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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Khoros Service

    Score8.5 out of 10
    Enterprise companies (1,001+ employees)
    Khoros Service offers omnichannel engagement on publicly available channels like social, digital, chat, and voice, as well as owned online communities like Khoros Communities. The solution offers 1-to-1 and 1-to-many engagement with customers and consumers, bringing together automation through bots and human agents. Customer inquiries and support-related conversations can be routed and prioritized based on a variety of parameters, and the robust agent desktop solution…N/A

    Twilio

    Score7.7 out of 10
    N/ATwilio offers a CPaaS and CCaaS solution, with the combination of its programmable Voice, Video, and Messaging APIs, as well as the Twilio Flex cloud contact center. Additional capabilities include Twilio's Elastic SIP Trunking, as well as API for WhatsApp.

    $0

    per min per participant

    Pricing
    Khoros ServiceTwilio
    Editions & Modules
    No answers on this topic
    Programmable Video
    $0.0015
    per min per participant
    WhatsApp Business API
    $0.0042
    Per WhatsApp Template message sent
    WhatsApp Business API
    $0.005
    Per WhatsApp session message
    Elastic SIP Trunking
    $0.007
    Per min for termination
    Programmable Messaging
    $0.0075
    per message sent or received
    Programmable Voice
    $0.0085
    per minute to receive a call
    Programmable Voice
    $0.013
    per min to make a call
    Elastic SIP Trunking
    $0.045
    Per min for origination
    Twilio Conversations
    $0.05
    per active user per month
    Twilio Authy
    $0.09
    per authentication
    Programmable Wireless
    $0.1
    per MB
    Twilio Flex (Contact Center)
    $1
    per active user hour (5000 hours free)
    Programmable Wireless
    $2.00
    per SIM card
    Twilio SendGrid Email API
    $14.95
    per month up to 100k emails. (Up to 40k emails free for 30 days)
    Twilio SendGrid Marketing Campaigns
    $15
    per month for 5,000 contacts and 15,000 emails. Your first 2,000 contacts are free
    Twilio Flex (Contact Center)
    $150
    per named user per month (5000 hours free)
    Offerings
    Pricing Offerings
    Khoros ServiceTwilio
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalOptional
    Additional DetailsPricing is variable based on the needs of the customer.1. Pay-as-you-go pricing: Simple usage-based pricing without contracts. 2. Volume discounts: Discounts trigger as usage grows. 3. Free trial credit that includes full API access.
    More Pricing Information
    Community Pulse
    Khoros ServiceTwilio
    Considered Both Products
    Khoros (Formerly Spredfast + Lithium)
    Chose Khoros Service
    Khoros provides a full stack of digital solutions for the business. Khoros has moved away from just social engagement and now provides a full written channel solution.
    Twilio
    No answer on this topic
    Key User Insights
    Would buy again
    89%
    Would buy again
    71 Answers
    92%
    Would buy again
    66 Answers
    Delivers good value for the price
    96%
    Delivers good value for the price
    50 Answers
    92%
    Delivers good value for the price
    58 Answers
    Happy with the feature set
    91%
    Happy with the feature set
    73 Answers
    94%
    Happy with the feature set
    68 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    39 Answers
    88%
    Lived up to sales and marketing promises
    45 Answers
    Implementation went as expected
    96%
    Implementation went as expected
    44 Answers
    89%
    Implementation went as expected
    56 Answers
    Best Alternatives
    Khoros ServiceTwilio
    Small Businesses
    No answers on this topic
    Telegram
    Score8.8 out of 10
    Medium-sized Companies
    No answers on this topic
    Telegram
    Score8.8 out of 10
    Enterprises
    Brand Embassy (discontinued)
    Score7.9 out of 10
    Telegram
    Score8.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Khoros ServiceTwilio
    Likelihood to Recommend
    8.5
    (113 ratings)
    8.1
    (94 ratings)
    Likelihood to Renew
    8.2
    (79 ratings)
    7.5
    (5 ratings)
    Usability
    7.3
    (7 ratings)
    9.5
    (10 ratings)
    Availability
    9.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (2 ratings)
    8.0
    (38 ratings)
    Support Rating
    8.1
    (9 ratings)
    5.7
    (16 ratings)
    In-Person Training
    9.0
    (2 ratings)
    -
    (0 ratings)
    Online Training
    7.3
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.4
    (71 ratings)
    9.5
    (2 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    8.2
    (78 ratings)
    -
    (0 ratings)
    Professional Services
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Khoros ServiceTwilio
    Likelihood to Recommend
    Khoros (Formerly Spredfast + Lithium)
    Less Appropriate Scenarios- A fintech company has highly specialized or industry-specific workflows that are not easily accommodated within the standard capabilities of Khoros Care. In such cases, the platform may be less appropriate for businesses with extremely unique processes that require a high degree of customization. Well suited- financial institutions face a high volume of customer inquiries related to account management, transactions, and security concerns. Khoros Care's security features, automation capabilities, and integration with banking systems make it suitable for managing customer interactions in the financial services sector.
    Incentivized
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    Twilio
    I have tried other competitors. But I always end up going back to Twilio because I feel like it is dependable, easy to use, and, has competitive pricing. The only time I wouldn't recommend Twilio to someone as if they are completely inexperienced about using webhooks or APIs. Because you can't really just sign up and start using Twilio without connecting it to another platform first.
    Incentivized
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    Pros
    Khoros (Formerly Spredfast + Lithium)
    • Tagging system - it's possible to add a wide variety of labels and categories
    • Search feature - being able to find users by conversation number, username, or keywords makes it easier to navigate old conversations
    • Easy system for assigning conversations to other users
    • When you claim a conversation, it gets removed from the queue. This is much more visually explicit than Khoros Marketing's queue, for example, where all content remains visible in the queue and a bookmark gets moved around to distinguish the point where other users left off
    Incentivized
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    Twilio
    • Easy to see my team in one place, when they log in and out and what call status they are in.
    • Twilio is a simple, user friendly way to log in and out of work activities.
    • Excellent services and support.
    • The omnichannel feature which allows agents to get request from all channels.
    Incentivized
    Read full review
    Cons
    Khoros (Formerly Spredfast + Lithium)
    • I would like to be able to see deleted comments/tweets so we can look into the issues.
    • I would like to be able to better customize dashboards for our exact metrics. Some things previously available in Spredfast are no longer available in Care.
    Incentivized
    Read full review
    Twilio
    • Control panel. Often, navigating through lists is challenging. I want endless scrolling, not pagination.
    • Conversational intelligence service require a Language. I would like it to detect it.
    • We would like to have some credit on clients that chose to use their own Twilio account.
    Incentivized
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    Likelihood to Renew
    Khoros (Formerly Spredfast + Lithium)
    Simply, there isn't anything on the market that is quite as personable as Khoros Care. After using a few different client messaging systems, this program gave the closest feel to in-person interaction that we could get during the COVID-19 epidemic and is an important part of our agency still to this day in 2023.
    Incentivized
    Read full review
    Twilio
    Unless we can get this handled quickly -- less than 1 week -- we will likely switch to another provider who, in my opinion, we'll have to spend close to $3,000 in development time to build a new integration for texting. Our clients need texting and I feel Twilio has failed us miserably.
    Incentivized
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    Usability
    Khoros (Formerly Spredfast + Lithium)
    The ability to auto tag, manually tag, make notes, and "snooze" posts is extremely helpful. The efficiency of the work flow for agents is also a huge plus. It keeps agents moving quickly and prioritizing responses for the cases that need it most.
    Incentivized
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    Twilio
    Twilio has well documented APIs and examples. There are several tutorials, videos and Q&As regarding their services. So, usability is very good. I must say that advanced knowledge of telephony, API/Programming and error-handling is essential to make good use of Twilio. It's not just plug-and-play unless you are integrated with a system that has all of the programming built for it.
    Incentivized
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    Reliability and Availability
    Khoros (Formerly Spredfast + Lithium)
    No issues.
    Read full review
    Twilio
    No answers on this topic
    Performance
    Khoros (Formerly Spredfast + Lithium)
    No issues.
    Read full review
    Twilio
    Twilio executes what it is designed to do: send SMS messages at scale while providing very good deliverability. I believe that Twilio is very good at what we use for adding SMS messages to our comms strategy. We can see those messages get opened and replied to, which is exactly what we are looking to achieve.
    Incentivized
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    Support Rating
    Khoros (Formerly Spredfast + Lithium)
    Khoros Support has always very responsive and helpful when it comes to getting my issue/inquiry addressed. Their ticket portal is great for tracking any open tickets and they can be updated via the portal or by responding to the email thread. Support reps are always extremely knowledgeable and care about getting you taken care of
    Incentivized
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    Twilio
    I have not had to communicate with Twilio support in the last 3 years but my past experience with them has been very positive. They replied to my previous requests promptly and kept me well informed to resolve my inquiries. With their documentation that's available, I hardly imagine why anyone would need to contact support since it's all there in a concise and easy to understand format. It would probably take you longer to type out a support ticket than to just open their doc websites.
    Incentivized
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    In-Person Training
    Khoros (Formerly Spredfast + Lithium)
    The team received training (from the same executive team member who has been supporting us) over the web and this was of very high quality.
    Read full review
    Twilio
    No answers on this topic
    Implementation Rating
    Khoros (Formerly Spredfast + Lithium)
    Implementing the platform was not a big hassle for our client, it was seamless and easy we just had to follow a few steps and it was done. Just scaling was a bit of an issue but it got resolved with time and a bit of effort at both ends
    Incentivized
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    Twilio
    The developer APIs and SDKs are super easy to follow.
    Incentivized
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    Alternatives Considered
    Khoros (Formerly Spredfast + Lithium)
    Khoros is more than just a platform for social publishing. No other competitor provides the in-depth moderation and social listening services that they do. If you're looking for a one-stop-shop of a platform for all things social, this is the tool to be using. Others are better in usability and innovative functionality.
    Incentivized
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    Twilio
    We evaluated many fundraising-based text-to-give programs and found the subscriptions prohibitively expensive for our small scale and uncertain first few years of development. While we may be willing to invest that kind of money after discovering how things work, we're happy with Twilio now and have no desire to start over.
    Incentivized
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    Contract Terms and Pricing Model
    Khoros (Formerly Spredfast + Lithium)
    No answers on this topic
    Twilio
    Being in South Africa, direct local currency support would be nice
    Incentivized
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    Scalability
    Khoros (Formerly Spredfast + Lithium)
    Of course as the company grows owing to its growing customer base, they need to think of out-of-the-box solutions to offer its clients and customer satisfaction is one of them. Retention is very much needed in competitive environment like today and hence it becomes imperative for companies to find different ways to reach their client basis and fix their issues
    Incentivized
    Read full review
    Twilio
    No answers on this topic
    Return on Investment
    Khoros (Formerly Spredfast + Lithium)
    • We have seen a positive shift of customers from reaching out to the Call Centre to the Social Care Team.
    • Monthly and Annual Reporting to keep track of performance and stats related to the team has been much easier to highlight areas for improvement (month2month and anually)
    • CSAT/NPS Survey results have increased via Khoros Care in comparison to the Call Centre.
    Incentivized
    Read full review
    Twilio
    • We found that associates who had the opportunity to respond to a survey about their assigned job were 37% more likely to return to a job site
    • We were able to reduce the number of resources required to manually respond to associates using Twilio Studio, so those resources could have more time to complete other tasks
    • We were able to scale the number of associates who received survey messages at least by a factor of 8 without increasing our resource demand
    Incentivized
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    ScreenShots

    Khoros Service Screenshots

    Screenshot of a customer conversation in Agent view. Access past customer conversations and interactions in a single pane of glass.Screenshot of the analytic dashboard used to monitor key metrics across a service organization, such as available agents, time to first response, and agent handle time.Screenshot of Khoros Agent Assist. This feature provides agents with real-time recommendations, reducing the time needed to handle customer inquiries, deliver accurate resolutions, and train new agents.Screenshot of Work Queues under Rules and Routing. This allows admins to build rules around tagging to ensure timely and effective follow-up from agents.

    Twilio Screenshots

    Screenshot of the “Explore Products” section, which is where to build products.Screenshot of the optional drag-and-drop visual editor and code editor.Screenshot of Flex, which is a programmable Contact Center that puts you in control.