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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Looker

    Score8.1 out of 10
    N/ALooker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.N/A

    TARGIT

    Score7.6 out of 10
    N/ATARGIT Decision Suite is a business intelligence (BI) and analytics platform used to automate reporting, boost operational visibility, and give teams insights that support data-driven decisions. The solution combines data from multiple source systems, including enterprise resource planning (ERP) software, customer relationship management (CRM) platforms, and all other data sources to give organizations a complete picture of their operations. …N/A
    Pricing
    LookerTARGIT
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    LookerTARGIT
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional DetailsMust contact sales team for pricing.—
    More Pricing Information
    Community Pulse
    LookerTARGIT
    Considered Both Products
    Google
    No answer on this topic
    TARGIT
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    85 Answers
    No answers on this topic
    Delivers good value for the price
    99%
    Delivers good value for the price
    75 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    87 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    55 Answers
    No answers on this topic
    Implementation went as expected
    97%
    Implementation went as expected
    69 Answers
    No answers on this topic
    Features
    LookerTARGIT
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Looker and TARGIT
    Feature
    Looker
    7.4
    134 Ratings
    10% below category average
    TARGIT
    8.3
    7 Ratings
    2% above category average
    Pixel Perfect reports6.4110 Ratings9.06 Ratings
    Customizable dashboards8.2133 Ratings9.07 Ratings
    Report Formatting Templates7.5115 Ratings7.04 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Looker and TARGIT
    Feature
    Looker
    6.8
    132 Ratings
    16% below category average
    TARGIT
    6.0
    8 Ratings
    29% below category average
    Drill-down analysis6.3128 Ratings7.08 Ratings
    Formatting capabilities6.6130 Ratings8.07 Ratings
    Integration with R or other statistical packages5.555 Ratings2.03 Ratings
    Report sharing and collaboration8.8131 Ratings7.06 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Looker and TARGIT
    Feature
    Looker
    7.9
    128 Ratings
    4% below category average
    TARGIT
    5.0
    7 Ratings
    49% below category average
    Publish to Web7.7105 Ratings5.05 Ratings
    Publish to PDF7.8113 Ratings5.07 Ratings
    Report Versioning8.084 Ratings5.05 Ratings
    Report Delivery Scheduling8.2110 Ratings5.05 Ratings
    Delivery to Remote Servers00 Ratings5.04 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Looker and TARGIT
    Feature
    Looker
    6.6
    128 Ratings
    20% below category average
    TARGIT
    6.0
    6 Ratings
    29% below category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)7.7124 Ratings6.06 Ratings
    Location Analytics / Geographic Visualization7.5110 Ratings6.06 Ratings
    Predictive Analytics4.66 Ratings6.05 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Looker and TARGIT
    Feature
    Looker
    7.3
    128 Ratings
    15% below category average
    TARGIT
    5.0
    7 Ratings
    52% below category average
    Multi-User Support (named login)7.5120 Ratings5.07 Ratings
    Role-Based Security Model7.2105 Ratings5.06 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)7.2122 Ratings5.06 Ratings
    Report-Level Access Control7.360 Ratings00 Ratings
    Single Sign-On (SSO)00 Ratings5.04 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Looker and TARGIT
    Feature
    Looker
    5.2
    95 Ratings
    39% below category average
    TARGIT
    4.8
    6 Ratings
    47% below category average
    Responsive Design for Web Access4.891 Ratings5.06 Ratings
    Mobile Application5.01 Ratings5.05 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile5.885 Ratings5.06 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Looker and TARGIT
    Feature
    Looker
    -
    Ratings
    TARGIT
    5.0
    4 Ratings
    43% below category average
    REST API00 Ratings5.04 Ratings
    Javascript API00 Ratings5.03 Ratings
    iFrames00 Ratings5.03 Ratings
    Java API00 Ratings5.03 Ratings
    Themeable User Interface (UI)00 Ratings5.03 Ratings
    Customizable Platform (Open Source)00 Ratings5.03 Ratings
    Best Alternatives
    LookerTARGIT
    Small Businesses
    Cyfe
    Score4 out of 10
    Cyfe
    Score4 out of 10
    Medium-sized Companies
    Zendesk Explore
    Score8.1 out of 10
    Zendesk Explore
    Score8.1 out of 10
    Enterprises
    Sisense
    Score6.7 out of 10
    Sisense
    Score6.7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LookerTARGIT
    Likelihood to Recommend
    8.0
    (134 ratings)
    7.0
    (17 ratings)
    Likelihood to Renew
    9.1
    (8 ratings)
    7.0
    (11 ratings)
    Usability
    8.8
    (12 ratings)
    8.0
    (1 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    6.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.8
    (14 ratings)
    9.1
    (2 ratings)
    Implementation Rating
    10.0
    (1 ratings)
    5.0
    (1 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    10.0
    (1 ratings)
    -
    (0 ratings)
    Data Sharing and Collaboration
    8.5
    (51 ratings)
    9.0
    (3 ratings)
    Data Sources
    7.3
    (51 ratings)
    9.0
    (3 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Professional Services
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    LookerTARGIT
    Likelihood to Recommend
    Google
    When data drives potential for new orders, Looker earns its place in our tech stack. If, on the other hand, we are hoping for pipeline generation, Looker is useful if you are willing to repeatedly go check customer utilizations .... it is not appropriate if you are hoping to automate data analysis for this purpose.
    Incentivized
    Read full review
    TARGIT
    Targit is very strong when the data is presented to the system. Because of this, we are able to report on almost all of the information that is valuable to us. When we have questions or ideas on how to better leverage Targit, they are great to work with. We track our sales progress/process in Targit and AP tracks things such as outstanding invoices, open invoices, etc
    Read full review
    Pros
    Google
    • Show visited pages - sessions, pageviews - which programs are viewed the most.
    • Displays session source/medium views to see where users are coming from.
    • It shows the video titles, URLs, and event counts so we can monitor the performance of our videos.
    • It gives a graphic face to the numbers, such as using bar charts, pie graphs, and other charts to show user trends or which channels are driving engagement.
    • Our clients like to see the top pages visited for a month.
    • I like the drop-and-drag approach, and building charts is a little easier than it was before.
    Incentivized
    Read full review
    TARGIT
    • Quick start-up and report turnaround time.
    • Easy drag and drop capabilities as well as user friendly command options.
    • Ability to share reports among other users making it easy to use an already created report and simply changing the criteria to suit your own needs.
    • Ability to save a base report that can be modified as needed repeatedly, instead of recreating from scratch.
    • Easy visual for final layout.
    • Ability to run multiple reports within one screen without jumping around.
    Incentivized
    Read full review
    Cons
    Google
    • Documentation is scarce, and very difficult to find when you need it.
    • Pricing is unclear, particularly as you look to scale your reports across the business.
    • Data from other sources is not represented in the system as well as first party Google services.
    Incentivized
    Read full review
    TARGIT
    • Probably one of our biggest complaints from the user community is the inability for the user to see the details behind the data. I know with the tool you can write reporting services reports that would allow users to see the detail by right clicking on a measure and selecting Actions, but for a very lean IT shop there simply has not been time to build these Actions for every possible scenario a user might want to see detailed reporting on.
    • Another complaint I've heard is the inability for the user to know exactly what the data represents from the source. If Targit had maybe some type of capability to hover over a measure or dimension and see a pop up of a more detailed description this might help resolve that issue.
    • The most difficult concepts to teach our users is how and when to use comparisons and the syntax for calculations. Creating comparisons has become much simpler with the 2k11 release but it is still difficult for my users.
    Read full review
    Likelihood to Renew
    Google
    I give it this rating because it deems as effective, I am able to complete majority of my tasks using this app. It is very helpful when analyzing the data provided and shown in the app and it's just overall a great app for Operational use, despite the small hiccups it has (live data).
    Incentivized
    Read full review
    TARGIT
    It is very easy to use and I am proficient at this point to be able to figure out how to run most of the reports I need. I have had the time to "play around" in TARGIT and really teach myself about the visibility settings and other aspects - though other users have needed help with some of these aspects - but once you conceptually understand how to build the reports, it is very simple from a power user perspective.
    Incentivized
    Read full review
    Usability
    Google
    Looker is relatively easy to use, even as it is set up. The customers for the front-end only have issues with the initial setup for looker ml creations. Other "looks" are relatively easy to set up, depending on the ETL and the data which is coming into Looker on a regular basis.
    Incentivized
    Read full review
    TARGIT
    Everything on the back end needs to be correct, which sometimes it may not be set up or missing some variables. Some of the more difficult parts of Targit require a lot more attention and object creation to work properly
    Read full review
    Reliability and Availability
    Google
    No objections
    Incentivized
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    TARGIT
    No answers on this topic
    Performance
    Google
    Somehow resources heavy, both on server and client. I recommned at least 50Mbs data rate and high performance desktop comouter to be abke to run comolex tasks and configure larger amount of data. On the other hand, the client does not need to worry when viewing, the performance is usually ok
    Incentivized
    Read full review
    TARGIT
    No answers on this topic
    Support Rating
    Google
    Never had to work with support for issues. Any questions we had, they would respond promptly and clearly. The one-time setup was easy, by reading documentation. If the feature is not supported, they will add a feature request. In this case, LDAP support was requested over OKTA. They are looking into it.
    Incentivized
    Read full review
    TARGIT
    Everyone I've dealt with at Targit genuinely cares about me and my success, and they respond to questions quickly and accurately. There is literally nothing more I could ask for from their support.
    Incentivized
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    Implementation Rating
    Google
    Very satisfied, easy to implement
    Incentivized
    Read full review
    TARGIT
    Make sure all of the back end work is done prior to getting Targit set up. Every variable you may need for calculations needs to be correct and every item needs to be uniform so it is read properly.
    Read full review
    Alternatives Considered
    Google
    Looker Studio, you can easily report on data from various sources without programming. Looker Studio is available at no charge for creators and report viewers. Enterprise customers who upgrade to Looker Studio Pro will receive support and expanded administrative features, including team content management. So it's good.
    Incentivized
    Read full review
    TARGIT
    It really met our business requirements when we were searching for a reporting/Bi tool and the flexible business model of being able to introduce additional functionally as your organization grows and requires it made the investment decision the right one for us. The functionality available in comparison to the investment is well worth it.
    Incentivized
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    Contract Terms and Pricing Model
    Google
    Perfect price to performance
    Incentivized
    Read full review
    TARGIT
    No answers on this topic
    Return on Investment
    Google
    • Looker has a poignant impact on our business's ROI objectives. As an advertising exchange we have specific goals for daily requests and fill, and having premade Looks to monitor this is an integral piece of our operational capability
    • To facilitate an efficient monthly billing cycle in our organization, Looker is essential to track estimated revenue and impression delivery by publisher. Without the Looks we have set up, we would spend considerably more time and effort segmenting revenue by vertical.
    • Looker's unique value proposition is making analytical tools more digestible to people without conventional analytical experience. Other competing tools like Tableau require considerably more training and context to successfully use, and the ability to easily plot different visualizations is one of its greatest selling points.
    Incentivized
    Read full review
    TARGIT
    • We have been looking at our Product Hit Rate by Customer instead of just looking into Customer hit rate and adjusted our offerings accordingly.
    • Giving people the ability to run their own ad-hoc reports rather than to request them from IT is a great benefit to my department.
    Read full review
    ScreenShots

    Looker Screenshots

    Screenshot of a Looker dashboard with a geo chart.

    TARGIT Screenshots

    Screenshot of Heavy Equipment Dashboards: An overview on desktop and mobile. These are used to monitor performance, measure efficiency, and uncover new opportunities.Screenshot of Heavy Equipment: Parts (TARGIT BI Accelerator for IntelliDealer™ by VitalEdge Technologies). This offers a complete view of parts inventory, including stock on hand and Aging Inventory. It is used to monitor trends and ensure a dealership is stocked to meet demand.Screenshot of Heavy Equipment: A full overview of data (TARGIT BI Accelerator for IntelliDealer™ by VitalEdge Technologies). This offers visibility into a dealership from one dashboard that displays each department's latest numbers, top trends, and progress in target KPIs.Screenshot of TARGIT's Accelerator For Dynamics 365 Business Central/Navision. TARGIT's accelerator is swiftly operational and integrates with Business Central to generate up-to-date reports, design interactive dashboards, and track vital KPIs.Screenshot of an overview of yesterday's hours clocked; viewers can drill the details to ensure technicians reach full productivity, receptionists are invoicing correctly, and the after-sales department is staffed to meet demand.Screenshot of Automotive Dashboard: Open Orders with Aging. This is used to track open repair orders and see exactly how long each one has been pending. Viewers can evaluate how various order and invoicing delays impact overall cash flow.