Klaviyo vs. Oracle CRM On Demand

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Klaviyo
Score 8.9 out of 10
N/A
Klaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 300 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 110,000 other paying users leverage their platform…
$20
per month
Oracle CRM On Demand
Score 6.9 out of 10
N/A
The basis of this offering is the Market2Lead product that Oracle acquired in 2010. It has now been fully integrated with Oracle's On Demand CRM product and is a full-featured marketing automation product with features from lead management and nurturing, to measuring marketing ROI.N/A
Pricing
KlaviyoOracle CRM On Demand
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
KlaviyoOracle CRM On Demand
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPaid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing
More Pricing Information
Features
KlaviyoOracle CRM On Demand
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Klaviyo
8.3
84 Ratings
6% above category average
Oracle CRM On Demand
-
Ratings
WYSIWYG email editor8.274 Ratings00 Ratings
Dynamic content8.279 Ratings00 Ratings
Ability to test dynamic content7.974 Ratings00 Ratings
Landing pages8.02 Ratings00 Ratings
A/B testing8.775 Ratings00 Ratings
Mobile optimization8.780 Ratings00 Ratings
Email deliverability reporting8.083 Ratings00 Ratings
List management8.383 Ratings00 Ratings
Triggered drip sequences8.874 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Klaviyo
8.3
64 Ratings
7% above category average
Oracle CRM On Demand
-
Ratings
Lead nurturing automation8.962 Ratings00 Ratings
Lead scoring and grading8.220 Ratings00 Ratings
Data quality management8.427 Ratings00 Ratings
Automated sales alerts and tasks7.825 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Klaviyo
8.3
6 Ratings
9% above category average
Oracle CRM On Demand
-
Ratings
Calendaring8.36 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Klaviyo
8.3
81 Ratings
10% above category average
Oracle CRM On Demand
-
Ratings
Dashboards8.581 Ratings00 Ratings
Standard reports8.378 Ratings00 Ratings
Custom reports8.142 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Klaviyo
8.9
62 Ratings
16% above category average
Oracle CRM On Demand
-
Ratings
API8.858 Ratings00 Ratings
Role-based workflow & approvals8.625 Ratings00 Ratings
Customizability8.833 Ratings00 Ratings
Integration with Salesforce.com9.45 Ratings00 Ratings
Third-party software integrations8.86 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Klaviyo
-
Ratings
Oracle CRM On Demand
8.3
25 Ratings
8% above category average
Customer data management / contact management00 Ratings8.925 Ratings
Workflow management00 Ratings8.024 Ratings
Territory management00 Ratings8.124 Ratings
Opportunity management00 Ratings8.125 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings7.722 Ratings
Contract management00 Ratings8.124 Ratings
Quote & order management00 Ratings8.523 Ratings
Interaction tracking00 Ratings8.524 Ratings
Channel / partner relationship management00 Ratings9.023 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Klaviyo
-
Ratings
Oracle CRM On Demand
8.6
24 Ratings
14% above category average
Case management00 Ratings8.524 Ratings
Call center management00 Ratings8.723 Ratings
Help desk management00 Ratings8.524 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Klaviyo
-
Ratings
Oracle CRM On Demand
8.5
24 Ratings
12% above category average
Lead management00 Ratings9.124 Ratings
Email marketing00 Ratings7.922 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Klaviyo
-
Ratings
Oracle CRM On Demand
8.6
24 Ratings
13% above category average
Task management00 Ratings8.923 Ratings
Billing and invoicing management00 Ratings8.522 Ratings
Reporting00 Ratings8.523 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Klaviyo
-
Ratings
Oracle CRM On Demand
8.2
24 Ratings
7% above category average
Forecasting00 Ratings8.624 Ratings
Pipeline visualization00 Ratings8.224 Ratings
Customizable reports00 Ratings7.824 Ratings
Customization
Comparison of Customization features of Product A and Product B
Klaviyo
-
Ratings
Oracle CRM On Demand
7.6
24 Ratings
0% above category average
Custom fields00 Ratings8.724 Ratings
Custom objects00 Ratings6.924 Ratings
Scripting environment00 Ratings7.821 Ratings
API for custom integration00 Ratings7.023 Ratings
Security
Comparison of Security features of Product A and Product B
Klaviyo
-
Ratings
Oracle CRM On Demand
8.8
25 Ratings
6% above category average
Single sign-on capability00 Ratings9.122 Ratings
Role-based user permissions00 Ratings8.525 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Klaviyo
-
Ratings
Oracle CRM On Demand
8.5
18 Ratings
15% above category average
Social data00 Ratings8.618 Ratings
Social engagement00 Ratings8.518 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Klaviyo
-
Ratings
Oracle CRM On Demand
7.6
22 Ratings
6% above category average
Marketing automation00 Ratings7.822 Ratings
Compensation management00 Ratings7.420 Ratings
Platform
Comparison of Platform features of Product A and Product B
Klaviyo
-
Ratings
Oracle CRM On Demand
10.0
18 Ratings
29% above category average
Mobile access00 Ratings10.018 Ratings
Best Alternatives
KlaviyoOracle CRM On Demand
Small Businesses
Vbout
Vbout
Score 9.5 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KlaviyoOracle CRM On Demand
Likelihood to Recommend
9.1
(84 ratings)
8.9
(26 ratings)
Likelihood to Renew
10.0
(2 ratings)
-
(0 ratings)
Usability
8.0
(3 ratings)
9.0
(1 ratings)
Support Rating
9.0
(1 ratings)
-
(0 ratings)
Implementation Rating
10.0
(1 ratings)
10.0
(1 ratings)
User Testimonials
KlaviyoOracle CRM On Demand
Likelihood to Recommend
Klaviyo
Well suited for businesses with email and SMS lists who are advertising. Less suited for businesses that don't rely on heavy touchpoints with customers. We find most businesses would benefit from having this type of product but not sure for businesses that don't rely on marketing. We love it so far!
Read full review
Oracle
Oracle CRM is reliable and it fits well in a scenario where a company aims to grow their customer base and improve their relationship with their clients and ensure that all customer services are offered in an efficient manner. Oracle CRM is accessible from any device and this ensures easy usage of the platform and assure all staff to execute their various business processes.
Read full review
Pros
Klaviyo
  • I have Integrated Klaviyo with my Website and with salesforce which works simultaneously. This integration is happened very easily as In klaviyo we have flows through which we can do automations and set webhook integration with no code activity.
  • Klaviyo helps me to measure the success of email campaigns.
  • Klaviyo helps me to automate the manual tasks with the helps Flows in it which is very easy to use as it has a very easy to understand user interface and no coding reuired.
Read full review
Oracle
  • Several of our members were not familiar with various IT functions within CRM prior to working with it and so they were able to develop a working knowledge of IT pretty quickly afterwards.
  • It has a familiar feel to it as it allows users to work the data into a spreadsheet type layout with pivot tables and graphs and so it is quick to adopt.
  • Customization is great with a working knowledge of HTML, which isn't too hard to learn. You can really adapt CRM to any needs stylistically or content wise.
Read full review
Cons
Klaviyo
  • At times the platform isn't as intuitive as you would like. Take the time to be onboarded and play around in the platform to get the hang of things. Utilize Klaviyo's resources and attend their live training sessions to help navigate the platform and implement best practices they recommend.
  • Can be pricey depending on company and email list.
  • Customization is limited at times. The brand font we utilized on all branded content wasn't available through Klaviyo. Previously we would have to go through the back end to implement our branded font, import our font, or create content on another platform to utilize our font.
Read full review
Oracle
  • The ability to schedule and push out reports is missing from this system. If we want to mass deliver a report on a schedule, we must run it, export it and email it out to the group, or purchase a 3rd party system.
  • The ability to trigger workflow events on a schedule is missing this system. Currently, there has to be a trigger initiated by a user and we have situations where we'd like to be able to schedule a work flow routine to go out and check from specific situations and then trigger an action. We'd also like to be able to trigger workflow actions on one object based on something in another object and this capability is very limited.
Read full review
Likelihood to Renew
Klaviyo
Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
  1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
  2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
  3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
  4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
Read full review
Oracle
No answers on this topic
Usability
Klaviyo
The only reason why I did not give it a 10/10 is that it cannot distinguish purchases that came through subscription recharges instead of purchases that were driven directly by email sends. Other than that, the automation qualities, design features, and segmentation options make this an incredible email platform, and I am very happy with it
Read full review
Oracle
Compared to other competitors I find it very easy to use and learn .It has been helpful in our organisation and we have been able to manage our projects and operations well without interference.
Read full review
Support Rating
Klaviyo
Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
Read full review
Oracle
No answers on this topic
Implementation Rating
Klaviyo
Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
Read full review
Oracle
With the right partner Oracle CRM On Demand can be implemented very quickly and seamlessly.
Read full review
Alternatives Considered
Klaviyo
Mailchimp was used early in the business when we didn't have as many customers and weren't segmenting. We've used Yotpo for loyalty, reviews, and, most recently, SMS. We have yet to try Klaviyo reviews or SMS, but it would be nice to have all of these items in one suite
Read full review
Oracle
MS Dynamics was easy to integrate to MS Power BI. This BI and reporting aspect is a clear strong point for Microsoft. MS solutions seem easier to integrate and learn, but this depends on the IT landscape and the complexity of integrations in a respective company.
Read full review
Return on Investment
Klaviyo
  • ROI was over 300%
  • Increased repeat sales by 33%
  • Increase AOV on orders by targeting persons with historically high purchases
  • Increase customer acquisition volume by converting email prospects into customers
  • Increase customer retention by integrating test (SMS) messaging to many customers. The result was a higher response rate.
Read full review
Oracle
  • This software can display in real-time when an order is submitted, received, fulfilled, and shipped out. We are able to know within the week of what new orders came in and how effective we are being from targeting specific regions of the nation.
Read full review
ScreenShots

Klaviyo Screenshots

Screenshot of Web forms to grow contact listsScreenshot of Personalized recommendations that resonateScreenshot of Smarter targeting. Deeper personalization.Screenshot of Display of how performance stacks up against peers