    IBM Cognos Analytics

    Score7.7 out of 10
    N/AIBM Cognos is a full-featured business intelligence suite by IBM, designed for larger deployments. It comprises Query Studio, Reporting Studio, Analysis Studio and Event Studio, and Cognos Administration along with tools for Microsoft Office integration, full-text search, and dashboards.

    $11.25

    per month per user

    Zendesk Suite

    Score8.5 out of 10
    N/AZendesk is a customer support solution with built-in ticketing, conversational messaging, and live chat, designed to help businesses of all sizes and industries deliver personalized service at scale. Zendesk's AI agents are trained in CX to help Service teams resolve customer issues faster and more accurately while still providing a human-centered experience. Zendesk ultimately aims to help businesses improve time to value, reduce effort per ticket, and keep costs low.

    $69

    per month per agent

    Pricing
    IBM Cognos AnalyticsZendesk Suite
    Editions & Modules
    On Demand - Standard
    USD 11.25
    per month per user
    On Demand - Premium
    USD 44.90
    per month per user
    Suite Team
    $69
    per month per agent
    Suite Growth
    $115
    per month per agent
    Suite Professional
    $149
    per month per agent
    Suite Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    IBM Cognos AnalyticsZendesk Suite
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalOptional
    Additional Details—20% discount available with annual pricing.
    More Pricing Information
    Community Pulse
    IBM Cognos AnalyticsZendesk Suite
    Considered Both Products
    IBM
    No answer on this topic
    Zendesk
    No answer on this topic
    Key User Insights
    Would buy again
    97%
    Would buy again
    92 Answers
    87%
    Would buy again
    123 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    79 Answers
    85%
    Delivers good value for the price
    108 Answers
    Happy with the feature set
    96%
    Happy with the feature set
    91 Answers
    92%
    Happy with the feature set
    131 Answers
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    55 Answers
    85%
    Lived up to sales and marketing promises
    82 Answers
    Implementation went as expected
    96%
    Implementation went as expected
    64 Answers
    85%
    Implementation went as expected
    94 Answers
    Features
    IBM Cognos AnalyticsZendesk Suite
    BI Standard Reporting
    Comparison of BI Standard Reporting features of IBM Cognos Analytics and Zendesk Suite
    Feature
    IBM Cognos Analytics
    7.7
    138 Ratings
    6% below category average
    Zendesk Suite
    -
    Ratings
    Pixel Perfect reports7.6129 Ratings00 Ratings
    Customizable dashboards8.0136 Ratings00 Ratings
    Report Formatting Templates7.5131 Ratings00 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of IBM Cognos Analytics and Zendesk Suite
    Feature
    IBM Cognos Analytics
    7.9
    138 Ratings
    1% below category average
    Zendesk Suite
    -
    Ratings
    Drill-down analysis7.4136 Ratings00 Ratings
    Formatting capabilities8.3139 Ratings00 Ratings
    Integration with R or other statistical packages7.397 Ratings00 Ratings
    Report sharing and collaboration8.6133 Ratings00 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of IBM Cognos Analytics and Zendesk Suite
    Feature
    IBM Cognos Analytics
    9.2
    136 Ratings
    11% above category average
    Zendesk Suite
    -
    Ratings
    Publish to Web9.836 Ratings00 Ratings
    Publish to PDF8.2132 Ratings00 Ratings
    Report Versioning9.833 Ratings00 Ratings
    Report Delivery Scheduling8.2134 Ratings00 Ratings
    Delivery to Remote Servers9.918 Ratings00 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of IBM Cognos Analytics and Zendesk Suite
    Feature
    IBM Cognos Analytics
    7.4
    124 Ratings
    8% below category average
    Zendesk Suite
    -
    Ratings
    Pre-built visualization formats (heatmaps, scatter plots etc.)7.9121 Ratings00 Ratings
    Location Analytics / Geographic Visualization8.0114 Ratings00 Ratings
    Predictive Analytics6.7110 Ratings00 Ratings
    Pattern Recognition and Data Mining6.947 Ratings00 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of IBM Cognos Analytics and Zendesk Suite
    Feature
    IBM Cognos Analytics
    7.8
    130 Ratings
    8% below category average
    Zendesk Suite
    -
    Ratings
    Multi-User Support (named login)7.5129 Ratings00 Ratings
    Role-Based Security Model7.5127 Ratings00 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)7.4127 Ratings00 Ratings
    Report-Level Access Control8.257 Ratings00 Ratings
    Single Sign-On (SSO)8.6111 Ratings00 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of IBM Cognos Analytics and Zendesk Suite
    Feature
    IBM Cognos Analytics
    6.3
    109 Ratings
    21% below category average
    Zendesk Suite
    -
    Ratings
    Responsive Design for Web Access6.8104 Ratings00 Ratings
    Mobile Application6.390 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile6.696 Ratings00 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of IBM Cognos Analytics and Zendesk Suite
    Feature
    IBM Cognos Analytics
    9.2
    87 Ratings
    17% above category average
    Zendesk Suite
    -
    Ratings
    REST API7.683 Ratings00 Ratings
    Javascript API7.779 Ratings00 Ratings
    iFrames9.912 Ratings00 Ratings
    Java API10.013 Ratings00 Ratings
    Themeable User Interface (UI)9.915 Ratings00 Ratings
    Customizable Platform (Open Source)9.99 Ratings00 Ratings
    Incident and problem management
    Comparison of Incident and problem management features of IBM Cognos Analytics and Zendesk Suite
    Feature
    IBM Cognos Analytics
    -
    Ratings
    Zendesk Suite
    8.6
    187 Ratings
    5% above category average
    Organize and prioritize service tickets00 Ratings9.1186 Ratings
    Expert directory00 Ratings7.9127 Ratings
    Subscription-based notifications00 Ratings8.4130 Ratings
    ITSM collaboration and documentation00 Ratings7.8131 Ratings
    Ticket creation and submission00 Ratings9.3186 Ratings
    Ticket response00 Ratings9.0185 Ratings
    Self Help Community
    Comparison of Self Help Community features of IBM Cognos Analytics and Zendesk Suite
    Feature
    IBM Cognos Analytics
    -
    Ratings
    Zendesk Suite
    8.5
    169 Ratings
    6% above category average
    External knowledge base00 Ratings8.5163 Ratings
    Internal knowledge base00 Ratings8.5156 Ratings
    Multi-Channel Help
    Comparison of Multi-Channel Help features of IBM Cognos Analytics and Zendesk Suite
    Feature
    IBM Cognos Analytics
    -
    Ratings
    Zendesk Suite
    8.4
    182 Ratings
    5% above category average
    Customer portal00 Ratings9.1150 Ratings
    IVR00 Ratings8.076 Ratings
    Social integration00 Ratings7.4119 Ratings
    Email support00 Ratings9.2178 Ratings
    Help Desk CRM integration00 Ratings8.4138 Ratings
    Best Alternatives
    IBM Cognos AnalyticsZendesk Suite
    Small Businesses
    Cyfe
    Score4 out of 10
    Help Scout
    Score9.3 out of 10
    Medium-sized Companies
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    LiveAgent
    Score8.8 out of 10
    Enterprises
    Jaspersoft Community Edition
    Score7 out of 10
    Front
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    IBM Cognos AnalyticsZendesk Suite
    Likelihood to Recommend
    8.0
    (158 ratings)
    8.7
    (225 ratings)
    Likelihood to Renew
    8.4
    (31 ratings)
    10.0
    (43 ratings)
    Usability
    7.3
    (10 ratings)
    8.6
    (98 ratings)
    Availability
    8.6
    (4 ratings)
    9.1
    (14 ratings)
    Performance
    9.0
    (5 ratings)
    9.1
    (11 ratings)
    Support Rating
    1.0
    (9 ratings)
    5.5
    (31 ratings)
    In-Person Training
    8.7
    (4 ratings)
    10.0
    (1 ratings)
    Online Training
    8.0
    (4 ratings)
    6.4
    (10 ratings)
    Implementation Rating
    7.0
    (7 ratings)
    9.1
    (19 ratings)
    Configurability
    7.0
    (3 ratings)
    9.1
    (4 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    9.1
    (1 ratings)
    Data Sharing and Collaboration
    8.6
    (40 ratings)
    -
    (0 ratings)
    Data Sources
    8.3
    (40 ratings)
    -
    (0 ratings)
    Ease of integration
    5.5
    (6 ratings)
    9.1
    (1 ratings)
    Product Scalability
    6.4
    (5 ratings)
    9.1
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor post-sale
    7.0
    (1 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    7.0
    (1 ratings)
    9.1
    (1 ratings)
    User Testimonials
    IBM Cognos AnalyticsZendesk Suite
    Likelihood to Recommend
    IBM
    For Transaction monitoring, we build reports for executive management, providing insights into the number of alerts, the types or categories of detection scenarios, the risk profile, and a snapshot of high- or urgent-priority cases to be reported to AUSTRAC. Congos helps to build the report by ingesting alert data exported from SAS datasets. It joins with other data from Teradata and Customer Hub (Oracle).
    Incentivized
    Read full review
    Zendesk
    Zendesk is good for small teams where work is not passed along to internal teams or situations where escalations lead to further customer interactions and no further oversight is needed. It is weak as a product for larger and medium-sized companies, where processes are in place that are not aligned with its workflow, as it is a very rigid tool.
    Incentivized
    Read full review
    Pros
    IBM
    • Enterprise reporting - Create, customise, and run reports on sales trends, consumer sentiment, etc.
    • Dashboard creation and data exploration & analysis - Using drag and drop feature to create ad-hoc visualisation. Additionally, using AI powered natural language query feature for data analysis and dashboard input (formation of pie, bar, line charts). It's useful for no-technical person to put queries around the spreadsheet data to get quick answers.
    • Building insights for accurate decision making - Package reports with data backed insights for stakeholders in pdf, and Excel format to support business ad-hoc cases, forecasting and strategic recommendations on relevant asks.
    Incentivized
    Read full review
    Zendesk
    • Merging of the tickets with similar issues, it is easy to avoid confusion
    • Al global team somehow gets connected with different ways like Slack, with the Zendesk Suite which is so easier to highlight & the issue quickly
    • The best thing is that this tool gives you to send the message via chat-, email, call through the one single platform
    • Now AI has been added so it works good
    Incentivized
    Read full review
    Cons
    IBM
    • IBM Cognos Analytics enables customer data segmentation, which is essential for marketing, improving and streamlining purchasing behavior and preferences. This helps companies create more targeted and effective marketing campaigns.
    • Our clients Through data analysis, we can identify and observe trends in the behavior of other clients, allowing us to anticipate needs and adjust strategies to avoid consequences.
    Incentivized
    Read full review
    Zendesk
    • Is there a way for AEs and CSMs to be informed in a weekly summary of all their accounts and any tickets? Example: Disney submitted a ticket on XYZ. Google has an urgent issue on X still unresolved.
    • Is there a way for CSMs or AEs to have a Dashboard that's specific to their accounts instead of seeing all the tickets in the queue that are not relevant to them?
    Incentivized
    Read full review
    Likelihood to Renew
    IBM
    For an existing solution, renewing licenses does provide a good return on investment. Additionally, while rolling out scorecards and dashboards with little adhoc capabilities, to end users, cognos is very easily scalable. It also allows to create a solution that has a mix of OLAP and relational data-sources, which is a limitation with other tools. Synchronizing with existing security setup is easy too.
    Read full review
    Zendesk
    Zendesk is an amazing tool for communicating with your customers easily. The communication tickets from sellers to us or from us to sellers are stored, and there are statuses used to make communication easy. We have internal conversations between departments, linked with useful software such as Zingtree, Talkdesk, and Webs.
    Incentivized
    Read full review
    Usability
    IBM
    We have a strong user base (3500 users) that are highly utilizing this tool. Basic users are able to consume content within the applied security model. We have a set of advanced users that really push the limits of Cognos with Report and Query Studio. These users have created a lot of personal content and stored it in 'My Reports'. Users enjoy this flexibility.
    Read full review
    Zendesk
    Pros: The agent interface is sleek, contemporary, and relatively easy to learn compared to many other enterprise tools. For common tasks, admins are given point-and-click options- adding fields, modifying workflows, constructing macros. The knowledge base (Guide) editor is easy to use for non-developers. Drawbacks: Once you move past the initial things - complex automations, reporting/analytics in Explore, and/or customizations integrating the API, it requires much more advanced training to use successfully. Navigating between the different modules (Support, Explore, Chat, Guide) can feel very disconnected; often you are reminded that it really is a "suite" of products brought together -not really one unified platform. If you're using multiple brands managing simultaneous support tickets, or heavily customizing workflows to meet your brand, you may run into a bit of struggle with usability. So: it's a lot more user friendly than the palaces (Salesforce Service Cloud, ServiceNow), but is not used as quickly or with as much streamlined flow as a product made for a small shop. So if you are looking for a great balance, this is a good option if you are a net new organization or an organization on their way to scaling from 15 - 50 employee. Expect some elbow grease from the admin team once learning, adapting, and working efficiently once you move past the basics with your support tickets and initial customizations.
    Incentivized
    Read full review
    Reliability and Availability
    IBM
    Reports can typically be viewed through any browser that can access the server, so the availability is ultimately up to what the company utilizing it is comfortable with allowing, though report development tends to be more picky about browsers and settings as mentioned above. It also has an optional iPad app and general mobile browsing support, but dashboards lack the mobile compatibility. What keeps it from getting a higher score is the desktop tools that are vital to the development process. The compatibility with only Windows when the server has a wide range of compatibility can be a real sore point for a company that outfits its employees exclusively with Mac or Linux machines. Of course, if they are planning on outsourcing the development anyways, it's a rather moot point
    Read full review
    Zendesk
    In the past year, I'd say I have only noticed maybe two hours total of downtime in my own usage. Very minimal.
    Read full review
    Performance
    IBM
    Overall no major complaints but it doesn't handle DMR (Dimensionally Modeled for Relational) very well. DMR modelling is a capability that IBM Cognos Framework Manager provides allowing you to specify dimensional information for relational metadata and allows for OLAP-style queries. However, the capability is not very efficient and, for example, if I'm using only 2 columns on a 20-column model, the software is not smart enough to exclude 18 columns and the query side gets progressively larger and larger until it's effectively unusable.
    Read full review
    Zendesk
    There has been minor performance degradation on a very few days out of the two years I have been using the product.
    Read full review
    Support Rating
    IBM
    Why is their web application not working as fast as you think it should? They never know, and it is always a a bunch of shots in the dark to find out. Trying to download software from them is like trying to find a book at the library before computers were invented.
    Incentivized
    Read full review
    Zendesk
    We rarely need to contact their support team, but when we do they are responsive. However there have been notable times when communication between myself and the support rep was challenging despite me providing clear explanation of the issue, screenshots, and a thorough explanation of the goal we hope to achieve. It took several back and forth attempt, on a few occasions, to get resolution on an otherwise simple request
    Read full review
    In-Person Training
    IBM
    Onsite training provided by IBM Cognos was effective and as expected. They did not perform training with our data which was a bit difficult for our end-users.
    Read full review
    Zendesk
    No answers on this topic
    Online Training
    IBM
    The online courses they offer are thorough and presented in such a way that someone who isn't already familiar with the general design methodologies used in this field will be capable of making a good design. The training environments are provided as a fully self contained virtual machine with everything needed already to create the environments. We've had some persisting issues with the environments becoming unavailable, but support has been responsive when these issues arise and straightening them out for us
    Read full review
    Zendesk
    Zendesk has tons of available material for training - videos, webinars, articles, etc. The only reason this is not a 10 is because it can be hard to figure out how to navigate to these things and find what you are looking for.
    Read full review
    Implementation Rating
    IBM
    Make sure that any custom tables that you have, are built into your metadata packages. You can still access them via SQL queries in Cognos, but it is much easier to have them as a part of the available metadata packages.
    Read full review
    Zendesk
    I was very satisfied. They have a free trial for 30 days and I recommend you do that and use it. It is very easy to get started with the basics and the build on over time.

    The only thing technically complex was single sign-on and integration to Salesforce.com required some tweaks – otherwise setting up system was very easy
    Read full review
    Alternatives Considered
    IBM
    Power BI is stronger for quick ad-hoc analysis and dashboards, but IBM Cognos Analytics is better when consistency, precision, and mass distribution matter. Tableau is best for interactive analysis, while IBM Cognos Analytics is better for standardized, repeatable enterprise reporting. Sigma shines for customizable dashboards and drill-down analysis while IBM Cognos Analytics holds an edge in data discovery and visualization.
    Incentivized
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    Zendesk
    At the time of evaluation, Dynamics had extremely limited knowledge and support capabilities. The UI is clunky, and reporting requires a deep understanding of the underlying data structure. Ongoing maintenance was costly and didn't provide a positive ROI in any sense of the term.
    Incentivized
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    Scalability
    IBM
    We rate IBM Cognos Analytics a 9 out of 10 for overall scalability. The platform handles large numbers of users, reports, and analytical workloads very reliably. We have experienced strong performance even in demanding enterprise environments with substantial data volumes. Its architecture provides sufficient flexibility to scale resources according to demand, making it well suited for large, business-critical deployments.
    Incentivized
    Read full review
    Zendesk
    WHY we will use Zendesk in HR and PD internally
    Incentivized
    Read full review
    Return on Investment
    IBM
    • The platform can be pretty pricey.
    • Convoluted contracts and they fine you for any breach during audits.
    • Things are changed between releases without any warning and break.
    • It is second to none at being able to customize list and crosstab type reports.
    • You can easily set up a report to be emailed out every day and even have it export the report to a shared folder.
    • On-prem environments can be scaled up pretty much as much as you would like.
    Incentivized
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    Zendesk
    • More than anything, provided a boost to our perceived professionalism. The portal is a massive improvement on email only support.
    • Workflow optimization via macros and automations has enhanced response times and raise our 'first call resolution' metric.
    • Speaking of metrics; having them at all! Before Zendesk Suite we were email only so had no insight into agent and vendor performance.
    Incentivized
    Read full review
    ScreenShots

    IBM Cognos Analytics Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot

    Zendesk Suite Screenshots

    Screenshot of the Zendesk Agent WorkspaceScreenshot of Omnichannel MessagingScreenshot of Zendesk TicketingScreenshot of Bots powered by Zendesk AIScreenshot of Tone shift with Zendesk AIScreenshot of Zendesk ticketing side conversations