Keap Handles The Busy Work So That We Can Focus On What Really Matters; People
January 31, 2023
Keap Handles The Busy Work So That We Can Focus On What Really Matters; People
Score 8 out of 10
Vetted Review
Verified User
Software Version
Infusionsoft by Keap
Overall Satisfaction with Keap
From email to product orders, leads to past patients, if someone that doesn't work for the business comes in contact with it then Keap is likely the underlying system that made that interaction happen.
We use Keap/Infusionsoft Max Classic to automate the customer facing side of our business. We use Keap for email, SMS, landing pages, funnels, orders, subscriptions, and customer relationship management. The software is robust and powerful if you have the full functionality available through Max Classic.
I can't ignore the reputation the software has as "confusionsoft." I think this stigma was attached to previous versions of the software, or by people that didn't have or take the time to learn the software. Ultimately I always prefer software that is limited by power, not design.
Infusionsoft let's you squeeze every bit of power out of it that you possibly can, if you take the time to learn how to use it properly. On the other hand, I've used software like GHL and Active Campaign that have a lower learning curve but also limit the capability of the user by design and it is a frustrating experience for someone like myself.
I've used a lot of different software and software suites, but I have yet to find one as robust and complete as Keap/Infusionsoft. There is a steep learning curve, but it isn't impossible to learn and it is a skill that will pay dividends for your business if you are willing to make the time to learn it. The one thing that I do wish they would improve on is the analytics functionality.
Overall, Keap/Infusionsoft has taken our business from a daily hassle of followup and reaching out to an automated business that tells us what customers need attention and where they are at. This gives us time to focus on what really matters to us, the customer. Not the systems.
We use Keap/Infusionsoft Max Classic to automate the customer facing side of our business. We use Keap for email, SMS, landing pages, funnels, orders, subscriptions, and customer relationship management. The software is robust and powerful if you have the full functionality available through Max Classic.
I can't ignore the reputation the software has as "confusionsoft." I think this stigma was attached to previous versions of the software, or by people that didn't have or take the time to learn the software. Ultimately I always prefer software that is limited by power, not design.
Infusionsoft let's you squeeze every bit of power out of it that you possibly can, if you take the time to learn how to use it properly. On the other hand, I've used software like GHL and Active Campaign that have a lower learning curve but also limit the capability of the user by design and it is a frustrating experience for someone like myself.
I've used a lot of different software and software suites, but I have yet to find one as robust and complete as Keap/Infusionsoft. There is a steep learning curve, but it isn't impossible to learn and it is a skill that will pay dividends for your business if you are willing to make the time to learn it. The one thing that I do wish they would improve on is the analytics functionality.
Overall, Keap/Infusionsoft has taken our business from a daily hassle of followup and reaching out to an automated business that tells us what customers need attention and where they are at. This gives us time to focus on what really matters to us, the customer. Not the systems.
- Email Marketing
- Customer Relationship Management
- Landing Pages
- Customer Orders
- Subscription Billing
- Funnels
- SMS Marketing
- Analytics
- Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
- We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
- List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
- Systeme.io and HighLevel
Systeme IO is a great software with a much lower cost, but it isn't nearly as robust and it doesn't meet HIPAA standards which are essential to our business.
Go High Level on the other hand is a powerful software that is limited by design and oversimplified. It really just cuts the legs out from under the business in an effort to sell white labels and avoid asking users to invest in themselves.
We've tried several other automation and CRM platforms as well but none of them offer as much functionality as Keap and ultimately we would be spending way more time and money to make the multitude of services work together the way we need than we are going all in on Keap.
Go High Level on the other hand is a powerful software that is limited by design and oversimplified. It really just cuts the legs out from under the business in an effort to sell white labels and avoid asking users to invest in themselves.
We've tried several other automation and CRM platforms as well but none of them offer as much functionality as Keap and ultimately we would be spending way more time and money to make the multitude of services work together the way we need than we are going all in on Keap.
Do you think Keap delivers good value for the price?
Yes
Are you happy with Keap's feature set?
Yes
Did Keap live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Keap go as expected?
Yes
Would you buy Keap again?
Yes