TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Keap

    Score6.2 out of 10
    N/AKeap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.

    $199

    per month

    UserGems

    Score6.9 out of 10
    N/AUserGems is a pipeline generation platform for go-to-market teams. Its AI agents automatically surface high-intent buyers, prioritize them, and deploy personalized outbound and ABM to drive more pipeline at scale.N/A
    Pricing
    KeapUserGems
    Editions & Modules
    Pro
    $199.00
    per month
    Max
    $289.00
    per month
    Max Classic
    Contact Us
    per year
    No answers on this topic
    Offerings
    Pricing Offerings
    KeapUserGems
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsAll plans with 1 user and 500 contacts. The price is $30.00 for each additional user.—
    More Pricing Information
    Community Pulse
    KeapUserGems
    Considered Both Products
    Thryv
    No answer on this topic
    UserGems
    No answer on this topic
    Key User Insights
    Would buy again
    87%
    Would buy again
    74 Answers
    No answers on this topic
    Delivers good value for the price
    92%
    Delivers good value for the price
    73 Answers
    No answers on this topic
    Happy with the feature set
    87%
    Happy with the feature set
    74 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    90%
    Lived up to sales and marketing promises
    66 Answers
    No answers on this topic
    Implementation went as expected
    95%
    Implementation went as expected
    69 Answers
    No answers on this topic
    Features
    KeapUserGems
    CRM Project Management
    Comparison of CRM Project Management features of Keap and UserGems
    Feature
    Keap
    7.7
    29 Ratings
    7% below category average
    UserGems
    -
    Ratings
    Task management8.820 Ratings00 Ratings
    Billing and invoicing management7.416 Ratings00 Ratings
    Reporting7.127 Ratings00 Ratings
    Automated CRM activity logging6.41 Ratings00 Ratings
    Sales pipeline management9.11 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Keap and UserGems
    Feature
    Keap
    5.9
    152 Ratings
    28% below category average
    UserGems
    -
    Ratings
    WYSIWYG email editor9.050 Ratings00 Ratings
    Dynamic content8.947 Ratings00 Ratings
    Landing pages4.0136 Ratings00 Ratings
    A/B testing6.410 Ratings00 Ratings
    Mobile optimization4.5126 Ratings00 Ratings
    Email deliverability reporting4.5151 Ratings00 Ratings
    List management4.5149 Ratings00 Ratings
    Triggered drip sequences9.049 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Keap and UserGems
    Feature
    Keap
    5.5
    153 Ratings
    29% below category average
    UserGems
    -
    Ratings
    Lead nurturing automation5.0148 Ratings00 Ratings
    Lead scoring and grading4.0130 Ratings00 Ratings
    Data quality management4.5131 Ratings00 Ratings
    Automated sales alerts and tasks5.0140 Ratings00 Ratings
    Automated follow-ups9.11 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Keap and UserGems
    Feature
    Keap
    8.0
    90 Ratings
    10% above category average
    UserGems
    -
    Ratings
    Calendaring9.089 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Keap and UserGems
    Feature
    Keap
    6.4
    150 Ratings
    6% below category average
    UserGems
    -
    Ratings
    Dashboards7.255 Ratings00 Ratings
    Standard reports4.0146 Ratings00 Ratings
    Custom reports8.0137 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Keap and UserGems
    Feature
    Keap
    5.7
    144 Ratings
    25% below category average
    UserGems
    -
    Ratings
    API8.0127 Ratings00 Ratings
    Role-based workflow & approvals4.5110 Ratings00 Ratings
    Customizability5.0140 Ratings00 Ratings
    Third-party software integrations7.31 Ratings00 Ratings
    Mobile app for sales & marketing automation5.51 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Keap and UserGems
    Feature
    Keap
    -
    Ratings
    UserGems
    5.8
    1 Ratings
    23% below category average
    Automated routing and prioritization00 Ratings6.01 Ratings
    Customer interaction histories00 Ratings6.01 Ratings
    Syndicated content00 Ratings6.01 Ratings
    Personalization00 Ratings6.01 Ratings
    Engagement data tracking00 Ratings5.01 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Keap and UserGems
    Feature
    Keap
    -
    Ratings
    UserGems
    5.0
    1 Ratings
    36% below category average
    Ad campaign creation00 Ratings5.01 Ratings
    Display advertising00 Ratings5.01 Ratings
    Contextual advertising00 Ratings5.01 Ratings
    Social advertising00 Ratings5.01 Ratings
    Ad reporting and analytics00 Ratings5.01 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Keap and UserGems
    Feature
    Keap
    -
    Ratings
    UserGems
    5.0
    1 Ratings
    35% below category average
    Standard visitor segmentation00 Ratings6.01 Ratings
    Behavioral visitor segmentation00 Ratings6.01 Ratings
    ABM sales intelligence00 Ratings3.01 Ratings
    Intent Data
    Comparison of Intent Data features of Keap and UserGems
    Feature
    Keap
    -
    Ratings
    UserGems
    5.0
    1 Ratings
    32% below category average
    3rd party intent signals00 Ratings6.01 Ratings
    Downstream intent signals00 Ratings6.01 Ratings
    Account identification00 Ratings3.01 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Keap and UserGems
    Feature
    Keap
    -
    Ratings
    UserGems
    6.0
    1 Ratings
    22% below category average
    Automated workflow & orchestration00 Ratings6.01 Ratings
    Best Alternatives
    KeapUserGems
    Small Businesses
    SharpSpring (discontinued)
    Score8 out of 10
    Terminus ABM Platform
    Score8 out of 10
    Medium-sized Companies
    No answers on this topic
    Terminus ABM Platform
    Score8 out of 10
    Enterprises
    No answers on this topic
    6sense
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KeapUserGems
    Likelihood to Recommend
    5.3
    (210 ratings)
    7.0
    (2 ratings)
    Likelihood to Renew
    9.0
    (40 ratings)
    -
    (0 ratings)
    Usability
    5.2
    (28 ratings)
    7.0
    (1 ratings)
    Availability
    9.1
    (6 ratings)
    -
    (0 ratings)
    Performance
    9.1
    (6 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (26 ratings)
    -
    (0 ratings)
    In-Person Training
    9.1
    (6 ratings)
    -
    (0 ratings)
    Online Training
    8.6
    (7 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (8 ratings)
    -
    (0 ratings)
    Configurability
    2.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    1.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    6.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    1.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    KeapUserGems
    Likelihood to Recommend
    Thryv
    Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
    Incentivized
    Read full review
    UserGems
    - win back campaigns - low hanging fruit outreach, where the prospect is already familiar with our product - connecting us to leads who are directly within our ICP and based on a recent new hire or promotion, are likely to be in the market for a product like ours
    Incentivized
    Read full review
    Pros
    Thryv
    • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
    • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
    • Updates: Keap is constantly providing more and better solutions!
    Incentivized
    Read full review
    UserGems
    No answers on this topic
    Cons
    Thryv
    • More articles and videos on how to use the various functions of Keap
    • Having representatives designated to certain regions or companies for a point of contact when help is needed
    • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
    Read full review
    UserGems
    No answers on this topic
    Likelihood to Renew
    Thryv
    We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
    Read full review
    UserGems
    No answers on this topic
    Usability
    Thryv
    You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
    Incentivized
    Read full review
    UserGems
    Because it's well automated, it's very easy to use for our scope. However, because it's so automated, at times I feel like I'm not getting the full picture. I also feel like there should be more training for admin in their actual platform. Even though they help us set up the automations, more training on using the platform might empower us to better understand how to get more out of the platform.
    Incentivized
    Read full review
    Reliability and Availability
    Thryv
    There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
    Read full review
    UserGems
    No answers on this topic
    Performance
    Thryv
    OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
    Read full review
    UserGems
    No answers on this topic
    Support Rating
    Thryv
    Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
    Incentivized
    Read full review
    UserGems
    No answers on this topic
    In-Person Training
    Thryv
    I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.
    Incentivized
    Read full review
    UserGems
    No answers on this topic
    Online Training
    Thryv
    The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
    Read full review
    UserGems
    No answers on this topic
    Implementation Rating
    Thryv
    Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
    Read full review
    UserGems
    No answers on this topic
    Alternatives Considered
    Thryv
    Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
    Incentivized
    Read full review
    UserGems
    UserGems gives us the most relevant data specifically as it comes to job changes
    Incentivized
    Read full review
    Scalability
    Thryv
    You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
    Read full review
    UserGems
    No answers on this topic
    Return on Investment
    Thryv
    • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
    • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
    • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
    Incentivized
    Read full review
    UserGems
    • has given us a better segment of leads to priortize. This specifically helps me be able to better guide my team on where to spend their time
    • the UserGems workflows are efficient and can be automated, which is ideal for my team's efficiences
    Incentivized
    Read full review
    ScreenShots

    Keap Screenshots

    Screenshot of a Keap invoiceProduct screenshotScreenshot of the entire sales pipeline displayed in one view.