iContact Pro Select vs. OneSignal

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
iContact Pro Select
Score 6.5 out of 10
N/A
iContact Pro Select (formerly Outmarket) includes email marketing, landing pages, social media management, press outreach, and analytics. The software was originally Vocus Marketing Suite, and then was known as Outmarket. It was acquired by Cision
$300
per month
OneSignal
Score 9.0 out of 10
N/A
OneSignal’s omnichannel customer engagement platform offers push notifications, email, in-app messages, and SMS. OneSignal’s automated customer Journeys and one-off campaigns allow users to create messaging strategies that convert, inform, and retain audiences, with little to no coding required for setup.
$9
per month
Pricing
iContact Pro SelectOneSignal
Editions & Modules
Basic
$300
per month
Plus
$600
per month
Pro
$1,000
per month
Enterprise
$2,500
per month
Growth
9+
per month
Professional
999+
per month
Free
Free
Enterprise
Custom Pricing
Offerings
Pricing Offerings
iContact Pro SelectOneSignal
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details——
More Pricing Information
Best Alternatives
iContact Pro SelectOneSignal
Small Businesses
Vbout
Vbout
Score 9.5 out of 10
Vbout
Vbout
Score 9.5 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
iContact Pro SelectOneSignal
Likelihood to Recommend
6.8
(3 ratings)
10.0
(9 ratings)
Likelihood to Renew
6.1
(3 ratings)
-
(0 ratings)
Usability
-
(0 ratings)
8.0
(1 ratings)
Support Rating
-
(0 ratings)
7.1
(2 ratings)
User Testimonials
iContact Pro SelectOneSignal
Likelihood to Recommend
iContact
If you use PRWeb already and are looking for a tool that integrates well with that program and offers additional functionality with email and social media then Vocus is great. If you don't use PRWeb or prefer an email tool with more functionality and ease of use, Vocus is not the best choice.
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OneSignal
I think One Signal is very well suited for mobile app owners who want to be in touch with their user base more easily by sending push notifications and in-app messages. I'm not sure how well that works for SMS messaging as I haven't yet tried it. I wouldn't necessarily recommend it if your in-apps are very rare.
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Pros
iContact
  • Social Media Listening e.g.: Recommendations, Identify influencers for a selected topic, based on actual influence, or number of reposts and/or references, rather than the number of followers.
  • Campaign Management - Landing Page and Web Form Templates
  • Email Marketing -Delivery Tracking and Spam Analysis
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OneSignal
  • Send instant notifications without any delay.
  • Provide all the necessary features for testing.
  • Highly cost effective.
  • Great system to handle huge volume.
  • Great customer support.
Read full review
Cons
iContact
  • Vocus can do a better job communicating with us. The representative made promises to us that I have not seen be fulfilled such as getting us national media hits through connections that he had.
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OneSignal
  • Is still in development: we know OneSignal is still in development and sometimes it takes longer to create or fulfill certain features.
  • Payment: payment menu is not at the glance, [and] is just difficult sometimes to find -it is a minor issue.
  • Send to certain custom segments through specific OneSignal IDs; you can do it though API doing a GET call with tools like Postman. If this can be done from OneSignal it would be great.
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Likelihood to Renew
iContact
Now that we have had the opportunity to try an enterprise wide marketing solution, I think we should look at other tools and programs that have greater flexibility and ease of use. If the tool does not happen to have PR Web then so be it. We may not see the cost savings with PR announcements but if the other tools have increased email functionality then we can part with more money on the PR side like we have in the past
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OneSignal
No answers on this topic
Usability
iContact
No answers on this topic
OneSignal
I give an 8 in this question mainly for 2 reasons: the products even if they look like complete and are highly customizable and usable, they are still missing some logical features. For example, send messages to a list of users - now days you can do it with postman and get calls. A second example is App messaging that is still in development and has many opportunities.
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Support Rating
iContact
No answers on this topic
OneSignal
Their customer support has been top-notch. They are able to assist you in getting through any problems that you may have and respond in a very timely manner. I've dealt with them on 4-5 instances over the years and my issues were always resolved within a matter of a few business days.
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Alternatives Considered
iContact
I've used MailChimp before to generate emails and found Vocus to be a better option because it is an overall suite providing the tools to create customizable emails as well as many other features including press releases, social media etc. Vocus is an all-in-one platform for marketing which makes things more efficient for the user by being able to handle all marketing through one outlet.
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OneSignal
In my opinion, OneSignal documentation / API is more friendly [than] Firebase. Maybe because Firebase is already "too big," but OneSignal is focused on one solution that giving our notification through to our customer. In that case, OneSignal is chosen by our company. Several years after that, Firebase announced it supported [the] iOs platform too but our company already using OneSignal to our notification provider.
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Return on Investment
iContact
  • Much more targeted email marketing. Spam analysis helped improve our overall email performance.
  • Increased customer engagement through social media listening.
  • Scheduled emails increased email open and click-through rates by 120%!
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OneSignal
  • OneSignal has allowed us to grow number of subscribers in a short time.
  • We are able to send our news and offers easily and instantly.
  • We have become able to drive more website traffic and increase in sales.
Read full review
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