Mautic (open source)

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Mautic	Score 9.1 out of 10	N/A	Mautic Community Edition is an open source cross-channel campaign management software solution designed to enable users to build email, nurture campaigns, personalize messages, execute A/B tests, and measure results. The open source edition is community supported. Support is available for Acquia Campaign Studio, which is based on Mautic technology acquired by Acquia in May 2019. Acquia Campaign Studio is available on the	$0

Pricing

Editions & Modules

Mautic Marketing Automation: $0

Offerings

Pricing Offerings
Mautic
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
No

Entry-level Setup Fee

No setup fee

Additional Details

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More Pricing Information

Community Pulse
	Mautic (open source)
Considered Both Products	Mautic Peter Verkooijen Managing Director Chose Mautic (open source) Salesforce and Dynamics may be fine if you can afford them, but don't offer much more than what you get from Mautic, for free and with total control and longer term active development. SugarCRM ended development and maintenance of their Community Edition around 2018. The … Helpful? Dirk Spannaus Cofounder and CEO Chose Mautic (open source) Infusionsoft, at the time I tested it, had a crazy editor--very unintuitive and not very clean. Mautic (open source) makes it much easier to build up campaigns. Besides that, it didn't provide what we needed to justify the lack of possibility to self-host it and the requirement … Helpful? CD Carl Doninger Account Executive Chose Mautic (open source) We had originally tested Mailchimp and Sendy, but they are best used as bulk email marketing tools. Where Mautic really shines is as a full-service contact resource center, so you can do full contact list management, as-complicated-as-you want drip campaigns, all still while … Incentivized Helpful? Shawngela Pierce Life Coach \| Public Speaker Chose Mautic (open source) I have used Acton Marketing Automation and Mautic is very comparable to it. Acton is very pricey for a small business and Mautic offers many of the same features. Acton does, however, have support that will setup your system for you. Mautic does not have that if you are setting … Incentivized Helpful? Jimmy Guillermo Periodista \| Publicista \| Analista de Inbound Marketing y Campañas Inbound Chose Mautic (open source) Well, it's like the same tool, but with different features. Overall, it is a friendly tool, easy to use, reliable, and it protects private information. We love it as I said before, we recommend it. It's a great asset. Mautic has all you need for your marketing needs. Incentivized Helpful? Ian Nate Digital Marketing Operations Manager Chose Mautic (open source) Mautic is the new kid on the block, bred from an open source product, we chose to purchase the hosted/supported version. I felt like it stacked up very well against Act-On and even Pardot. I like their data API push and pull with Salesforce - very quick, and the queue was … Incentivized Helpful? Verified User Executive Chose Mautic (open source) Mautic's competitive advantage is cost. Other solutions can be prohibitively expensive, and some other marketing automation solutions I had used required costly up-front investment for onboarding. I chose Mautic because I had grown weary of the aggressive sales tactics and … Incentivized Helpful?
Top Pros	Pro Marketing automation Pro Campaign builder Pro B testing
Top Cons	Minus Email and landing Minus Landing page Minus Steep learning curve

Features

Mautic (open source)

Email & Online Marketing

Comparison of Email & Online Marketing features of Product A and Product B
	Mautic (open source) 8.5 9 Ratings 9% above category average
WYSIWYG email editor	7.88 Ratings
Dynamic content	7.89 Ratings
Ability to test dynamic content	7.89 Ratings
Landing pages	9.47 Ratings
A/B testing	8.98 Ratings
Mobile optimization	8.58 Ratings
Email deliverability reporting	8.49 Ratings
List management	9.59 Ratings
Triggered drip sequences	8.58 Ratings

Lead Management

Comparison of Lead Management features of Product A and Product B
	Mautic (open source) 8.4 9 Ratings 8% above category average
Lead nurturing automation	8.59 Ratings
Lead scoring and grading	8.59 Ratings
Data quality management	8.57 Ratings
Automated sales alerts and tasks	8.07 Ratings

Campaign Management

Comparison of Campaign Management features of Product A and Product B
	Mautic (open source) 8.5 7 Ratings 11% above category average
Calendaring	8.07 Ratings
Event/webinar marketing	9.06 Ratings

Social Media Marketing

Comparison of Social Media Marketing features of Product A and Product B
	Mautic (open source) 7.4 6 Ratings 2% below category average
Social sharing and campaigns	7.45 Ratings
Social profile integration	7.46 Ratings

Reporting & Analytics

Comparison of Reporting & Analytics features of Product A and Product B
	Mautic (open source) 8.7 9 Ratings 15% above category average
Dashboards	8.99 Ratings
Standard reports	8.89 Ratings
Custom reports	8.47 Ratings

Platform & Infrastructure

Comparison of Platform & Infrastructure features of Product A and Product B
	Mautic (open source) 6.0 9 Ratings 23% below category average
API	7.49 Ratings
Role-based workflow & approvals	7.95 Ratings
Customizability	7.97 Ratings
Integration with Salesforce.com	4.65 Ratings
Integration with Microsoft Dynamics CRM	4.02 Ratings
Integration with SugarCRM	4.02 Ratings

Best Alternatives
	Mautic (open source)
Small Businesses	Vbout Score 9.5 out of 10
Medium-sized Companies	PFL Direct Mail Platform Score 9.3 out of 10
Enterprises	PFL Direct Mail Platform Score 9.3 out of 10
All Alternatives	View all alternatives

User Ratings
	Mautic (open source)
Likelihood to Recommend	9.9 (9 ratings)

User Testimonials
	Mautic (open source)
Likelihood to Recommend	Acquia Mautic is not Salesforce or Dynamics of course; it is hard to install, still buggy and you have to know what you're doing if you want to use it. But that is your admission fee to an always free system that does essentially all the same things as the pricey alternatives, does it effectively and gives you total control. Mautic was acquired by Acquia, the company behind Drupal, and has been making substantial upgrades since that seem to be accelerating. The system has an active user community, active development and will only get better, making it an excellent choice to grow with and build your own systems around and never be dependent on third parties Peter Verkooijen Managing Director Read full review
Pros	Acquia Marketing email organization Email tracking Email automation Contact management Open rates Delivery rates A/B testing Email sending Unsubscribe management SMTP management Gulam Gaus Warsi Marketing Specialist Read full review
Cons	Acquia Setting up the email templates has required hiring a professional. The templates that are provided are not fully responsive. More responsive form templates are needed. Incentivized Shawngela Pierce Life Coach \| Public Speaker Read full review
Alternatives Considered	Acquia Infusionsoft, at the time I tested it, had a crazy editor--very unintuitive and not very clean. Mautic (open source) makes it much easier to build up campaigns. Besides that, it didn't provide what we needed to justify the lack of possibility to self-host it and the requirement to pay for it. Dirk Spannaus Cofounder and CEO Read full review
Return on Investment	Acquia We made our ROI back within a year. Fulfills our needs and our client's needs, our clients love it. I would just add more templates to the email construction selection, other than that, it is just perfect. Incentivized Jimmy Guillermo Periodista \| Publicista \| Analista de Inbound Marketing y Campañas Inbound Read full review
ScreenShots