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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Localytics

    Score6 out of 10
    N/AUpland Localytics helps you connect with mobile app customers on a deeper, more meaningful level.

    $95

    Per Application Per Month

    SpyFu

    Score7 out of 10
    N/ASpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search engine optimization and paid listings management platform touts the ability to lower costs and raise rankings via a Kombat-oriented approach... basically a cute way of saying "it makes comparisons" of how well your site does in niche…

    $39

    per month

    Pricing
    LocalyticsSpyFu
    Editions & Modules
    Localytics
    $95.00
    Per Application Per Month
    Basic
    $39
    per month
    Professional
    $79
    per month
    Team
    $299
    per month
    Offerings
    Pricing Offerings
    LocalyticsSpyFu
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    LocalyticsSpyFu
    Considered Both Products
    Upland Software
    No answer on this topic
    SpyFu
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    97%
    Would buy again
    28 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    27 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    29 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    21 Answers
    Implementation went as expected
    No answers on this topic
    96%
    Implementation went as expected
    22 Answers
    Features
    LocalyticsSpyFu
    SEO
    Comparison of SEO features of Localytics and SpyFu
    Feature
    Localytics
    -
    Ratings
    SpyFu
    6.6
    52 Ratings
    15% below category average
    Keyword analysis00 Ratings7.052 Ratings
    Backlink management00 Ratings6.040 Ratings
    SERP ranking tracking00 Ratings6.044 Ratings
    Page grader00 Ratings7.829 Ratings
    Competitive analysis00 Ratings7.051 Ratings
    Site audit / diagnostics00 Ratings7.232 Ratings
    Site recommendations00 Ratings6.031 Ratings
    Task management00 Ratings6.120 Ratings
    SEO Channels
    Comparison of SEO Channels features of Localytics and SpyFu
    Feature
    Localytics
    -
    Ratings
    SpyFu
    5.8
    39 Ratings
    27% below category average
    Local SEO00 Ratings5.033 Ratings
    Social SEO00 Ratings5.028 Ratings
    Mobile SEO00 Ratings8.029 Ratings
    Global SEO00 Ratings5.035 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Localytics and SpyFu
    Feature
    Localytics
    -
    Ratings
    SpyFu
    7.2
    28 Ratings
    16% below category average
    Multi-domain support00 Ratings6.028 Ratings
    Integration with web analytics tools00 Ratings8.518 Ratings
    Best Alternatives
    LocalyticsSpyFu
    Small Businesses
    EZ Texting
    Score9.1 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    EZ Texting
    Score9.1 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    Airship
    Score9.1 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LocalyticsSpyFu
    Likelihood to Recommend
    6.0
    (3 ratings)
    7.0
    (62 ratings)
    Likelihood to Renew
    7.0
    (1 ratings)
    10.0
    (10 ratings)
    Usability
    -
    (0 ratings)
    7.0
    (1 ratings)
    Support Rating
    3.0
    (1 ratings)
    7.6
    (13 ratings)
    User Testimonials
    LocalyticsSpyFu
    Likelihood to Recommend
    Upland Software
    For the price and the features available, Localytics is one of the best options. It is more robust in areas that we don't need it to be and overall there could be simpler flows for sending push notifications or performing actions that you need to do every week. Also, the data it sends back on how push notifications perform is basically useless. There needs to be more explanation on the impact notifications have on users. The data would always say that notifications drove less engagement but we would see engagement go up every time we sent a notification.
    Incentivized
    Read full review
    SpyFu
    If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on.
    Incentivized
    Read full review
    Pros
    Upland Software
    • Great web interface which provides a couple of levels of pivoting and filtering of data
    • Straight-forward integration for simpler use cases
    • Access to raw data through S3 for use in your own data pipeline
    Incentivized
    Read full review
    SpyFu
    • Keeping a tab on competitors organic and inorganic activities
    • Helps identify where the competitor is getting the backlinks from.
    • Identify competitors top content and the keywords that's bringing them traffic
    • Get proper information of their current and past ADS run on Google.
    Incentivized
    Read full review
    Cons
    Upland Software
    • The biggest thing I would like to see with Localytics is the capability for more correlations. The limited amount of correlations available does restrict the type of analyses that could be done with the data.
    • An easier interface to move data into Microsoft Excel would be very useful, rather than creating annoying workarounds.
    • More/better automatically scheduled reporting, as well as an Excel plug-in to access the data rather than being restricted to the Localytics interface.
    Read full review
    SpyFu
    • As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture.
    • When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to.
    Incentivized
    Read full review
    Likelihood to Renew
    Upland Software
    There is a lot of competition. I would renew if there isn't anything more exceptional that would justify the re-coding and implementation load costs
    Read full review
    SpyFu
    Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps. Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.
    Read full review
    Usability
    Upland Software
    No answers on this topic
    SpyFu
    SpyFu is an easy to use tool, and has a self -explanatroy dashborad to generate the data needed to provide insights into any B2B SEO and PPC campaign. It is not comprehensive, but it certainly provides good enough insight to make it a valuable part of any agency tool stack
    Incentivized
    Read full review
    Support Rating
    Upland Software
    It would take several weeks to hear back from the billing team. It took 3 months to resolve an invoice last year. Their technical support is very responsive. I would typically get a response in under 24 hrs.
    Incentivized
    Read full review
    SpyFu
    SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise.
    Incentivized
    Read full review
    Alternatives Considered
    Upland Software
    We have not used other products but are going to start exploring making a switch to a new platform.
    Incentivized
    Read full review
    SpyFu
    I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing.
    Incentivized
    Read full review
    Return on Investment
    Upland Software
    • Was our first provider of user-level event data
    • Allows for many users to easily answer their own questions before making requests of the data team
    • Raw data dumps gave the data team the ability to provide more in-depth analyses.
    Incentivized
    Read full review
    SpyFu
    • Helping us track our ranking.
    • It helps solve the problem of ambiguity when it comes to Google Ads. It makes the strategy more clear.
    • You can sift through lots of different online analytics to find the information, but it takes way too long. SpyFu has it all in one place!
    Incentivized
    Read full review
    ScreenShots