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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Influ2

    Score8.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Influ2 is a first person-based marketing platform, presenting a new approach to account-based marketing. The solution enables B2B marketers to target chosen decision-makers, capture their intent, and track engagement at the individual level. The company boasts 75+ enterprise and medium-sized clients globally, including Fortune 500 B2B enterprises such as NVIDIA, Capgemini, and Episerver. Influ2 runs offices in NY and CA, with 50+ employees on board. Influ2 platform allows users…N/A

    Piano Analytics

    Score7.2 out of 10
    Mid-Size Companies (51-1,000 employees)
    Piano Analytics, formerly AT Internet, provides digital analytics to help customers measure their audience, optimise their digital performance and create value. From data collection to exploration, activation, and the sharing of actionable insights, the Piano Analytics Suite is designed to provide reliable high-quality data to enhance decision-making company-wide. Adapted to e-commerce, media, finance/banking, and corporate websites & mobile apps, the vendor promises an easy-to-use solution…

    $430

    per server calls consumption

    Pricing
    Influ2Piano Analytics
    Editions & Modules
    No answers on this topic
    Business
    $430
    per server calls consumption
    Premium
    Contact us
    per server calls consumption
    Offerings
    Pricing Offerings
    Influ2Piano Analytics
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup fee$430 per server calls consumption
    Additional DetailsPricing is based on the number of people targeted by a client.
    More Pricing Information
    Community Pulse
    Influ2Piano Analytics
    Considered Both Products
    Influ2
    No answer on this topic
    Piano Software
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    93%
    Would buy again
    26 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    19 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    28 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    15 Answers
    Implementation went as expected
    No answers on this topic
    78%
    Implementation went as expected
    14 Answers
    Features
    Influ2Piano Analytics
    Engagement
    Comparison of Engagement features of Influ2 and Piano Analytics
    Feature
    Influ2
    8.9
    2 Ratings
    20% above category average
    Piano Analytics
    -
    Ratings
    Automated routing and prioritization10.01 Ratings00 Ratings
    Customer interaction histories7.31 Ratings00 Ratings
    Engagement data tracking9.62 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Influ2 and Piano Analytics
    Feature
    Influ2
    9.7
    2 Ratings
    30% above category average
    Piano Analytics
    -
    Ratings
    Ad campaign creation9.72 Ratings00 Ratings
    Display advertising10.01 Ratings00 Ratings
    Social advertising9.72 Ratings00 Ratings
    Ad reporting and analytics9.32 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Influ2 and Piano Analytics
    Feature
    Influ2
    10.0
    1 Ratings
    34% above category average
    Piano Analytics
    -
    Ratings
    Behavioral visitor segmentation10.01 Ratings00 Ratings
    ABM sales intelligence10.01 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Influ2 and Piano Analytics
    Feature
    Influ2
    10.0
    1 Ratings
    29% above category average
    Piano Analytics
    -
    Ratings
    Automated workflow & orchestration10.01 Ratings00 Ratings
    Best Alternatives
    Influ2Piano Analytics
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Amplitude Analytics
    Score8.8 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Amplitude Analytics
    Score8.8 out of 10
    Enterprises
    6sense
    Score8.3 out of 10
    Amplitude Analytics
    Score8.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Influ2Piano Analytics
    Likelihood to Recommend
    9.7
    (4 ratings)
    8.0
    (120 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.0
    (18 ratings)
    Usability
    -
    (0 ratings)
    8.3
    (8 ratings)
    Availability
    -
    (0 ratings)
    9.5
    (8 ratings)
    Performance
    -
    (0 ratings)
    9.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.0
    (98 ratings)
    In-Person Training
    -
    (0 ratings)
    5.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    8.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    6.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    Influ2Piano Analytics
    Likelihood to Recommend
    Influ2
    We’ve seen a huge engagement boost in our person-based campaigns, compared to traditional ABM campaigns.
    Incentivized
    Read full review
    Piano Software
    When it comes to web analytics AT Internet is well suited. We introduced AT Internet in 2017 after an evaluation project with other professional analytics solutions. Starting with our corporate website we quickly rolled it out to our customer experience platform, our webshops, and our corporate intranet based on SharePoint 2013. Especially the use in our intranet brought significant improvements over the standard analytics features SP 2013 is offering. The ATI tag systems with their flexibility allow us to include company-specific properties and thus making it possible for us to analyze our intranet usage on segments such as locations, branches, and so on.
    Incentivized
    Read full review
    Pros
    Influ2
    • We only spend money on targeting relevant people, our decision makers
    • We get to see who is engaging with our content and identify engaged prospects that our sales should go after
    • We had a noticeable drop of CPL under the guidance of Influ2 customer success
    Incentivized
    Read full review
    Piano Software
    • A very strong, supportive team who are keen to develop the relationship and deliver business value
    • Excellent 'real-time' data availability through rapid data processing
    • Powerful tools for analysing content consumption and usage patterns
    • A range of API options to deliver data in the format required
    • A process of continuous evolution in the data tools provided
    Incentivized
    Read full review
    Cons
    Influ2
    • No integration with Mailchimp.
    Incentivized
    Read full review
    Piano Software
    • Integrations with outside vendors: there are many ways to integrate data from outside vendors, however you can't display this information in every application unless you create a custom field, which can sometimes be limiting.
    • Access rights: there are two places to assign access rights and each place has slightly different functionality. You can get really granular with what each person has access to, but it is easy to miss a check box and have to go back and correct it.
    • Visualizations across applications: there are some really cool visualizations in the oldest application they support that includes predictive traffic estimates, automatic multi-period variations, etc., that aren't available yet in the newer applications.
    Read full review
    Likelihood to Renew
    Influ2
    No answers on this topic
    Piano Software
    I gave this rating because I think that AT Internet is a good tool, user-friendly easy for onboarding and simple dashboards, however the majority of people use Google Analytics, especially media agency, it is easier for them to use Google Analytics.
    Incentivized
    Read full review
    Usability
    Influ2
    No answers on this topic
    Piano Software
    Overall the experience is very good, it's quick, relaiable and does everything I would want. The only problems I have are matching the correct stats to what I want. It can be painful trying to find the right thing and the explanations are not always the clearest. That's the only issue i've found though.
    Incentivized
    Read full review
    Reliability and Availability
    Influ2
    No answers on this topic
    Piano Software
    I don't have any exemple in mind where AT Internet interface hasn't been available, i have always been able to use AT Internet when i needed it. The only issues to notice is that it happens sometimes that real time or D-1 datas are partially delayed.
    Incentivized
    Read full review
    Performance
    Influ2
    No answers on this topic
    Piano Software
    All excel reports are downloaded very quickly, even if the query is more than 20 000 lines.
    Incentivized
    Read full review
    Support Rating
    Influ2
    No answers on this topic
    Piano Software
    I have not used the Support Team thereby I am unable to review how their Support Teams works. However, in an instance where I had an issue, my concerned department contacted their support team and I was provided with the solution of the problem I was facing within a short span of time.
    Incentivized
    Read full review
    In-Person Training
    Influ2
    No answers on this topic
    Piano Software
    The in-person training unfortunately does not match to our expectations, was too much focus on digital basis and not on AT Internet functionnalties and how to use it. We paid for one day and only 15 minutes at the end was focused on our real needs in terms of media analytics.
    Incentivized
    Read full review
    Online Training
    Influ2
    No answers on this topic
    Piano Software
    No online training
    Incentivized
    Read full review
    Implementation Rating
    Influ2
    No answers on this topic
    Piano Software
    The support team helps us to implement AT Internet.
    Incentivized
    Read full review
    Alternatives Considered
    Influ2
    When talking about specifically ABM INFLU2 ranks on first for me as it is easy to use and setup in accordance with other software. Also the leads generated are quality leads. Each campaign can be personalized and reports of each campaign give a detailed idea of how the campaign has performed.
    Incentivized
    Read full review
    Piano Software
    AT Internet shows a deep understanding of our business objectives and provide us with ideas on how to solve them. They grant us enough time to try their tools and to be sure the tools are helpful. The data we've got in the Analyzer was manually checked and it was completely correct. Their roadmap was clean and aligned with our strategy
    Read full review
    Scalability
    Influ2
    No answers on this topic
    Piano Software
    Regarding AT Internet possibilities, it could be adapted to small or large organizations, easy to set up. We can add sites in makets that we launch e-commerce.
    Incentivized
    Read full review
    Return on Investment
    Influ2
    • We are using Influ2 to generate demand, identify the most engaged contacts from the target audience and pass them to sales. Since we offer a variety of products, Influ2 also lets us identify buyer intent in a particular product and reach out to the prospect with the right value.
    Incentivized
    Read full review
    Piano Software
    • Unfortunately, I do not have precise results to give, but the statistics provided by AT Internet make it possible to carry out in-depth analyses and to make good decisions.
    • You just have to know how to find the information and interpret it.
    Incentivized
    Read full review
    ScreenShots

    Influ2 Screenshots

    Screenshot of Building a custom audience.
Audiences are created by criteria or by uploading a list as a file, or by simply connecting a CRM systemScreenshot of Reviewing the audience.
The list can be viewed and any edits can be applied as needed.Screenshot of Uploading banners.
Banners in required dimensions can be added, and will be placed across Google Ads, LinkedIn, Facebook, Twitter, Yahoo, and other platforms.Screenshot of Uploading videos.
Videos in required dimensions can be added and will be shared across media platforms.Screenshot of Tracking engagement across all the campaigns.
Impressions, clicks, and visits of every person that has been reached across all the campaigns are tracked.Screenshot of Campaign performance.
Campaign engagements are monitored from a dashboard.

    Piano Analytics Screenshots

    Screenshot of Analytics Suite Delta - ExplorerScreenshot of Analytics Suite Delta - Traffic SourcesScreenshot of Analytics Suite Delta - AttributionScreenshot of Analytics Suite Delta - AXON PredictionsScreenshot of Analytics Suite Delta - NavigationScreenshot of Analytics Suite Delta - Navigation