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Madison Logic Platform vs. Oracle CRM On Demand

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Madison Logic Platform

    Score7.9 out of 10
    N/AThe Madison Logic Platform is an account-based marketing product that includes an ABM-centric data management platform (DMP) that allows users to target ads and other content on an account basis. Activate ABM integrates with the user's CRM and Marketing Automation platforms, and leverages the vendor's network of 1,600+ B2B publishers for content syndication.N/A

    Oracle CRM On Demand

    Score9.1 out of 10
    N/AThe basis of this offering is the Market2Lead product that Oracle acquired in 2010. It has now been fully integrated with Oracle's On Demand CRM product and is a full-featured marketing automation product with features from lead management and nurturing, to measuring marketing ROI.N/A
    Pricing
    Madison Logic PlatformOracle CRM On Demand
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Madison Logic PlatformOracle CRM On Demand
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Madison Logic PlatformOracle CRM On Demand
    Engagement
    Comparison of Engagement features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    8.2
    1 Ratings
    12% above category average
    Oracle CRM On Demand
    -
    Ratings
    Automated routing and prioritization8.01 Ratings00 Ratings
    Customer interaction histories9.01 Ratings00 Ratings
    Syndicated content10.01 Ratings00 Ratings
    Personalization7.01 Ratings00 Ratings
    Engagement data tracking7.01 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    6.7
    1 Ratings
    6% below category average
    Oracle CRM On Demand
    -
    Ratings
    Standard visitor segmentation8.01 Ratings00 Ratings
    Behavioral visitor segmentation6.01 Ratings00 Ratings
    ABM sales intelligence6.01 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    8.0
    1 Ratings
    14% above category average
    Oracle CRM On Demand
    -
    Ratings
    3rd party intent signals8.01 Ratings00 Ratings
    Downstream intent signals6.01 Ratings00 Ratings
    Account identification10.01 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    6.0
    1 Ratings
    22% below category average
    Oracle CRM On Demand
    -
    Ratings
    Automated workflow & orchestration6.01 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    -
    Ratings
    Oracle CRM On Demand
    8.9
    25 Ratings
    13% above category average
    Customer data management / contact management00 Ratings8.025 Ratings
    Workflow management00 Ratings9.024 Ratings
    Territory management00 Ratings8.024 Ratings
    Opportunity management00 Ratings8.025 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings9.022 Ratings
    Contract management00 Ratings9.024 Ratings
    Quote & order management00 Ratings10.023 Ratings
    Interaction tracking00 Ratings9.024 Ratings
    Channel / partner relationship management00 Ratings10.023 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    -
    Ratings
    Oracle CRM On Demand
    9.7
    24 Ratings
    23% above category average
    Case management00 Ratings10.024 Ratings
    Call center management00 Ratings10.023 Ratings
    Help desk management00 Ratings9.024 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    -
    Ratings
    Oracle CRM On Demand
    8.5
    24 Ratings
    9% above category average
    Lead management00 Ratings8.024 Ratings
    Email marketing00 Ratings9.022 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    -
    Ratings
    Oracle CRM On Demand
    9.0
    24 Ratings
    16% above category average
    Task management00 Ratings9.023 Ratings
    Billing and invoicing management00 Ratings9.022 Ratings
    Reporting00 Ratings9.023 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    -
    Ratings
    Oracle CRM On Demand
    8.5
    24 Ratings
    11% above category average
    Forecasting00 Ratings10.024 Ratings
    Pipeline visualization00 Ratings6.623 Ratings
    Customizable reports00 Ratings9.024 Ratings
    Customization
    Comparison of Customization features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    -
    Ratings
    Oracle CRM On Demand
    8.2
    24 Ratings
    7% above category average
    Custom fields00 Ratings9.024 Ratings
    Custom objects00 Ratings9.024 Ratings
    Scripting environment00 Ratings5.820 Ratings
    API for custom integration00 Ratings9.023 Ratings
    Security
    Comparison of Security features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    -
    Ratings
    Oracle CRM On Demand
    9.5
    25 Ratings
    12% above category average
    Single sign-on capability00 Ratings10.022 Ratings
    Role-based user permissions00 Ratings9.025 Ratings
    Social CRM
    Comparison of Social CRM features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    -
    Ratings
    Oracle CRM On Demand
    9.0
    18 Ratings
    18% above category average
    Social data00 Ratings9.018 Ratings
    Social engagement00 Ratings9.018 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    -
    Ratings
    Oracle CRM On Demand
    9.0
    22 Ratings
    18% above category average
    Marketing automation00 Ratings9.022 Ratings
    Compensation management00 Ratings9.020 Ratings
    Platform
    Comparison of Platform features of Madison Logic Platform and Oracle CRM On Demand
    Feature
    Madison Logic Platform
    -
    Ratings
    Oracle CRM On Demand
    9.0
    18 Ratings
    17% above category average
    Mobile access00 Ratings9.018 Ratings
    Best Alternatives
    Madison Logic PlatformOracle CRM On Demand
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    Terminus ABM Platform
    Score8 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Madison Logic PlatformOracle CRM On Demand
    Likelihood to Recommend
    8.0
    (3 ratings)
    10.0
    (26 ratings)
    Usability
    6.0
    (1 ratings)
    9.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Madison Logic PlatformOracle CRM On Demand
    Likelihood to Recommend
    Madison Logic
    In the past few years, I've worked with several content syndication service providers. And the industry has progressed significantly. I'm happy to say that this year's lead quality is especially good! Our ABM program has very strict standards, and the team adheres to those requirements. Team members who are always quick to respond. Willing to swap out stale leads. They're a definite must-see!
    Incentivized
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    Oracle
    I think it is well suited for organizations which are large with a lot of users so as to be able to minimize the cost of operations. Also, the organization which interacts mostly with customers can use Oracle CRM on demand.
    Incentivized
    Read full review
    Pros
    Madison Logic
    • Data insights
    • Performance reports
    Incentivized
    Read full review
    Oracle
    • Several of our members were not familiar with various IT functions within CRM prior to working with it and so they were able to develop a working knowledge of IT pretty quickly afterwards.
    • It has a familiar feel to it as it allows users to work the data into a spreadsheet type layout with pivot tables and graphs and so it is quick to adopt.
    • Customization is great with a working knowledge of HTML, which isn't too hard to learn. You can really adapt CRM to any needs stylistically or content wise.
    Incentivized
    Read full review
    Cons
    Madison Logic
    • Sometimes, contacts aren't aware that the content they downloaded is from our specific business - so more branding options?
    • Ability to improve the layout of landing pages
    Incentivized
    Read full review
    Oracle
    • The ability to schedule and push out reports is missing from this system. If we want to mass deliver a report on a schedule, we must run it, export it and email it out to the group, or purchase a 3rd party system.
    • The ability to trigger workflow events on a schedule is missing this system. Currently, there has to be a trigger initiated by a user and we have situations where we'd like to be able to schedule a work flow routine to go out and check from specific situations and then trigger an action. We'd also like to be able to trigger workflow actions on one object based on something in another object and this capability is very limited.
    Incentivized
    Read full review
    Likelihood to Renew
    Madison Logic
    No answers on this topic
    Oracle
    Because am using oracle last 3 years and it’s great
    Read full review
    Usability
    Madison Logic
    Found it to be a slightly unintuitive interface The sidebar of Console vs. Dashboard can be confusing, and in general navigating around doesn't feel particularly seamless
    Incentivized
    Read full review
    Oracle
    Compared to other competitors I find it very easy to use and learn .It has been helpful in our organisation and we have been able to manage our projects and operations well without interference.
    Incentivized
    Read full review
    Support Rating
    Madison Logic
    No answers on this topic
    Oracle
    As am using oracle very much satisfy.
    Read full review
    Implementation Rating
    Madison Logic
    No answers on this topic
    Oracle
    With the right partner Oracle CRM On Demand can be implemented very quickly and seamlessly.
    Incentivized
    Read full review
    Alternatives Considered
    Madison Logic
    To help us achieve our goals, Madison Logic's customer success team goes above and beyond to support our team. The Madison Logic team is happy to help you succeed, whether it's through platform demonstrations, weekly exports to our priority accounts, or guidance on how to effectively plan our campaigns. The Madison Logic team also provides us with account-based insights, which we can then use to generate leads for our clients. A great team to work with, as well as a great platform to implement our approach.
    Incentivized
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    Oracle
    MS Dynamics was easy to integrate to MS Power BI. This BI and reporting aspect is a clear strong point for Microsoft. MS solutions seem easier to integrate and learn, but this depends on the IT landscape and the complexity of integrations in a respective company.
    Incentivized
    Read full review
    Return on Investment
    Madison Logic
    • It has allowed me to pivot during campaigns to promote content that had a greater impact on my demand generation efforts.
    • During a campaign, my company's reporting system was not working correctly. I was able to use the Madison Logic Platform to show campaign performance.
    Incentivized
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    Oracle
    • This software can display in real-time when an order is submitted, received, fulfilled, and shipped out. We are able to know within the week of what new orders came in and how effective we are being from targeting specific regions of the nation.
    Incentivized
    Read full review
    ScreenShots