TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Kumulos

    Score10 out of 10
    N/AKumulos offers their mobile app development platform supporting mobile app marketing automation, mobile app performance, push notifications, and other features.N/A

    SendPulse

    Score3.5 out of 10
    N/ASendPulse is an integrated messaging platform providing user communication that includes emails, SMS, web push, SMTP, and user management.. This solution includes 15,000 free emails with up to 2,500 subscribers per month.N/A
    Pricing
    KumulosSendPulse
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    KumulosSendPulse
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details—Pricing starts from $9 a month and depends on the number of messages sent.
    More Pricing Information
    Features
    KumulosSendPulse
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Kumulos and SendPulse
    Feature
    Kumulos
    -
    Ratings
    SendPulse
    4.0
    12 Ratings
    67% below category average
    WYSIWYG email editor00 Ratings2.012 Ratings
    Dynamic content00 Ratings1.012 Ratings
    Ability to test dynamic content00 Ratings4.010 Ratings
    A/B testing00 Ratings3.09 Ratings
    Mobile optimization00 Ratings2.012 Ratings
    Email deliverability reporting00 Ratings7.012 Ratings
    List management00 Ratings6.012 Ratings
    Triggered drip sequences00 Ratings7.010 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Kumulos and SendPulse
    Feature
    Kumulos
    -
    Ratings
    SendPulse
    4.7
    12 Ratings
    47% below category average
    Dashboards00 Ratings5.011 Ratings
    Standard reports00 Ratings7.012 Ratings
    Custom reports00 Ratings2.09 Ratings
    Best Alternatives
    KumulosSendPulse
    Small Businesses
    EZ Texting
    Score9.1 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    EZ Texting
    Score9.1 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Airship
    Score9.1 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KumulosSendPulse
    Likelihood to Recommend
    10.0
    (2 ratings)
    1.0
    (12 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    9.1
    (1 ratings)
    Usability
    -
    (0 ratings)
    3.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    KumulosSendPulse
    Likelihood to Recommend
    Kumulos ltd
    We have promotions that we want to tell our members or a specific subset of them like they have a chance of winning a raffle. We use Kumulos to fire off the message and notification. Our members get it in their app and we can tell how many of them received it. We can also use the messages to direct them to specific web pages if we want to give them more information. We also use Kumulos to send announcements about things that are happening around the resort. Since we are located near the airport, when heads of state arrive, there are times that the roads are closed to allow them to pass. We use Kumulos to fire off notifications early enough that they know to avoid the area at a particular time. Where it doesn't do as well is when you need the notifications to be received immediately. Since the notifications pass through the Google/Apple network, it may take time to arrive. Sometimes you get it quick, sometimes you don't. So if timeliness is critical, it won't work as well. Also if you're sending to a lot of people, the rollout of the messages may take longer.
    Incentivized
    Read full review
    SendPulse
    SendPulse is great if you want to connect with your list on a more personal basis, and making sure that your email reaches your subscriber when it is best for him/her. You can also use the SMS function (though I haven't used it yet). Let's say you have clients and want to send a message to them automatically on their birthday, SendPulse allows you to do that. It allows you to add in specific fields that are relevant to you, in order to customise your messaging as much as you want and need.
    Read full review
    Pros
    Kumulos ltd
    • Very, very easy to use - yet equally powerful
    • Personalization of messages
    • Data back feeds
    • Running mobile and web campaigns in one place
    • Awesome support
    Read full review
    SendPulse
    • One of the best features of this software is its user interface. I found it very intuitive.
    • It has sms feature also which is a great add-on to this software.
    • It has live chat support feature. And I find it very helpful when i find any technical problem.
    Incentivized
    Read full review
    Cons
    Kumulos ltd
    • The UI could use a lot of improvement. It's not very intuitive.
    • Canceling of sent in-app messages can't be done through the dashboard. You have to contact support for them to do it.
    • To send the same message again, you have to recreate the whole thing instead of just resending it.
    Incentivized
    Read full review
    SendPulse
    • I like its Drag and Drop function to design e-mailers but it lacks in some functionalities. Foe example when I write two different contents in a same box I need a line to show separation between my contents in the same box but this feature is unavailable in SendPulse.
    • They should include more fonts. Every product or service needs different kind of fonts to make a right impact on customers. With limited option of fonts it restricts user's creativity.
    • It is good to have templates to give users some idea for designing campaigns but here SendPluse has nothing much to offer. They have very limited number of templates.
    Incentivized
    Read full review
    Likelihood to Renew
    Kumulos ltd
    Kumulos is doing everything we need and more. The cost is also very reasonable. It has cut down our need for SMS and has lowered our OPEX because of this. We also love the analytics that it provides and it gives us insight into the usage and engagement of our app.
    Incentivized
    Read full review
    SendPulse
    Because I love how easy and intuitive SendPulse is.
    Read full review
    Usability
    Kumulos ltd
    No answers on this topic
    SendPulse
    I find that overall SendPulse is very intuitive to use and the support is there to help you out in case you don't find how to do what you wish to do. The drag and drop functionalities make it easy to create the newsletters you want. Every field is explained and small tutorials are included to show you how to create a new template, newsletter, etc. which makes it very easy to use.
    Read full review
    Support Rating
    Kumulos ltd
    No answers on this topic
    SendPulse
    Every time I contacted the support team with a question or a problem, they were very fast in replying and helping me out solve it. Usually latest within 10 minutes I would receive a first answer, and the problem would get solved on the same day.
    Read full review
    Implementation Rating
    Kumulos ltd
    No answers on this topic
    SendPulse
    When implementing SendPulse, it is a good idea to have a transition phase where you still use both systems, in case anything goes wrong.
    Read full review
    Alternatives Considered
    Kumulos ltd
    Kumulos is just much easier to install, configure, and set up. Ongoing running costs are much much lower, especially because we don't need the constant support of a developer to complete day-to-day tasks. Other systems required a lot of technical support, not just in the setup but also in the ongoing operation.
    Read full review
    SendPulse
    For SendPulse's price point, I consider their competition to be the likes of Mailchimp, ConstantContact, etc. While SendPulse rates roughly average across the board in all areas, for businesses looking for the cheapest option (which comes with a lack of features/quality), ConstantContact beats them. For quality/features/value, I'd say Mailchimp is the best option for small businesses.
    Incentivized
    Read full review
    Return on Investment
    Kumulos ltd
    • 81% increase in customer retention
    • 27% increase in daily active users
    • Cost of the system is very low compared to tangible financial benefits it as delivered
    Read full review
    SendPulse
    • Tapping NRI clients with this software helps me in generating good revenue in last financial year.
    • I grow my NRI database by 60 in last year. And this software played a major role in doing so.
    • It made brand building very easy among my clients.
    Incentivized
    Read full review
    ScreenShots

    Kumulos Screenshots

    Screenshot of Kumulos Messaging DashboardScreenshot of Geofencing Set-UpScreenshot of Analytics DashboardScreenshot of Push Notification ComposerScreenshot of Crash Reporting DashboardScreenshot of In-App Messaging Composer

    SendPulse Screenshots

    Screenshot of Desktop versionScreenshot of Mobile application for iPadScreenshot of Mobile application for Android