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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Looker

    Score8.1 out of 10
    N/ALooker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.N/A

    Snowflake

    Score8.7 out of 10
    N/AThe Snowflake Cloud Data Platform is the eponymous data warehouse with, from the company in San Mateo, a cloud and SQL based DW that aims to allow users to unify, integrate, analyze, and share previously siloed data in secure, governed, and compliant ways. With it, users can securely access the Data Cloud to share live data with customers and business partners, and connect with other organizations doing business as data consumers, data providers, and data service providers.N/A
    Pricing
    LookerSnowflake
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    LookerSnowflake
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional DetailsMust contact sales team for pricing.—
    More Pricing Information
    Community Pulse
    LookerSnowflake
    Considered Both Products
    Google
    Chose Looker
    If you company is using Google suite products, Looker is a no-brainer. Tableau is probably the most flexibly but as a result it has the least governance capabilities. Power BI is kind of old-school in terms of how it feels to use it. I think in general, Looker brings a lot of …
    Incentivized
    Chose Looker
    Looker is more mailable; it allows more dynamic visualisations, filters, drilldowns etc. It's sharing capabilities are also more streamlined than AWS Quicksight. However in contrast to this AWS Quicksight can leverage AWS IAM roles and policies which can be quite scalable. …
    Incentivized
    Chose Looker
    Looker is considerably easier to learn than any of the other tools listed above. For example, Tableau does offer a robust selection of visualizations, however setting them up and plotting the data correctly is considerably harder than in Looker. Another major advantage of …
    Incentivized
    Chose Looker
    Looker is a lot easier to connect with our data pipelines and for users to create their own scalable Explores. Before, analysts would have to create separate Tableau dashboards for each ask, but now with Lookers Explores, some teams are able to self serve and create their own …
    Incentivized
    Chose Looker
    Looker was not as flexible as Tableau, but it provides more customization through code and it provides a consistent data model which can be nice.
    Incentivized
    Snowflake Computing
    Chose Snowflake
    These are comparable products that can make sense depending on the specific needs of your organization. All are certainly serviceable and have varying pros and cons. Snowflake seems to provide the greatest degree of flexibility and easy scalability as new data gets brought into …
    Incentivized
    Chose Snowflake
    We needed scalability and a new way of organizing our data; Snowflake allowed us to have a clearer view of our data warehouses and schemas. Snowflake is also way superior in terms of speed and quick insights from the raw data you query, which is very valuable to us.
    Incentivized
    Chose Snowflake
    Snowflake beats these other products in every category it was rated against
    Incentivized
    Chose Snowflake
    Snowflake is a lot faster, feels more lightweight, and is overall easier for our BI team to manage and grant warehouse accesses.
    Incentivized
    Chose Snowflake
    More flexible and faster compared to Redshift, more functionality compared to BigQuery e.g. - per minute billing, instant spin up of warehouse. Overall, the cost and time savings swayed us in favor of Snowflake.
    Incentivized
    Key User Insights
    Would buy again
    98%
    Would buy again
    85 Answers
    100%
    Would buy again
    30 Answers
    Delivers good value for the price
    99%
    Delivers good value for the price
    75 Answers
    100%
    Delivers good value for the price
    28 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    87 Answers
    100%
    Happy with the feature set
    30 Answers
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    55 Answers
    96%
    Lived up to sales and marketing promises
    23 Answers
    Implementation went as expected
    97%
    Implementation went as expected
    69 Answers
    100%
    Implementation went as expected
    25 Answers
    Features
    LookerSnowflake
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Looker and Snowflake
    Feature
    Looker
    7.4
    134 Ratings
    10% below category average
    Snowflake
    -
    Ratings
    Pixel Perfect reports6.5110 Ratings00 Ratings
    Customizable dashboards8.2133 Ratings00 Ratings
    Report Formatting Templates7.5115 Ratings00 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Looker and Snowflake
    Feature
    Looker
    6.8
    132 Ratings
    16% below category average
    Snowflake
    -
    Ratings
    Drill-down analysis6.3128 Ratings00 Ratings
    Formatting capabilities6.6130 Ratings00 Ratings
    Integration with R or other statistical packages5.655 Ratings00 Ratings
    Report sharing and collaboration8.8131 Ratings00 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Looker and Snowflake
    Feature
    Looker
    7.9
    128 Ratings
    4% below category average
    Snowflake
    -
    Ratings
    Publish to Web7.7105 Ratings00 Ratings
    Publish to PDF7.8113 Ratings00 Ratings
    Report Versioning7.984 Ratings00 Ratings
    Report Delivery Scheduling8.2110 Ratings00 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Looker and Snowflake
    Feature
    Looker
    6.6
    128 Ratings
    19% below category average
    Snowflake
    -
    Ratings
    Pre-built visualization formats (heatmaps, scatter plots etc.)7.7124 Ratings00 Ratings
    Location Analytics / Geographic Visualization7.5110 Ratings00 Ratings
    Predictive Analytics4.66 Ratings00 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Looker and Snowflake
    Feature
    Looker
    7.3
    128 Ratings
    15% below category average
    Snowflake
    -
    Ratings
    Multi-User Support (named login)7.5120 Ratings00 Ratings
    Role-Based Security Model7.2105 Ratings00 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)7.2122 Ratings00 Ratings
    Report-Level Access Control7.360 Ratings00 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Looker and Snowflake
    Feature
    Looker
    5.2
    95 Ratings
    39% below category average
    Snowflake
    -
    Ratings
    Responsive Design for Web Access4.991 Ratings00 Ratings
    Mobile Application5.01 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile5.885 Ratings00 Ratings
    Best Alternatives
    LookerSnowflake
    Small Businesses
    Cyfe
    Score4 out of 10
    No answers on this topic
    Medium-sized Companies
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Amazon Redshift
    Score8.9 out of 10
    Enterprises
    Sisense
    Score6.9 out of 10
    Amazon Redshift
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LookerSnowflake
    Likelihood to Recommend
    8.0
    (134 ratings)
    9.0
    (44 ratings)
    Likelihood to Renew
    9.2
    (8 ratings)
    7.0
    (3 ratings)
    Usability
    8.8
    (12 ratings)
    8.8
    (20 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    6.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.8
    (14 ratings)
    9.9
    (8 ratings)
    Implementation Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    10.0
    (1 ratings)
    8.0
    (1 ratings)
    Data Sharing and Collaboration
    8.5
    (51 ratings)
    -
    (0 ratings)
    Data Sources
    7.3
    (51 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Professional Services
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    LookerSnowflake
    Likelihood to Recommend
    Google
    When data drives potential for new orders, Looker earns its place in our tech stack. If, on the other hand, we are hoping for pipeline generation, Looker is useful if you are willing to repeatedly go check customer utilizations .... it is not appropriate if you are hoping to automate data analysis for this purpose.
    Incentivized
    Read full review
    Snowflake Computing
    Snowflake is well suited when you have to store your data and you want easy scalability and increase or decrease the storage per your requirement. You can also control the computing cost, and if your computing cost is less than or equal to 10% of your storage cost, then you don't have to pay for computing, which makes it cost-effective as well.
    Incentivized
    Read full review
    Pros
    Google
    • Show visited pages - sessions, pageviews - which programs are viewed the most.
    • Displays session source/medium views to see where users are coming from.
    • It shows the video titles, URLs, and event counts so we can monitor the performance of our videos.
    • It gives a graphic face to the numbers, such as using bar charts, pie graphs, and other charts to show user trends or which channels are driving engagement.
    • Our clients like to see the top pages visited for a month.
    • I like the drop-and-drag approach, and building charts is a little easier than it was before.
    Incentivized
    Read full review
    Snowflake Computing
    • Snowflake scales appropriately allowing you to manage expense for peak and off peak times for pulling and data retrieval and data centric processing jobs
    • Snowflake offers a marketplace solution that allows you to sell and subscribe to different data sources
    • Snowflake manages concurrency better in our trials than other premium competitors
    • Snowflake has little to no setup and ramp up time
    • Snowflake offers online training for various employee types
    Incentivized
    Read full review
    Cons
    Google
    • Documentation is scarce, and very difficult to find when you need it.
    • Pricing is unclear, particularly as you look to scale your reports across the business.
    • Data from other sources is not represented in the system as well as first party Google services.
    Incentivized
    Read full review
    Snowflake Computing
    • Add constraints for views and not just for tables
    • Do not force customers to renew for same or higher amount to avoid loosing unused credits. Already paid credits should not expire (at least within a reasonable time frame), independent of renewal deal size.
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    I give it this rating because it deems as effective, I am able to complete majority of my tasks using this app. It is very helpful when analyzing the data provided and shown in the app and it's just overall a great app for Operational use, despite the small hiccups it has (live data).
    Incentivized
    Read full review
    Snowflake Computing
    SnowFlake is very cost effective and we also like the fact we can stop, start and spin up additional processing engines as we need to. We also like the fact that it's easy to connect our SQL IDEs to Snowflake and write our queries in the environment that we are used to
    Incentivized
    Read full review
    Usability
    Google
    Looker is relatively easy to use, even as it is set up. The customers for the front-end only have issues with the initial setup for looker ml creations. Other "looks" are relatively easy to set up, depending on the ETL and the data which is coming into Looker on a regular basis.
    Incentivized
    Read full review
    Snowflake Computing
    Because the fact that you can query tons of data in a few seconds is incredible, it also gives you a lot of functions to format and transform data right in your query, which is ideal when building data models in BI tools like Power BI, it is available as a connector in the most used BI tools worldwide.
    Incentivized
    Read full review
    Reliability and Availability
    Google
    No objections
    Incentivized
    Read full review
    Snowflake Computing
    No answers on this topic
    Performance
    Google
    Somehow resources heavy, both on server and client. I recommned at least 50Mbs data rate and high performance desktop comouter to be abke to run comolex tasks and configure larger amount of data. On the other hand, the client does not need to worry when viewing, the performance is usually ok
    Incentivized
    Read full review
    Snowflake Computing
    No answers on this topic
    Support Rating
    Google
    Never had to work with support for issues. Any questions we had, they would respond promptly and clearly. The one-time setup was easy, by reading documentation. If the feature is not supported, they will add a feature request. In this case, LDAP support was requested over OKTA. They are looking into it.
    Incentivized
    Read full review
    Snowflake Computing
    We have had terrific experiences with Snowflake support. They have drilled into queries and given us tremendous detail and helpful answers. In one case they even figured out how a particular product was interacting with Snowflake, via its queries, and gave us detail to go back to that product's vendor because the Snowflake support team identified a fault in its operation. We got it solved without lots of back-and-forth or finger-pointing because the Snowflake team gave such detailed information.
    Incentivized
    Read full review
    Implementation Rating
    Google
    Very satisfied, easy to implement
    Incentivized
    Read full review
    Snowflake Computing
    No answers on this topic
    Alternatives Considered
    Google
    Looker Studio, you can easily report on data from various sources without programming. Looker Studio is available at no charge for creators and report viewers. Enterprise customers who upgrade to Looker Studio Pro will receive support and expanded administrative features, including team content management. So it's good.
    Incentivized
    Read full review
    Snowflake Computing
    I have had the experience of using one more database management system at my previous workplace. What Snowflake provides is better user-friendly consoles, suggestions while writing a query, ease of access to connect to various BI platforms to analyze, [and a] more robust system to store a large amount of data. All these functionalities give the better edge to Snowflake.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Google
    Perfect price to performance
    Incentivized
    Read full review
    Snowflake Computing
    No answers on this topic
    Return on Investment
    Google
    • Looker has a poignant impact on our business's ROI objectives. As an advertising exchange we have specific goals for daily requests and fill, and having premade Looks to monitor this is an integral piece of our operational capability
    • To facilitate an efficient monthly billing cycle in our organization, Looker is essential to track estimated revenue and impression delivery by publisher. Without the Looks we have set up, we would spend considerably more time and effort segmenting revenue by vertical.
    • Looker's unique value proposition is making analytical tools more digestible to people without conventional analytical experience. Other competing tools like Tableau require considerably more training and context to successfully use, and the ability to easily plot different visualizations is one of its greatest selling points.
    Incentivized
    Read full review
    Snowflake Computing
    • With separate compute and storage feature, the queries get executed quickly and it improves our overall productivity.
    • Earlier we were using a different product for analytical purposes, but with Snowflake's in-built analytical feature we are now able to save money.
    • Snowflake is cost efficient, features like auto suspend for compute resources helped to control the costs.
    Incentivized
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    ScreenShots

    Looker Screenshots

    Screenshot of a Looker dashboard with a geo chart.

    Snowflake Screenshots

    Screenshot of Snowflake Installation