Majestic SEO vs. RankWatch

Majestic is a really great tool if your company is spending considerable resources on ongoing SEO efforts. In general, Majestic isn't for beginner SEO users, but a more advanced tool to get into deep SEO tactics. I would recommend this for agencies that have a significant investment in SEO. If you're a small team or a small business looking to improve SEO for yourself or company, there are platforms that offer a variety of tools for new to moderate expertise.

Incentivized

GOOD:

• If you want to track 1000s of keywords and you would take action.
• If you want to download keyword rank in Excel file.

BAD:

• Support.
• Policies.
• User interface.
• Several bugs on the platform.

• I like Majestic's own metrics Trust and Citation flow, that are very representative of the real value of the website and it's potential effect on the rankings of the website it's linking to.
• Also, theme (topic) of the website is very useful in the backlink report. This allows to easily identify backlinks relevant to your business.
• The index of number of backlinks that is provided by Majestic is usually a lot bigger than the indexes of their competitors.
• Lost link tracker is very useful for tracking dropped links of your projects (you can verify and track multiple domains). This allows to keep track on how many of your ads and articles stay live and sometimes we contact publishers to tell them that their changes on the website (i.e. updates) caused our article or link to go down.

Incentivized

• Creates nice pdf reports with all the important information.
• It indexes the entered keywords from our site within minutes and separates out the text, images, videos, local, etc.
• The competitor analysis is very detailed.

Incentivized

• Its API for developers and big companies sometime don't give the actual data.
• Rank tracker is not 100% accurate, but you can create a rough estimate by the report.
• Backlink history is also missing some links, but I found them mostly.
• Sometimes site explorer does not give the actual report, so you should check manually too.

Incentivized

• Lacks powerful knowledge base

Once you've grown accustomed to the depth and accuracy of Majestic's crawl, it's hard to consider paying for anything else (or settling for free options). SEMRush and MOZ can get you somewhere, but in the right hands, a tool as powerful as Majestic can do a lot for a business's link building strategy.

In started when our team started to use this tool, we had trouble understanding many of its features, so its customer support team was our teacher to understand all its complicated features and also how they are used to get better results. Nowadays we are working very efficiently without any help.

Incentivized

They were not cooperative at all. They just said this is not in our policies, we will get back to you, etc. The mail that comes in is confusing. Should be a support panel or chat on the site instead.

Majestic has features that most of their competitors don't. The backlink index is better than SEMRush in my opinion which also lacks being able to look at links from a range of dates. Their metrics are harder to fool when compared to Moz and I would say that AHREF's is a good competitor but each company keeps their own index of links so its good to use more than one tool

Incentivized

- Viralstat is specifically used for YouTube ranking. RankWatch is focused on Google Ranking. - Google Ad Manager is too complicated to use. - RankWatch sends us weekly emails with compact information, with no need to do anything else.

Incentivized

• ROI is difficult to ascertain in healthcare marketing, mostly due to privacy laws. Although, Majestic has improved our insight into our digital content, giving us data to work with on the primary site, which has led to an overall increase in organic search.

Incentivized

• Improving employee efficiency and knowledge