KUKU.io vs. Sprout Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
KUKU.io
Score 1.1 out of 10
Small Businesses (1-50 employees)
KUKU.io social media tools allow users to schedule posts on 10 social networks, including Instagram, Facebook, Linkedin, Telegram, Twitter, Pinterest, Google+, OK.ru, Vk.com, and Tumblr, without any risks of a ban. KUKU.io is an official partner of these social networks. In KUKU.io social media analytics users can analyze content engagement compare posts with special filters (by clicks, likes, comments, shares), count reach and monitor team performance. Users can add colleagues in KUKU.io…
$400
per 200+ user accounts
Sprout Social
Score 8.1 out of 10
N/A
Sprout Social provides social media management, marketing, customer care, data and intelligence, and employee advocacy solutions for brands and agencies, including Ticketmaster, Chipotle, Grubhub, Subaru, and Zendesk. Sprout’s platform is used to simplify social publishing, engagement, reviews, analytics and listening for customers. Sprout also provides customer success and technical support, to deliver consistent value to all users. Any organization, regardless of size or industry, receives…
$249
per month per user
Pricing
KUKU.ioSprout Social
Editions & Modules
White label solutions
$400.00
per 200+ user accounts
Standard
$199 annual / $249 monthly
per user/per month
Professional
$299 annual / $399 monthly
per user/per month
Advanced
$399 annual / $499 monthly
per user/per month
Free Trial
Free
for 30 days
Offerings
Pricing Offerings
KUKU.ioSprout Social
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup Fee$7 per 5 accounts and 500 postsNo setup fee
Additional Details
More Pricing Information
Features
KUKU.ioSprout Social
Publishing
Comparison of Publishing features of Product A and Product B
KUKU.io
4.2
2 Ratings
62% below category average
Sprout Social
4.9
57 Ratings
48% below category average
Content planning and scheduling1.12 Ratings7.157 Ratings
Workflow management7.31 Ratings5.952 Ratings
Audience targeting00 Ratings3.048 Ratings
Content optimization00 Ratings3.549 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
KUKU.io
2.4
2 Ratings
112% below category average
Sprout Social
7.5
59 Ratings
13% below category average
Twitter1.12 Ratings7.757 Ratings
Facebook1.01 Ratings6.359 Ratings
LinkedIn1.12 Ratings8.352 Ratings
Google+9.11 Ratings7.721 Ratings
Instagram1.12 Ratings7.249 Ratings
Pinterest1.01 Ratings7.214 Ratings
YouTube00 Ratings8.01 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
KUKU.io
1.0
1 Ratings
155% below category average
Sprout Social
5.8
58 Ratings
30% below category average
Campaign success analytics1.01 Ratings4.154 Ratings
Real-time tracking00 Ratings6.555 Ratings
Competitor analysis00 Ratings6.947 Ratings
Account management
Comparison of Account management features of Product A and Product B
KUKU.io
1.0
1 Ratings
156% below category average
Sprout Social
7.6
58 Ratings
7% below category average
Mobile access1.01 Ratings7.551 Ratings
Role-based user permissions & privileges00 Ratings7.655 Ratings
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
KUKU.io
-
Ratings
Sprout Social
7.3
53 Ratings
4% below category average
Boolean keyword searches00 Ratings6.839 Ratings
Filtering out noise/spam00 Ratings7.043 Ratings
Sentiment analysis00 Ratings7.124 Ratings
Broad channel coverage00 Ratings8.334 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
KUKU.io
-
Ratings
Sprout Social
6.0
55 Ratings
30% below category average
Automated routing and prioritization00 Ratings2.725 Ratings
Customer interaction histories00 Ratings7.851 Ratings
Bulk actions00 Ratings7.446 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
KUKU.io
-
Ratings
Sprout Social
4.7
39 Ratings
48% below category average
Lead generation00 Ratings2.431 Ratings
Content marketing00 Ratings3.035 Ratings
Paid media management00 Ratings6.23 Ratings
Campaigns and promotions00 Ratings7.24 Ratings
Best Alternatives
KUKU.ioSprout Social
Small Businesses
Publer
Publer
Score 9.8 out of 10
Publer
Publer
Score 9.8 out of 10
Medium-sized Companies
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KUKU.ioSprout Social
Likelihood to Recommend
1.1
(2 ratings)
7.5
(115 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(62 ratings)
Usability
-
(0 ratings)
7.0
(42 ratings)
Availability
-
(0 ratings)
7.7
(8 ratings)
Performance
-
(0 ratings)
8.0
(7 ratings)
Support Rating
1.0
(1 ratings)
5.2
(37 ratings)
Online Training
-
(0 ratings)
7.3
(3 ratings)
Implementation Rating
-
(0 ratings)
10.0
(11 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
KUKU.ioSprout Social
Likelihood to Recommend
XB Software Ltd.
If you would like a reliable scheduling tool, KUKU.io is not the one to use. If you like to share lots of industry news, secondary content, or content from your website/blog, be aware that KUKU.io will corrupt the preview headline. You would be far better off using another scheduling tool. I have now changed to a free tool and it has all the same capabilities without this corruption issue. I also used paid ones which are equally good.
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Sprout Social
Sprout [Social] is great for small businesses, small agencies and those who need a platform but don't want to spend a fortune. If you need multiple user log-in's, the cost will add up. This is great to share a log-in for different people to use or add one or two users
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Pros
XB Software Ltd.
  • It is easy to use and setup.
  • Nice and clean UI
  • Great support if you need help or if you have any kind of feedback.
Read full review
Sprout Social
  • The Landscape system that Sprout Social offers allows me to modify all the images that I want to publish on my social networks. This service allows me to modify the size of the image, add filters, modify the colors and much more, it is a very important tool to be able to have a better presentation of the images that we use in our publications on social networks.
  • It offers me a perfect statistical system where I can consult all kinds of movements that have occurred in all my social networks, I can see statistics individually or generally. The statistics allow me to see group reports, participation, information on audience movement on Twitter, Facebook or LinkedIn and also allow me to view the activity that has occurred in my account.
  • Sprout Social allows me to view a record in real time that shows me all the movements that my social networks are having by my employees. As Director of the Marketing Sector, this is a very important role, as I can know what actions my employees are taking to improve marketing with social networks.
Read full review
Cons
XB Software Ltd.
  • io corrupts headlines of articles you reshare. When you schedule a post with a URL in it, the Title of the blog post that is displayed below the picture/preview gets corrupted. So if you add any text in with the URL, that will replace the headline. I have noticed this on both LinkedIn and Twitter.
  • Very poor support team. I have found that the support team at KUKU.io are extremely rude, unwilling to help you and take a long time to reply. On some occasions I have had to message them three times in the chatbot for them to even reply. None of these times has the issue been resolved. When I reported to them that KUKU.io was corrupting headlines, at first they refused to take responsibility. Finally, they admitted it was the platforms fault but said they were not doing anything at that time to fix it.
  • Analytics are poor. The analytics suite in KUKU.io does not give you anything analytics for LinkedIn. The ones it provides for Twitter you can get directly from Twitter. So no value is added there.
  • You cannot tag LinkedIn accounts. I use HubSpot to schedule social media posts which allows you to tag companies at least. KUKU.io cannot.
Read full review
Sprout Social
  • I'd love to see more robust tag reporting capabilities, but they mentioned that this is something in the pipeline for improvement.
  • I wish it was easier to batch content and shift it to approval or draft mode. Sometimes clients can change their mind and moving through each post individually can be a bit time consuming. This is a very minor thing.
  • I'd love to see more customization options come to its reporting feature so we can insert graphics. Currently it supports the insertion of text only.
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Likelihood to Renew
XB Software Ltd.
No answers on this topic
Sprout Social
While I am currently no longer working with the company in which I was employed and utilized Sprout Social, I do know that the company is still utilizing Sprout Social on a daily basis and I do not foresee a time when the subscription would be cancelled.
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Usability
XB Software Ltd.
No answers on this topic
Sprout Social
Sprout Social is extremely user-friendly. The publishing feature is easy to use, and provides previews of what your content will look like once posted. I also love the calendar view where you can view all posts you have scheduled for the month. The collaborative nature of the platform makes working directly in Sprout Social with clients a breeze, and we are seeing our content get approved much faster.
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Reliability and Availability
XB Software Ltd.
No answers on this topic
Sprout Social
Uptime was OK, but given the fact that we are in Europe, there were some specific problems: They tended to take the system down for maintenance during the night in the US, which was during our workday. This was definitely problematic and hard to explain to our clients.
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Performance
XB Software Ltd.
No answers on this topic
Sprout Social
It is quick to post, however you have to refresh the page every time you add a new scheduled item.
Read full review
Support Rating
XB Software Ltd.
The support team are extremely rude and often unresponsive. All of the issues I have reported to Kuku has been responded to with "we are not looking to resolve this issue at this time." On a few occasions, they have tried to deny the issue lies with them, before evidence has been provided. Then, they have refused to fix the issue.
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Sprout Social
Sprout Social's customer support is extremely prompt and always helpful. Not only do they provide quick and useful service, but the representatives follow up multiple times to ensure that the issue is fully address and/or completely resolved. The overall experience is exemplary; very few other companies provide comparable service.
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Online Training
XB Software Ltd.
No answers on this topic
Sprout Social
Their training is good, but the promotion of it is even better. I don't need or have the time for training, but I was always happy to know it was there. They did a great job sending updates out and making me aware when there was a new feature that I may want training for. As for the training I never used it, so I can't comment on that
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Implementation Rating
XB Software Ltd.
No answers on this topic
Sprout Social
Make sure you do it all the way. Do not break it into phases. Pour yourself a coffee, start it in the morning and you'll be done before you finish that coffee.
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Alternatives Considered
XB Software Ltd.
I think Buffer is a great service, but I like the simplicity of KUKU.io and the engagement of the people working at KUKU.io
Read full review
Sprout Social
I used Buffer previous to Sprout Social for two years. It was a good solution as we were getting a handle on scheduling content. It was the first real tool we had for this. But we outgrew it and they began removing features that were critical to our workflow, such as the RSS Feed. While their 50% off policy for non-profits was very helpful, once we started adding up the cost to use features like Replies and Analytics, we discovered that our needs were simply too robust for Buffer to handle. Sprout Social was the solution suggested by all our peers and we've been very happy with it ever since.
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Return on Investment
XB Software Ltd.
  • Since I am using KUKU.io it saved me a ton of time I am able to spend on other things.
Read full review
Sprout Social
  • Sprout has given insights to lead our creative refreshes every quarter. As we have a healthy budget on paid social, it is crucial to understand the type of creative that works best.
  • Sprout has the ability to send notifications based on certain types of messages received. This is crucial for social media teams who don't have 24/7 coverage but need to be notified of urgent matters.
  • Sprout has saved me hours of time as I no longer pull analytics natively from each social platform. The generated reports give me a look at all of the platforms and can be customized.
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ScreenShots

KUKU.io Screenshots

Screenshot of Content Calendar with tags, pics, dates and editing optionScreenshot of Social media analytics to track engagement of your contentScreenshot of Posting tools. The variety of tools to automate posting. Editing functions in one window.Screenshot of Add your team member, give roles and edit access to your projects. Track team perfomance.

Sprout Social Screenshots

Screenshot of Sprout’s social media publishing tools, used to schedule and post messages to Facebook, Twitter, Instagram, Pinterest and LinkedIn simultaneously from a single Compose window.