Brightcove vs. JW Player

It works very nicely for our company site because it can easily and seamlessly embed into the site and email HTML pages. It also has picture in picture, sharing, closed captioning (CC) as basic functions. It will also show the time of the video. Because these are short-term-use videos or might get updated frequently and also are just targeting a specific audience, being able to hide or not able to show the number of views or date published (unlike YouTube) actually helps us.

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JW Player has flexible plans that won't cost you a lot of money. If you are a startup, JW offers a variety of plans that will suit your specific needs and grow with you as your company grows. You do not need to be a video expert to understand how to upload a video, which allows nearly anyone in the office to do it.

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• Ability to easily output a JSON response for requested video data. This makes it easy to work with Brightcove as partner.
• The read APIs are very flexible and can the output can be easily customized using cgi args. This provides great customization of the output and sorting and filtering mechanisms to find the videos you're looking for.
• The ability to add captions to videos is good, especially with the regulations requiring video captioning. DFXP support works great as long as the player is given the exact XML format it is looking for.

• Responsive HTML5
• Provides share functionality built into the player
• Platform use enables playlist functionality and playlist players which can be customized or versioned for specific uses
• Videos uploaded to the JW Platform automatically provide multiple image frame options for selecting video thumbnail

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• The code for customizing the video player can be made easier, I think it still uses BEML code.
• Easily accessible ready made code will help users like me to implement a cool looking player.
• I would love to implement Brightcove video cloud on most of the projects that I work on and I see we could use it in so many different ways but pricing is not easily available on the website.
• Again if I could work with someone to price for small, medium and large businesses that would be great.

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• Definitely missing the ability (in and easy way) to have clickable links in the video.
• Analytics is a little cumbersome and not very user-friendly.

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It took quite some time to upload and organize our video library. The amount of time it would require to relocate all this information outweighs any negative aspect I personally have with the experience. They have been pretty good to work with and from speaking with my Brightcove rep, I know some of the issues I have listed are currently being addressed and tested for future releases.

Just made the decision to renew given demonstrated improvements being made to the platform to expand compatibility for its player use on devices such as Apple TV, as well as improvements made recently to its JW Platform Dashboard

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Very usable! I don't see any major flaws

Reliability and compatibility on a majority of platforms. Would have received a 10 except recent versions of browsers such as Firefox are now defaulting against Flash components and thus prompting approval from users BEFORE loading which is a HUGE obstacle to an effective user experience thus creating concerns by end-users unnecessarily and risking that they will NOT accept the prompts, thus leaving unable to view video content hosted using the JW Player. Assurances by JW support suggest they will resolve this, so we'll see...

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We are notified often of downtime, and I have not heard from a support rep for over a year. It really makes it hard to learn what new things are coming out and how we can take our video to the next level when there is no contact from the team on a regular cadence.

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Support is reasonable. I from time to time have made suggestions on improvements that would be nice to see (like the ability to have a clickable link within the video - that is easy to create, without tons of coding) and it seems as though I never see it happen or get much response to "suggestions" to upgrade the software. The good news, other than a few things as I mentioned above, overall, I don't have many "technical issues" in the platform, which is a good thing. On occasion, I have seen some "issues" with the delivery of the video, but it has been pretty scarce. So it is dependable.

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One of the primary features promoted by JW Platform is its SEO definition. However, there did not seem to be a way to integrate that data to our platform if selected thus only leaving the benefits of that data to be established on the individual video page hosted by JW Platform, which isn't useful in the end to the client value we are trying to deliver for our VideoproFile.net solution

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Marketing department favors it because EVERYONE uses YouTube. Overall, YouTube offers decent features and functionality. But Brightcove offers the ability to brand and style players, and control what our users see (and so much more) and YouTube does not. For instance, on YouTube, users are presented with other videos (which could contain competitor videos).

JW had more player options, a better/more intuitive user interface, was altogether faster both in rendering the uploaded videos and in time to load on the web page. The integration with OpenX for pre-roll was faster and easier than with Brightcove, and lastly, they offered a great price for service.

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• Again, there has been a huge cost savings which significantly improved our ROI
• There has also been less time spent on learning new technologies and training additional staff on maintaining a video server.
• Less time spent on the previous two points has allowed me to focus on other areas within the department that needed improvement.

• JW Player has was less expensive (without sacrificing quality) than our previous video platform so the ROI was instant.
• We were easily able to add a variety of video advertising options including pre-roll, mid-roll and post-roll.
• The quality and consistancy of the look of the video has enabled us to grow our video views by well over 100% since starting with JW.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info