Mad Mimi is an email marketing solution targeted at SMBs, designed to be intuitive and straightforward. It was acquired by GoDaddy in August 2014 to expand their small business support offerings.
$10
per month
Vbout
Score 10.0 out of 10
N/A
Vbout is a marketing automation solution focused on agencies. Features include email marketing, lead scoring, social media management, and behavioral marketing.
N/A
Pricing
Mad Mimi
Vbout
Editions & Modules
Basic
$10.00
per month
Pro
$42.00
per month
Silver
$199.00
per month
Gold
$1049.00
per month
No answers on this topic
Offerings
Pricing Offerings
Mad Mimi
Vbout
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Mad Mimi
Vbout
Features
Mad Mimi
Vbout
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Mad Mimi
8.2
9 Ratings
3% above category average
Vbout
8.9
5 Ratings
16% above category average
WYSIWYG email editor
9.98 Ratings
8.75 Ratings
Dynamic content
7.06 Ratings
8.75 Ratings
Ability to test dynamic content
5.06 Ratings
8.75 Ratings
Landing pages
8.05 Ratings
9.15 Ratings
A/B testing
10.01 Ratings
10.04 Ratings
Mobile optimization
7.07 Ratings
8.75 Ratings
Email deliverability reporting
9.09 Ratings
7.95 Ratings
List management
10.09 Ratings
8.75 Ratings
Triggered drip sequences
8.15 Ratings
10.04 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Mad Mimi
10.0
8 Ratings
27% above category average
Vbout
8.7
5 Ratings
18% above category average
Dashboards
10.07 Ratings
8.35 Ratings
Standard reports
10.08 Ratings
7.95 Ratings
Custom reports
10.06 Ratings
10.04 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Mad Mimi
7.7
1 Ratings
3% below category average
Vbout
-
Ratings
Link Tracking
10.01 Ratings
00 Ratings
Spelling and Grammar Check
6.01 Ratings
00 Ratings
Email Previews
7.01 Ratings
00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Mad Mimi
-
Ratings
Vbout
9.7
4 Ratings
22% above category average
Lead nurturing automation
00 Ratings
10.04 Ratings
Lead scoring and grading
00 Ratings
10.04 Ratings
Data quality management
00 Ratings
9.33 Ratings
Automated sales alerts and tasks
00 Ratings
9.33 Ratings
Lead segmentation and distribution
00 Ratings
10.01 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Mad Mimi
-
Ratings
Vbout
8.3
5 Ratings
11% above category average
Calendaring
00 Ratings
8.35 Ratings
Event/webinar marketing
00 Ratings
8.43 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Mad Mimi
-
Ratings
Vbout
9.3
4 Ratings
22% above category average
Social sharing and campaigns
00 Ratings
9.34 Ratings
Social profile integration
00 Ratings
9.34 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Mad Mimi is perfect for scheduling remainder emails. For instance, if you need to remind a client about a pending order next week, you can schedule the remainder email today and it will be sent exactly the date and time you want it to even if you are out of office. If you need to contact thousands of people at a time, Mad Mimi can be used to send the emails all at once to all of them, especially for marketing purposes and newsletter purposes.
To Automate your social media presence by bulk scheduling content. Create multiple drip email marketing campaigns to support different marketing promotion initiatives. Visualize your marketing funnel. Learn what is your best referral traffic source per each initiative (for example, I learned that Quora was bringing us highly qualified leads). Create lead scores and start qualifying your prospects. Create multiple landing pages to promote your product to different audiences.
I've been on the free plan for years and it has suited me very well. It's reliable and has all the core features I need at the moment. Considering how all the online tools can add up, this is right for my business.
Mad Mimi has a super-simple interface, and it's drag and drop, so I don't have to spend a lot of time designing each email. Although you can customize with your logo and colors.
There are several free add-ons, which allow for a limited amount of automation. I would recommend taking advantage of the RSS feed, webform, and drip campaign features.
You can segment your list into as many groups as you like, which makes for more effective email marketing.
The ease on adding links, such as unsubscribe links, is not as easy as it is with other email service providers. Creating simple tags that take the place of a link could help a lot, especially for those not as familiar with HTML.
Perhaps a way of archiving old emails, or hiding them from the past emails area. It can look a bit cluttered, and can be confusing in some circumstances.
Providing some learning material, or at least a more thorough overview of email marketing, and the user interface would be of great use to beginners.
Pretty simple, I know I'm getting what I pay for and a little more. Although simple and easy for the new user; a more seasoned marketer can still get the most from MadMimi. Especially if the primary purpose is to generate strong brand loyalty with effective communication that integrates your various outlets: MadMimi makes it easy for your customer to pick-up what the business owner wants to relay.
Great experience so far. Vbout has low learning curve. It's a user-friendly product with comprehensive knowledge base. Even if we meet a blocker, their team is ready to help us solve the issue. Their keep the dashboard straightforward that contains all tools, so we can access each one of them right away.
Constant Contact is the Goliath of the industry and to us, it was unnecessarily complex and expensive. We chose Mad Mimi, after looking at several other new offerings and we've been extremely satisfied with our choice of Mad Mimi.
Vbout offers a very robust overall solution, with a more basic solution, and a much lower price point than the Constant Contact Lead Gen & CRM solution.
I've spent 3 years creating blog posts, and it is only now encompassing the breath that allows me to draw upon this pieces as a reusable resource, but now this is happening.
I preferred the Mad Mimi platform to Mail Chimp, and I suspect it continues to offer advantages. I felt Mad Mimi did themselves a disservice by failing to support their free subscriber service to the same extent that Mail Chimp does. When one's mail list gets sufficiently large, then it does pay to pay them, but not in the context I was using it.
It seems that Mad Mimi is targeting direct marketing purposes, as this is a use where ROI is more easily measured.