Metabase vs. Mixpanel

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Metabase
Score 8.3 out of 10
N/A
Metabase aims to bring data tools with the simplicity of consumer products to the crufty world of enterprise business intelligence. Their open source analytics and business intelligence applications connect to most commonly used databases to let anyone in a company ask questions, and create dashboards or nightly emails without knowing SQL. Metabase Enterprise enables the user to embed branded analytics into customer applications.
$85
per month
Mixpanel
Score 8.3 out of 10
N/A
Mixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…
$0
per month
Pricing
MetabaseMixpanel
Editions & Modules
Starter
$85
per month (includes 5 users, then $5 per user, per month)
Starter
$85
per month up to 5 users
Pro
$500
per month up to 10 users
Growth
$749
per month (includes 10 users, then $15 per user, per month)
Enterprise
15,000
per year
Open Source
Free
Free
$0
per month
Growth
$17
per month
Enterprise
Contact sales
Offerings
Pricing Offerings
MetabaseMixpanel
Free Trial
YesNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsMixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!
More Pricing Information
Community Pulse
MetabaseMixpanel
Features
MetabaseMixpanel
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Metabase
7.5
4 Ratings
9% below category average
Mixpanel
-
Ratings
Pixel Perfect reports8.02 Ratings00 Ratings
Customizable dashboards8.14 Ratings00 Ratings
Report Formatting Templates6.54 Ratings00 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Metabase
8.3
4 Ratings
3% above category average
Mixpanel
-
Ratings
Drill-down analysis8.54 Ratings00 Ratings
Formatting capabilities7.44 Ratings00 Ratings
Integration with R or other statistical packages7.62 Ratings00 Ratings
Report sharing and collaboration9.54 Ratings00 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Metabase
8.7
2 Ratings
6% above category average
Mixpanel
-
Ratings
Publish to Web9.01 Ratings00 Ratings
Publish to PDF9.01 Ratings00 Ratings
Report Versioning7.92 Ratings00 Ratings
Report Delivery Scheduling9.01 Ratings00 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Metabase
8.7
4 Ratings
8% above category average
Mixpanel
-
Ratings
Pre-built visualization formats (heatmaps, scatter plots etc.)8.54 Ratings00 Ratings
Location Analytics / Geographic Visualization10.02 Ratings00 Ratings
Predictive Analytics8.72 Ratings00 Ratings
Pattern Recognition and Data Mining7.72 Ratings00 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Metabase
9.5
4 Ratings
11% above category average
Mixpanel
-
Ratings
Multi-User Support (named login)8.64 Ratings00 Ratings
Role-Based Security Model10.03 Ratings00 Ratings
Multiple Access Permission Levels (Create, Read, Delete)9.54 Ratings00 Ratings
Report-Level Access Control9.53 Ratings00 Ratings
Single Sign-On (SSO)10.04 Ratings00 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Metabase
9.0
2 Ratings
15% above category average
Mixpanel
-
Ratings
Responsive Design for Web Access8.01 Ratings00 Ratings
Mobile Application10.01 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile9.02 Ratings00 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Metabase
8.8
3 Ratings
13% above category average
Mixpanel
-
Ratings
REST API8.93 Ratings00 Ratings
Javascript API9.02 Ratings00 Ratings
iFrames9.02 Ratings00 Ratings
Java API10.01 Ratings00 Ratings
Themeable User Interface (UI)7.02 Ratings00 Ratings
Customizable Platform (Open Source)9.01 Ratings00 Ratings
Best Alternatives
MetabaseMixpanel
Small Businesses
Yellowfin
Yellowfin
Score 8.7 out of 10
Fullstory
Fullstory
Score 9.3 out of 10
Medium-sized Companies
Reveal
Reveal
Score 10.0 out of 10
Whatfix
Whatfix
Score 9.9 out of 10
Enterprises
Kyvos Semantic Layer
Kyvos Semantic Layer
Score 9.5 out of 10
Whatfix
Whatfix
Score 9.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MetabaseMixpanel
Likelihood to Recommend
8.5
(4 ratings)
9.0
(50 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(13 ratings)
Usability
8.0
(3 ratings)
9.0
(2 ratings)
Support Rating
-
(0 ratings)
1.0
(8 ratings)
Online Training
-
(0 ratings)
8.0
(2 ratings)
Implementation Rating
-
(0 ratings)
8.9
(3 ratings)
User Testimonials
MetabaseMixpanel
Likelihood to Recommend
Metabase
Metabase is an easy tool to use if you are interested in collecting and aggregating data from multiple platforms. It is also easy to set up and start receiving the data results as a report. It is also easy to integrate with other tools that generate visual reports and take the necessary actions based on the data details.
Read full review
Mixpanel
As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
Read full review
Pros
Metabase
  • We're currently using it to fetch reports for our products, such as daily sales, pipeline, visits, and attendance reports.
  • Data representation from database directly.
Read full review
Mixpanel
  • Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
  • The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
  • I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
  • The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
Read full review
Cons
Metabase
  • Report Types
  • Updates
  • Colour/Branding
Read full review
Mixpanel
  • Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
  • A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
Read full review
Likelihood to Renew
Metabase
No answers on this topic
Mixpanel
It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
Read full review
Usability
Metabase
Its generally quite easy to use but some SQL is definitely important
Read full review
Mixpanel
Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
Read full review
Support Rating
Metabase
No answers on this topic
Mixpanel
We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
Read full review
Online Training
Metabase
No answers on this topic
Mixpanel
Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
Read full review
Implementation Rating
Metabase
No answers on this topic
Mixpanel
Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
Read full review
Alternatives Considered
Metabase
It does not stack up against Metabase, they complete each other.
Read full review
Mixpanel
  • There was not really any other competitors for this specific use case that had a chance
  • We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
  • Other solutions out there seemed to be too expensive and this was the most recommended
  • Heap seemed to be the best OTHER option but didn't take the time to evaluate
Read full review
Return on Investment
Metabase
  • It is serving us whatever we're looking for, and we've recommended many organizations to implement it if they want better data analytics as it provides better functionality than we will build.
  • As a negative it gets difficult to get control over data to be fetch initially.
Read full review
Mixpanel
  • We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
  • We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
  • We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
Read full review
ScreenShots

Mixpanel Screenshots

Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.