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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Influ2

    Score8.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Influ2 is a first person-based marketing platform, presenting a new approach to account-based marketing. The solution enables B2B marketers to target chosen decision-makers, capture their intent, and track engagement at the individual level. The company boasts 75+ enterprise and medium-sized clients globally, including Fortune 500 B2B enterprises such as NVIDIA, Capgemini, and Episerver. Influ2 runs offices in NY and CA, with 50+ employees on board. Influ2 platform allows users…N/A

    RainKing (discontinued)

    Score7.7 out of 10
    N/ARainKing is a sales intelligence software solution offered by RainKing Software.N/A
    Pricing
    Influ2RainKing (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Influ2RainKing (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsPricing is based on the number of people targeted by a client.—
    More Pricing Information
    Features
    Influ2RainKing (discontinued)
    Engagement
    Comparison of Engagement features of Influ2 and RainKing (discontinued)
    Feature
    Influ2
    8.9
    2 Ratings
    20% above category average
    RainKing (discontinued)
    -
    Ratings
    Automated routing and prioritization10.01 Ratings00 Ratings
    Customer interaction histories7.31 Ratings00 Ratings
    Engagement data tracking9.62 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Influ2 and RainKing (discontinued)
    Feature
    Influ2
    9.7
    2 Ratings
    30% above category average
    RainKing (discontinued)
    -
    Ratings
    Ad campaign creation9.72 Ratings00 Ratings
    Display advertising10.01 Ratings00 Ratings
    Social advertising9.72 Ratings00 Ratings
    Ad reporting and analytics9.32 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Influ2 and RainKing (discontinued)
    Feature
    Influ2
    10.0
    1 Ratings
    34% above category average
    RainKing (discontinued)
    -
    Ratings
    Behavioral visitor segmentation10.01 Ratings00 Ratings
    ABM sales intelligence10.01 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Influ2 and RainKing (discontinued)
    Feature
    Influ2
    10.0
    1 Ratings
    29% above category average
    RainKing (discontinued)
    -
    Ratings
    Automated workflow & orchestration10.01 Ratings00 Ratings
    Prospecting
    Comparison of Prospecting features of Influ2 and RainKing (discontinued)
    Feature
    Influ2
    -
    Ratings
    RainKing (discontinued)
    8.3
    14 Ratings
    7% above category average
    Advanced search00 Ratings8.014 Ratings
    Identification of new leads00 Ratings8.914 Ratings
    List quality00 Ratings8.013 Ratings
    List upload/download00 Ratings7.113 Ratings
    Ideal customer targeting00 Ratings8.914 Ratings
    Load time/data access00 Ratings9.014 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Influ2 and RainKing (discontinued)
    Feature
    Influ2
    -
    Ratings
    RainKing (discontinued)
    8.6
    15 Ratings
    10% above category average
    Contact information00 Ratings8.915 Ratings
    Company information00 Ratings8.115 Ratings
    Industry information00 Ratings9.014 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Influ2 and RainKing (discontinued)
    Feature
    Influ2
    -
    Ratings
    RainKing (discontinued)
    8.4
    15 Ratings
    12% above category average
    Lead qualification process00 Ratings8.911 Ratings
    Smart lists and recommendations00 Ratings8.012 Ratings
    Salesforce integration00 Ratings8.011 Ratings
    Company/business profiles00 Ratings8.913 Ratings
    Alerts and reminders00 Ratings7.18 Ratings
    Data hygiene00 Ratings8.913 Ratings
    Automatic data refresh00 Ratings8.010 Ratings
    Tags00 Ratings9.08 Ratings
    Filters and segmentation00 Ratings8.914 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Influ2 and RainKing (discontinued)
    Feature
    Influ2
    -
    Ratings
    RainKing (discontinued)
    9.0
    2 Ratings
    19% above category average
    Append emails to records00 Ratings9.02 Ratings
    Best Alternatives
    Influ2RainKing (discontinued)
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Influ2RainKing (discontinued)
    Likelihood to Recommend
    9.7
    (4 ratings)
    8.8
    (15 ratings)
    User Testimonials
    Influ2RainKing (discontinued)
    Likelihood to Recommend
    Influ2
    We’ve seen a huge engagement boost in our person-based campaigns, compared to traditional ABM campaigns.
    Incentivized
    Read full review
    Discontinued Products
    RainKing is less appropriate when you don't have the funds or resources to pay for it. You could easily Google the information that you're looking for, or use CrunchBase, but it's extremely time-consuming. RainKing makes this very easy and the data seamlessly sends to Salesforce with the proper integration. RainKing is very appropriate when you have a large team of folks that need to source leads/accounts simultaneously and need licenses to do so - it's worth the money with a larger team.
    Incentivized
    Read full review
    Pros
    Influ2
    • We only spend money on targeting relevant people, our decision makers
    • We get to see who is engaging with our content and identify engaged prospects that our sales should go after
    • We had a noticeable drop of CPL under the guidance of Influ2 customer success
    Incentivized
    Read full review
    Discontinued Products
    • Being able to search for companies that are currently evaluating solutions in your space.
    • The contact information for people and related people is also great, I have used dozens of other data solutions and prefer Rainking.
    • Rainking also gives you the ability to create lists of your ideal buyer and download them which was great for my team and I pull new contacts to prospect!
    • I can't get over how impressive the org chart info is in RainKing, it allowed myself and my team to find other involved prospects and get a good feel for organizations.
    Incentivized
    Read full review
    Cons
    Influ2
    • No integration with Mailchimp.
    Incentivized
    Read full review
    Discontinued Products
    • Account manager - really unresponsive, not interested in helping with renewal, making the case to our execs
    • The Discover/RainKing team was not interested in helping us expand the way we are utilizing the tool, provide additional training, etc
    • Contacts department designation lacks in accuracy, we frequently found significant mismatches
    Read full review
    Alternatives Considered
    Influ2
    When talking about specifically ABM INFLU2 ranks on first for me as it is easy to use and setup in accordance with other software. Also the leads generated are quality leads. Each campaign can be personalized and reports of each campaign give a detailed idea of how the campaign has performed.
    Incentivized
    Read full review
    Discontinued Products
    I've used SalesNavigator and Zoom Info. I actually think that Ranking is a great solution if you can use it in tandem with SalesNavigator. When it comes to pulling lists, in my opinion, Ranking does it best. Now that it has the database combined with Discoverorg, it's even more powerful to use.
    Incentivized
    Read full review
    Return on Investment
    Influ2
    • We are using Influ2 to generate demand, identify the most engaged contacts from the target audience and pass them to sales. Since we offer a variety of products, Influ2 also lets us identify buyer intent in a particular product and reach out to the prospect with the right value.
    Incentivized
    Read full review
    Discontinued Products
    • I don't have that information readily available to quantify the positive impact. However, I will say that I've found a lot of good prospects via RainKing to target my outreach efforts to. I definitely feel like the product pays for itself.
    Incentivized
    Read full review
    ScreenShots

    Influ2 Screenshots

    Screenshot of Building a custom audience.
Audiences are created by criteria or by uploading a list as a file, or by simply connecting a CRM systemScreenshot of Reviewing the audience.
The list can be viewed and any edits can be applied as needed.Screenshot of Uploading banners.
Banners in required dimensions can be added, and will be placed across Google Ads, LinkedIn, Facebook, Twitter, Yahoo, and other platforms.Screenshot of Uploading videos.
Videos in required dimensions can be added and will be shared across media platforms.Screenshot of Tracking engagement across all the campaigns.
Impressions, clicks, and visits of every person that has been reached across all the campaigns are tracked.Screenshot of Campaign performance.
Campaign engagements are monitored from a dashboard.