Lotame vs. Vimeo Enterprise

Well suited for advertising business. Has a lot of links to all relevant technologies. It is also a great platform if you want to buy or sell data and look for quality here. But you need a team which knows how to handle data. Less appropriate when you expect a fully managed service.

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Vimeo is much better for Live-streaming than other software or hardware based solutions. The Livestream Studio app runs on Macs and PCs with almost any hardware configuration. It allows you to have unlimited hardware HD and 4k inputs. 3 GFX channels and 3 media playback channels along with configurable outputs while streaming. The most unique tool is the remote guest feature which has a type of zoom function built in so you can have remote speakers join a livestream and easily hear, see, and interact with the program. This software can transform an iMac into a video production truck run by one person.

• Its ability to show different affinities of audience segments
• Creating and customizing audience segments
• Great reporting features to help learn more about audience segments and media performance

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Quality streaming of video - few if any hiccups.
• Embed options that allow for customization of video.
• Option to limit viewing to just one domain, so users can't share the video link with others who have not paid for the content.
• Easy upload process.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• So far we haven't encountered too many "needs improvement" pain points with Lotame - if we've had a problem so far it's been more a matter of needing to learn that particular action than any fault of Lotame.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• The editing features are very basic for an archived event, work for us most of the time but can be clunky.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

The layout is inconsistent for different parts of the platform, it takes a very long time to find specific settings. Labels aren't clear sometimes - not to the first-time/average user. They actually just changed the interface with zero warning or tooltips and had to contact support to get it back to the version our teachers are familiar with.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Lotame has been an excellent partner with MMP

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Generally Vimeo is fast to respond to support tickets with more or less the answer to the question/problem with documentation and clarity in the answer. Usually only takes on message to solve the issue.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

There are alternatives in the market - Visual DNA, Bluekai/Oracle/ Adobe Audience Manager, Krux. They all offer a similar offering, however, I prefer the easy UI which is very intuitive even for beginners to the DMP world.

Vimeo is awesome because it is a seamless experience that blends software and a cloud platform and end user experience. No other competitor offers a holistic solution the way Vimeo does. With other platforms you have to piece together multiple pieces of hardware and software and even with those pieces you don't get the same ease of use and performance that Vimeo gives you with their software and cloud solution

• Helped us increase data revenue via their unbranded exchange.
• Campaign and audience reporting is used to sales discussions to justify increased spend post trial campaigns.

• Positive ROI - the pricing is better than other comparable services with a better end result. So, the return on investment is significant since it is an inexpensive way to deliver what I need to my program users.
• Positive - their 30 day trial period is so helpful to be able to determine if this is truly a good investment for you/your business. I was able to do all that I needed to within the first 30 days for live video, then continue with keeping the embed links with the continuing monthly subscription.
• Positive - good analytics within the account (not Google Analytics with my level of subscription) so I can see how many users are viewing my videos, what devices they're on, and where they are in the world. This is all important for my business.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info