What users are saying about
33 Ratings
24 Ratings
33 Ratings
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Score 8.6 out of 100
24 Ratings
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Score 9.4 out of 100

Likelihood to Recommend

Later

Later is great for not only small and large businesses, but also for influencers who want a curated feed that they can easily auto-publish. If you need to tag your Instagram photos on a consistent basis, that might be a struggle, but in general, for the minimal cost and features, Later is well worth the cost. Additionally, their technical support takes 24-28 hours to respond to via chat, but it's within the software so it's very simple.
Alexis Ramsey | TrustRadius Reviewer

Sendible

We LOVE SENDIBLE!! In addition to their awesome customer support, Sendible's platform has saved our company time in scheduling out posts (either one at at time or in bulk); is easy to collaborate with your team and find relevant useful content. If you are an agency, they also have a white label version available which is pretty cost-effective.
Lee'Ann Burgess | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

Later
Sendible
7.4
Boolean keyword searches
Later
Sendible
8.2
Filtering out noise/spam
Later
Sendible
3.0
Sentiment analysis
Later
Sendible
9.0
Broad channel coverage
Later
Sendible
9.5

Publishing

Later
Sendible
9.6
Content planning and scheduling
Later
Sendible
9.8
Audience targeting
Later
Sendible
9.4
Content optimization
Later
Sendible
9.2
Workflow management
Later
Sendible
9.9

Engagement

Later
Sendible
9.1
Automated routing and prioritization
Later
Sendible
8.6
Customer interaction histories
Later
Sendible
9.4
Bulk actions
Later
Sendible
9.2

Marketing

Later
Sendible
4.8
Lead generation
Later
Sendible
8.0
Content marketing
Later
Sendible
9.4
Paid media management
Later
Sendible
1.0
Campaigns and promotions
Later
Sendible
1.0

Channel coverage/integration

Later
Sendible
9.8
Twitter
Later
Sendible
10.0
Facebook
Later
Sendible
9.9
LinkedIn
Later
Sendible
9.7
Google+
Later
Sendible
9.7
Instagram
Later
Sendible
9.7
Pinterest
Later
Sendible
10.0
YouTube
Later
Sendible
9.8

Reporting/analytics

Later
Sendible
8.2
Campaign success analytics
Later
Sendible
8.8
Real-time tracking
Later
Sendible
8.8
Competitor analysis
Later
Sendible
7.0

Account management

Later
Sendible
9.5
Role-based user permissions & privileges
Later
Sendible
9.2
Mobile access
Later
Sendible
9.8

Pros

Later

  • Later is great at Instagram marketing thought leadership. I love their newsletters they send out on Instagram marketing tips and new features to take advantage of.
  • I love the ability to manage my visual content in once place in later. I can connect to Drive or Dropbox to bulk upload my images and categorize them with tags.
  • I also love the ability to store captions so that I can have a repository of captions and just connect them to an image.
  • It's really easy to tag others in my posts.
Meredith Walter | TrustRadius Reviewer

Sendible

  • Content Calendar. It is easy to filter channels to get an overall look at what content is to post for any given channel.
  • Customer Support. They are quick to respond/alert when something is down or if you need assistance with anything regarding their product.
  • Organization. It is very easy to find what you are looking for. If there was a post that didn't go up, there is a place to find it and report it. If there was a task assigned to me, I know exactly where to go to complete it.
Megan Lemons | TrustRadius Reviewer

Cons

Later

  • Later doesn't allow you to tweet just a link (no photo attached), which can be a challenge at times when planning content.
  • It would be nice if Later could pull in posts that are shared natively. Sprout Social does this and it is very convenient.
  • As of right now, you can only sort by account (IG, TW, FB) to see your content. I would be nice if you could select multiple and see the content calendar as a whole across platforms.
Lauren Kelley | TrustRadius Reviewer

Sendible

  • Tracking PR hits that have come through... it often times sends me articles that are years old... or articles that have nothing to do with the Resort at all.
  • I believe the user interface could be more user friendly.
  • Posting can be confusing for new people to Sendible, but not too bad.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Later

No score
No answers yet
No answers on this topic

Sendible

Sendible 8.0
Based on 4 answers
Though it lacks some of the major functionality (in terms of ability to browse social profiles, time zones, and real-time updates), it is a well-priced solution that allows us to track the multiple businesses throughout North America that we work with. We also believe that the customer support has been quite good, so we are inclined to work with a company and product that have valued us as customers.
Kyle Bella | TrustRadius Reviewer

Usability

Later

Later 9.4
Based on 3 answers
Later is extremely easy to use. I love the visual planner portion of the tool so I can see ahead of time what my images will look like next to and stacked amongst each other! The posts are so easy to set up, tag, and schedule. UX and UI are great!
Meredith Walter | TrustRadius Reviewer

Sendible

No score
No answers yet
No answers on this topic

Support Rating

Later

Later 8.6
Based on 10 answers
Later are not just a software tool, they also provide marketing advice, tips, and tutorials via their blog. I’ve only had to reach out to them for help a few times and have found them to respond much faster than other tools in their category. I receive weekly emails with updates, marketing tips and invites to online events. I look forward to their emails as I’ve learned a lot of things that I’ve been able to actually implement.
Ayo Bamgbose, Assoc CIPD, MSc | TrustRadius Reviewer

Sendible

No score
No answers yet
No answers on this topic

Alternatives Considered

Later

We evaluated multiple social media scheduling programs and ultimately selected a service apart from Later, but with the addition of their new tools, we are looking to potentially go back. Later was always one of our frontrunners, and with its new improvements, we will likely be switching as we move into the new year. Later by far offers the most options and tools, including the ability to schedule Instagram stories in advance.
Anonymous | TrustRadius Reviewer

Sendible

Sendible totally knocks the rest of the competition out of the water. I have literally tried every single other scheduling app that out there and this platform is the best to view and keep scheduled posts up with ease. You can read and respond to messages right from the home screen and organize how you want to see your feed.
olivia lori | TrustRadius Reviewer

Return on Investment

Later

  • It's hard to tell an overall ROI, but I feel it has been positive for the most part.
  • There are times that I have to reauthorize Facebook - sometimes I don't see or don't receive this alert in a timely manner so some posts go unposted that are scheduled.
  • Using the link in the bio feature better - so far I haven't had any results as I did with other products.
  • I wish there was auto-fill for website links used more than once.
  • I wish Instagram would allow users to be found when tagging.
  • The tagging function isn't intuitive, I wish I had gotten a tutorial on using it.
Josephine Stafford | TrustRadius Reviewer

Sendible

  • Our case study on the Pinterest side of things was remarkable. Allowing us to schedule our pins in advance meant we could publish at a higher frequency and also at more meaningful times. It impacted our Pinterest growth and conversions from Pinterest very noticeably.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Later

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Sendible

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

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