Built by marketers for marketers, Mapp is a family of software and customer-centric services including a sophisticated data management platform; tools that optimise email, mobile, app, social and web marketing; and campaign management and strategy consulting.
Mapp Digital was created by the combination of BlueHornet and the digital-marketing related applications business purchased from Teradata Corporation in July 2016. Other components include Argyle Social, Epoxy (a mobile push app), and…
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WiseStamp
Score8.7 out of 10
Small Businesses (1-50 employees)
WiseStamp is an enterprise email signature management platform used by organizations to centrally manage and deploy branded email signatures across Google Workspace, Microsoft 365, and Exchange with no coding or IT lift.
$228
per year 10 seats (minimum)
Pricing
Mapp Digital
WiseStamp
Editions & Modules
No answers on this topic
Basic
$19
per month (billed annually) 1 admin, 5 templates
Grow
$49
per month (billed annually) 5 admins, 20 templates
Advanced
$179
per month (billed annually) 10 admins, unlimited templates
Enterprise
Contact Sales
per month (billed annually) Unlimited admins and templates. Volume discount available.
Offerings
Pricing Offerings
Mapp Digital
WiseStamp
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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Each employee costs $1. Just pick a plan, then choose number of seats.
During our use of MAPP Digital, it is deserving to say that the product helped us to overcome the main challenges we faced in our business at the time. As a preliminary user I have struggled much with hosting manual campaigns on remarketing etc. But with the Mapp digital software hosting marketing campaigns became a complete automated process with supervision. This feature offered by Mapp made a huge decrease in my daily workload and I'm more than grateful for it.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Again, WiseStamp solved all of the problems I've had with other email signature creators in the past. The links work, the images display correctly, the design and layout remain intact, and everything I want and need for my signature is great with WiseStamp. I highly recommend WiseStamp to anyone looking for a well-crafted email signature and anyone who counts on their email signature to display as intended.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
BlueHornet's WYSIWYG (What You See Is What You Get) interface for creating emails is easier to use than many platforms. Users appreciate this. BlueHornet makes it super simple to create a version specific for mobile devices.
I am a big fan of the custom data segmentation tools built into BlueHornet. They are powerful and easy to use. Many other ESPs, including a number of the top rated ones, do not have such powerful, easy to use segmentation tools. This matters. It helps a user send more relevant emails.
BlueHornet makes sharing to social networks simple. In this day and age, forwarding to a friend is dead. Sharing to social networks is essential. Having this be easy to do is very important.
Professional Email Signatures - the designs a person can create with WiseStamp are definitelt sleek and modern. They have a variety of templates with a fair amount of customisation and a possibility to design your own template for an extra fee.
Centralized Signature Management - WiseStamp provides a platform for organizations to manage email signatures for all employees from a single dashboard. There is customisability on how much the company hires their employees to be a part of email signature editing, which is very useful to keep the whole feel of the organization on brand as tailored as possible.
Social Media Integration - allows the inclusion of clickable social media icons in signatures, encouraging engagement on platforms like LinkedIn, Instagram, or Facebook. That is one of the main aspects why we chose WiseStamp as well - since these custom clickable links are very hard to create in any other way.
Dynamic Content - whether it is changing photos or different banners, that can be updated without modifying the signature design. This is super useful Useful for marketing campaigns, special offers, or events.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It would be nice to see the API's functionality introduced into the web client.
The reporting tools for transactional messages is different than the rest of the system. This promotes difficulty with getting accurate reporting in the web client, outside of an API call.
The custom fields are different for transactional messages, which introduces times when human error may flub the fields because they aren't contiguous throughout the product.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Although BlueHornet offers helpful testing capabilities, the ESP is a bit outdated. There is a lot of room for aesthetics improvement as they are not appealing. The reporting tool is usually broken, and reporting either no, or wrong metrics. If this ESP were to update their design, as well as fix the reporting tool, I think this platform would be much better.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
There were three tabs used to navigate throughout the system called, "publish," "engage," and, "measure." These three tabs made the site very user friendly and all features easy to find
My recommendation for anyone starting with WiseStamp for the first time is to go super simple. Spend no more than 15 minutes, if even that long, throwing something together. Use that for a couple of weeks and then if you'd like to add some more tricked-out features, go for it but it really isn't necessary. While WiseStamp can do a lot, great design is in the simplicity. So, think of who is going to see the info and craft it with them in mind as more isn't always better. Remember, it's just the gist of who you are and not your resumé.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
I wasn't there when they first got it, but when I got there there were only a few people that knew a little bit about it. There was A LOT that we didn't know. Then BlueHornet came and had some workshops and we learned a lot that we didn't even know existed. They were doing a lot of things wrong before BlueHornet came and showed up more about the tool
We were able to thoroughly evaluate the program for Mapp Digital thanks to the free trial's availability. Comparing the two products' graphical user interfaces, it's evident that Mapp Digital comes out on top. Mapp Digital's excellent customer service was another reason for our decision to work with the company.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
CodeTwo is much more customizable and offers a wider range of integrated scenarios, so I guess it fits larger companies better. However, managing it was way too complex for us (non-IT guys). Our choice was mainly technical because they range in a similar price.
BlueHornet has been a good entry-level platform. We have successfully launched scores of clients with limited email marketing experience onto this platform. Because it is easy to use, we have spent minimal effort needing to help these clients with problems.
It is easy to migrate clients on or off BlueHornet, depending upon their needs. This is helpful because it allows our clients to be on exactly the right platform. Some platforms make it difficult to migrate off, essentially trapping clients on a platform that no longer meets their needs or business objectives.
I wish BlueHornet were keeping pace with technology advancements in the industry. The gap between the biggest ESPs and competitors like BlueHornet seems to be growing.
I have increased my calendar bookings from outreach emails by more than 200%
It makes it easier for people to schedule time with me when multiple people are involved as they can see my availability by clicking the link.
I have had customers that have not used me for a period of time book time out of the blue by going back to one of my old emails and seeing the scheduling link there
I use the banner tool whenever there is a promotion or to promote some of my sponsor brands to my clients without them even realising they are getting "adverts"
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
