Ideagen Audit Analytics vs. Talkwalker by Hootsuite

Ideagen Audit Analytics is crucial when answering questions in financial research, due to its data coverage, the amount of data available, and the available data period. Additionally, Ideagen Audit Analytics exhibits internal consistency, and has data connectors that allow to pair the data with external data as well. This is very helpful.

Incentivized

Talkwalker is well suited for big companies and agencies that are looking for a long-term solution to keep track of the industry and/or their brands and key competitors. While setup requires a bit of dedication (especially in terms of custom filters and tags), once it's done, the tool will give the user a lot of flexibility to analyze the conversations and find the relevant results that answer the business questions. Companies just looking for a tool to track a short time period, or simple things like Twitter hashtags, won't take advantage of the full capabilities of this tool. Therefore, they could feel frustrated when comparing the outcomes/usage versus the costs.

Incentivized

• Easy to download.
• Column names are clear.
• Data is comprehensive.
• Data updates are promptly.

Incentivized

• Talkwalker helps you monitor online mentions so you can stay aware of what's being said about your company. Social listening is more important than ever.
• Talkwalker also helps you delve deeper into the social insights to track patterns and give you data that can be helpful in the future as you plan your marketing efforts.
• Talkwalker is one of the only products like it that incorporates AI and is, according to some, on the cutting edge in its field.

Incentivized

• I use WRDS often. If Ideagen Audit Analytics can have a closer relationship with WRDS, that will be awesome, for example, more frequent updates on WRDS.
• Overall, I like this dataset so far.

Incentivized

• A recent update has made adding filters to the dashboard far more convoluted than necessary.
• Many metrics are displayed as "3.4M", it would be great if you could hover over that number to see the full "3,371,000".
• The tagging feature is buggy and often needs to be done twice to tag the mentions applied in the rule.

Incentivized

Love it! In most cases, Talkwalker is a no-brainer: I can confidently recommend it to clients.

The data from Ideagen Audit Analytics are easy to use and implement into research projects. I very rarely have any issues with accessing or using the data. One of the big reasons for this is that the data are clean and well organized. This stands out relative to other data providers.

Despite all the functionalities available on the platform, I never felt overwhelmed or confused

Talkwalker gets the job done at a basic level. It performs regular indexing of existing webpages and tracks the instances in which a particular brand or company is mentioned. Especially for being free, this is an awesome resource. However, it should be said that this product does not perform nearly at the level of the paid options.

Incentivized

They are very helpful, but can sometimes be a little too quick and not explain things in as great a depth as we would like. They have great staff and programs, and we don't really have any other major complaints. Support is very responsive and helpful when need be.

Incentivized

Ideagen Audit Analytics offers cleaner and better organized data compared to Capital IQ. While both offer useful and relevant data, the fact that Audit Analytics' data is easier to use makes it preferable for me. All that said, some data offerings are unique to each of the providers, so there is not always an option.

I have yet to find another tool that would provide me with such a detailed information per query. It's such a find! Plus, I get separate emails per a search query and I'm able to archive those emails to the appropriate folders and always have a way of looking back. It's very useful for building monthly reports.

Incentivized

• It helped me increase my productivity.
• It made my research faster.
• It made my research more efficient.

Incentivized

• Having learned how to better leverage the system has resulted in a greater diversity in projects and clients that we didn't have the capabilities to service before, which has in turn increased our visibility to the wider company.
• It has reduced the amount of time it takes to do reporting from traditional desk research and utilizing other monitoring tools.

Incentivized