Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Looker
Score 8.2 out of 10
N/A
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.N/A
TARGIT
Score 7.4 out of 10
N/A
N/A
$53
Pricing
LookerTARGIT
Editions & Modules
No answers on this topic
Viewer
$53
Standard User
$105
Developer
$1,500
Business Intelligence Accelerator
$2,375
ANTserver
$8,000
Offerings
Pricing Offerings
LookerTARGIT
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional DetailsMust contact sales team for pricing.All prices given are starting points; see vendor for more details.
More Pricing Information
Features
LookerTARGIT
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Looker
8.1
94 Ratings
1% below category average
TARGIT
8.3
7 Ratings
1% above category average
Pixel Perfect reports7.679 Ratings9.06 Ratings
Customizable dashboards8.793 Ratings9.07 Ratings
Report Formatting Templates7.979 Ratings7.04 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Looker
8.1
95 Ratings
0% below category average
TARGIT
6.0
8 Ratings
30% below category average
Drill-down analysis8.292 Ratings7.08 Ratings
Formatting capabilities7.493 Ratings8.07 Ratings
Integration with R or other statistical packages8.038 Ratings2.03 Ratings
Report sharing and collaboration8.695 Ratings7.06 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Looker
8.6
91 Ratings
3% above category average
TARGIT
5.0
7 Ratings
50% below category average
Publish to Web8.575 Ratings5.05 Ratings
Publish to PDF8.781 Ratings5.07 Ratings
Report Versioning8.261 Ratings5.05 Ratings
Report Delivery Scheduling8.981 Ratings5.05 Ratings
Delivery to Remote Servers00 Ratings5.04 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Looker
6.8
92 Ratings
17% below category average
TARGIT
6.0
6 Ratings
29% below category average
Pre-built visualization formats (heatmaps, scatter plots etc.)8.190 Ratings6.06 Ratings
Location Analytics / Geographic Visualization7.679 Ratings6.06 Ratings
Predictive Analytics4.66 Ratings6.05 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Looker
8.5
91 Ratings
1% below category average
TARGIT
5.0
7 Ratings
53% below category average
Multi-User Support (named login)8.986 Ratings5.07 Ratings
Role-Based Security Model8.379 Ratings5.06 Ratings
Multiple Access Permission Levels (Create, Read, Delete)8.686 Ratings5.06 Ratings
Report-Level Access Control8.427 Ratings00 Ratings
Single Sign-On (SSO)00 Ratings5.04 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Looker
5.8
67 Ratings
32% below category average
TARGIT
4.8
6 Ratings
50% below category average
Responsive Design for Web Access6.764 Ratings5.06 Ratings
Mobile Application5.01 Ratings5.05 Ratings
Dashboard / Report / Visualization Interactivity on Mobile6.559 Ratings5.06 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Looker
-
Ratings
TARGIT
5.0
4 Ratings
45% below category average
REST API00 Ratings5.04 Ratings
Javascript API00 Ratings5.03 Ratings
iFrames00 Ratings5.03 Ratings
Java API00 Ratings5.03 Ratings
Themeable User Interface (UI)00 Ratings5.03 Ratings
Customizable Platform (Open Source)00 Ratings5.03 Ratings
Best Alternatives
LookerTARGIT
Small Businesses
BrightGauge
BrightGauge
Score 8.9 out of 10
BrightGauge
BrightGauge
Score 8.9 out of 10
Medium-sized Companies
Reveal
Reveal
Score 9.9 out of 10
Reveal
Reveal
Score 9.9 out of 10
Enterprises
Jaspersoft Community Edition
Jaspersoft Community Edition
Score 9.7 out of 10
Jaspersoft Community Edition
Jaspersoft Community Edition
Score 9.7 out of 10
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User Ratings
LookerTARGIT
Likelihood to Recommend
8.3
(95 ratings)
7.0
(17 ratings)
Likelihood to Renew
9.0
(4 ratings)
7.0
(11 ratings)
Usability
8.8
(12 ratings)
8.0
(1 ratings)
Support Rating
8.8
(14 ratings)
9.1
(2 ratings)
Implementation Rating
-
(0 ratings)
5.0
(1 ratings)
User Testimonials
LookerTARGIT
Likelihood to Recommend
Google
Quick dashboards from Google Sheets - Easier to do the graphs than in Google Sheets - Operational dashboards to be used in the day-to-day work - It is good both for retrospective data and to do a pulse check of the current status - Better for not giant amounts of data and not multiple data sources. - If you need a lot of graphs to be displayed on the same page, it can be a bit glitchy during configuration (then the use works fine).
Read full review
TARGIT
Targit is very strong when the data is presented to the system. Because of this, we are able to report on almost all of the information that is valuable to us. When we have questions or ideas on how to better leverage Targit, they are great to work with. We track our sales progress/process in Targit and AP tracks things such as outstanding invoices, open invoices, etc
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Pros
Google
  • Filtering - you can filter across different dimensions and metrics to get a more specific "cut" of data
  • Refreshing - data automatically ingests into Looker which allows reports to be updated and backfilled in real time
  • Conditional Reporting - you can leverage Looker's reporting features to flag when a given metric or KPI falls below or above a specified threshold. For example, if you had a daily sales benchmark in a SAAS organization, you could use Looker to flag whenever daily sales falls above or below the benchmark
Read full review
TARGIT
  • Quick start-up and report turnaround time.
  • Easy drag and drop capabilities as well as user friendly command options.
  • Ability to share reports among other users making it easy to use an already created report and simply changing the criteria to suit your own needs.
  • Ability to save a base report that can be modified as needed repeatedly, instead of recreating from scratch.
  • Easy visual for final layout.
  • Ability to run multiple reports within one screen without jumping around.
Read full review
Cons
Google
  • Looker is less graphical or pictorial which makes it less attractive
  • Consumes a lot of memory when there are multiple rows and columns, impacts performance too
  • At times when we download huge chunks of raw data from Looker dashbords, the time taken to prepare the file is enormous - The user fails to understand if Looker has frozen or if the data is getting prepared in the background for downloading. In turn, user ends up triggering multiple downloads
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TARGIT
  • Probably one of our biggest complaints from the user community is the inability for the user to see the details behind the data. I know with the tool you can write reporting services reports that would allow users to see the detail by right clicking on a measure and selecting Actions, but for a very lean IT shop there simply has not been time to build these Actions for every possible scenario a user might want to see detailed reporting on.
  • Another complaint I've heard is the inability for the user to know exactly what the data represents from the source. If Targit had maybe some type of capability to hover over a measure or dimension and see a pop up of a more detailed description this might help resolve that issue.
  • The most difficult concepts to teach our users is how and when to use comparisons and the syntax for calculations. Creating comparisons has become much simpler with the 2k11 release but it is still difficult for my users.
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Likelihood to Renew
Google
We've been very happy with Looker so far, and all teams in the organization are starting to see its value, and use it on a frequent basis. It has quickly become our accessible "source of truth" for all data/metrics.
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TARGIT
It is very easy to use and I am proficient at this point to be able to figure out how to run most of the reports I need. I have had the time to "play around" in TARGIT and really teach myself about the visibility settings and other aspects - though other users have needed help with some of these aspects - but once you conceptually understand how to build the reports, it is very simple from a power user perspective.
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Usability
Google
Looker is relatively easy to use, even as it is set up. The customers for the front-end only have issues with the initial setup for looker ml creations. Other "looks" are relatively easy to set up, depending on the ETL and the data which is coming into Looker on a regular basis.
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TARGIT
Everything on the back end needs to be correct, which sometimes it may not be set up or missing some variables. Some of the more difficult parts of Targit require a lot more attention and object creation to work properly
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Support Rating
Google
Never had to work with support for issues. Any questions we had, they would respond promptly and clearly. The one-time setup was easy, by reading documentation. If the feature is not supported, they will add a feature request. In this case, LDAP support was requested over OKTA. They are looking into it.
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TARGIT
Everyone I've dealt with at Targit genuinely cares about me and my success, and they respond to questions quickly and accurately. There is literally nothing more I could ask for from their support.
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Implementation Rating
Google
No answers on this topic
TARGIT
Make sure all of the back end work is done prior to getting Targit set up. Every variable you may need for calculations needs to be correct and every item needs to be uniform so it is read properly.
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Alternatives Considered
Google
Looker is an off-the-shelf, free tool for Google business users. Other than the internal cost of time to build, we had no costs to set up what we needed to do. Knowledge sharing internally and using templates greatly reduced this cost, making the overall cost very low.
Read full review
TARGIT
It really met our business requirements when we were searching for a reporting/Bi tool and the flexible business model of being able to introduce additional functionally as your organization grows and requires it made the investment decision the right one for us. The functionality available in comparison to the investment is well worth it.
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Return on Investment
Google
  • Allowing others to self-serve their own analytics and connect it to Looker simply and easily has helped unblock the central data team so they can instead focus on validated dashboards whilst stakeholders manage their day-to-day analysis themselves. Countless engineering hours have been freed up by not having to manage every user permission for each BI tool; we have a BYOBI approach; Bring Your Own BI
  • Creation and management of a semantic layer (LookML =Looker Modeling Language ) allows peoples sandboxes and production databases to become clutter free. Minor adjustments, conditional fields, and even some modelling can all be done in LookML which doesn't need oversight or governance from the central data team.
  • LookML, specifying drilldown fields and their sub-queries, as well as generally creating dynamic parameters with Liquid are all great features, but can have a steep learning curve. it may take some time to understand how to create this middle layer correctly, or even pose a risk of inheriting complex code from another source which can be unmaintainable if it becomes too big. Some level of governance is recommended if Looker is used by a large number of editors.
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TARGIT
  • We have been looking at our Product Hit Rate by Customer instead of just looking into Customer hit rate and adjusted our offerings accordingly.
  • Giving people the ability to run their own ad-hoc reports rather than to request them from IT is a great benefit to my department.
Read full review
ScreenShots

Looker Screenshots

Screenshot of a Looker dashboard with a geo chart.