Mautic Reviews

5 Ratings
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Score 9.3 out of 100

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Reviews (1-4 of 4)

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February 25, 2020
Shawngela Pierce | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
Mautic Marketing is being used to change how my company does marketing. Mautic is a comprehensive marketing automation software and it is helping us to capture more leads from our website. We are able to track visitors on the website and send them automated email campaigns based on their website actions. Mautic allow us to easily move leads from one campaign to the next.
  • Mautic is very good at the tagging system.
  • Mautic is very good at tracking website visitors. Visitors are first marked as unknown, however, once you get a signup Mautic automatically updates their profile.
  • Setting up the email templates has required hiring a professional. The templates that are provided are not fully responsive.
  • More responsive form templates are needed.
Mautic is well suited for companies that are ready to scale their email marketing to the next level. We were using Mailchimp but found that it did not meet all of our needs. While it was okay at email marketing, the features for landing pages, tagging and dynamic interactions were limited. I would not recommend Mautic for someone who is just starting out though. It can be very intimidating. Unless you have someone who is well versed in email marketing automation, I would not recommend using it.
Read Shawngela Pierce's full review
February 28, 2019
Jimmy Guillermo | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We implement Mautic for many of our clients as it is a very reliable automation tool. It helps us very easily convert and manage well-nurtured leads in an easy way. For our clients, it has been a top-notch add on. Reporting is very easy, uploading data is a piece of cake, we really love Mautic in every way possible. We recommend Mautic if you want to take the juice out of automation.
  • Forms are very intuitive, you don't need to be a geek, anyone can use Mautic.
  • Campaign Builder is very reliable, fast, and easy to use—you have so many features to choose from.
  • Emailing with just a single touch, you can set your campaigns to lunch whenever you want, A/B testing is really easy, a few customizable templates.
  • Reporting can be very misleading sometimes, but you just need to get the hang of it
  • When emailing, you need to know the exact time zone the server is set on, because it may not send the task when you think it would.
  • We think it may have more room to add more templates, the one the platform has turned boring over time— I think it would be an interesting update.
Mautic is a great tool, especially for rookies starting to use an automation tool. It has been very helpful in landing us great prospects that become clients. Once you get the hang of it, there is nothing Mautic cannot do. Great for massive mailing, campaign builder is really easy, and the forms construction is bliss. We would recommend Mautic all the way.
Read Jimmy Guillermo's full review
January 14, 2019
Ian Nate | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
We deployed Mautic because it was able to get us into Marketing Automation quickly and easily. We had a small marketing team and were definitely on a budget. I was migrating us from simple email automation through Mailchimp, and I would definitely say in that regard, it was an upgrade. We wanted to get more into lead tracking, replace LeadLander for web tracking, be able to track documents and quickly build out emails and landing pages.
  • Cool automation and flow builder - very visual and easy to follow and understand.
  • Simple to use, the interface is clean.
  • Integration with Salesforce was a snap - not too difficult or involved.
  • Focus items! Love this concept - Javascript flyouts with buttons and forms (if needed). Mautic is a trendsetter here!
  • Both the email and landing WYSIWYG was flawed, ran into errors and glitches.
  • Form actions were lacking, and simple automation from forms was problematic.
  • Focus items were buggy on Mautic landing pages... had to add through Javascript, and caused issues on the page.
It's bred from an open source product and is a nice little automation engine. The interface is clean and easy to use, but it definitely doesn't have the bells and whistles of a full-featured Marketing Automation platform like Marketo, Eloqua or Pardot. It's easy to stand up and run with a 1 person team. If you're looking to do simple web tracking, forms and landing pages, and email automation, it's a solid tool. If you like the idea of quickly being able to add focus items to your website it is also a great tool. Keep in mind it's new, and there will be bugs and issues here and there, but Mautic's support team was always very responsive and quick. I would consider both Mautic and Act-On to be "break-in" marketing automation tools, and Mautic stacks up. Not ready for prime time, but will definitely be an upgrade from simple email automation!
Read Ian Nate's full review
May 11, 2018
Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
We used Mautic to create a marketing automation pipeline. Inbound marketing was a staple of our marketing and sales process, so finding a reliable solution at a reasonable cost was important to us. We used Mautic to set up inbound marketing assets (whitepapers, guides, etc.) and trigger a follow-up campaign once a prospect downloaded the asset. We also integrated Mautic with our product demo to capture and nurture leads at that stage of the buyer's journey.
  • Free and open source
  • Full-featured marketing automation
  • Lead scoring and lead nurturing
  • Because it's open source, support is limited to community forums
  • Integrations and features are still being developed
  • Need to install it yourself, which can be a challenge if you don't have a developer on staff
Mautic is particularly well suited for smaller companies who need a full-featured marketing automation suite at a reasonable cost. Commercial options are prohibitively expensive for small companies and agencies. Mautic takes a little work to get up and running, but once you have it configured, you're good to go.

If you need the support or onboarding training that a commercial platform provides, Mautic may not be the best choice.
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Mautic Scorecard Summary

Feature Scorecard Summary

WYSIWYG email editor (4)
Dynamic content (4)
Ability to test dynamic content (4)
Landing pages (3)
A/B testing (3)
Mobile optimization (3)
Email deliverability reporting (8)
List management (4)
Triggered drip sequences (3)
Lead nurturing (4)
Lead scoring and grading (4)
Data quality management (2)
Automated sales alerts and tasks (3)
Calendaring (2)
Event/webinar marketing (1)
Social sharing and campaigns (1)
Social profile integration (2)
Dashboards (4)
Standard reports (4)
Custom reports (2)
API (4)
Role-based workflow & approvals (1)
Customizability (2)
Integration with (3)
Integration with Microsoft Dynamics CRM (1)
Integration with SugarCRM (1)

What is Mautic?

Mautic Community Edition is an open source cross-channel campaign management software solution designed to enable users to build email, nurture campaigns, personalize messages, execute A/B tests, and measure results. The open source edition is community supported. Support is available for Acquia Campaign Studio, which is based on Mautic technology acquired by Acquia in May 2019. Acquia Campaign Studio is available on the Acquia Digital Experience Platform.

Mautic Features

Email & Online Marketing Features

Has featureWYSIWYG email editor
Has featureDynamic content
Has featureAbility to test dynamic content
Has featureLanding pages
Has featureA/B testing
Has featureMobile optimization
Has featureEmail deliverability reporting
Has featureList management
Has featureTriggered drip sequences

Lead Management Features

Has featureLead nurturing
Has featureLead scoring and grading
Has featureData quality management
Has featureAutomated sales alerts and tasks

Campaign Management Features

Has featureCalendaring
Has featureEvent/webinar marketing

Social Media Marketing Features

Has featureSocial sharing and campaigns
Has featureSocial profile integration

Reporting & Analytics Features

Has featureDashboards
Has featureStandard reports
Has featureCustom reports

Platform & Infrastructure Features

Has featureAPI
Has featureRole-based workflow & approvals
Has featureCustomizability
Has featureIntegration with
Has featureIntegration with Microsoft Dynamics CRM
Has featureIntegration with SugarCRM

Mautic Integrations

Mautic Competitors

Mautic Pricing

  • Has featureFree Trial Available?Yes
  • Has featureFree or Freemium Version Available?Yes
  • Does not have featurePremium Consulting/Integration Services Available?No
  • Entry-level set up fee?No
EditionPricing DetailsTerms
Mautic Marketing Automation$0

Mautic Support Options

 Free VersionPaid Version
Live Chat
Social Media
Video Tutorials / Webinar

Mautic Technical Details

Deployment Types:On-premise, SaaS
Operating Systems: Windows, Linux, Mac
Mobile Application:No