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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Mixpanel

    Score8.3 out of 10
    N/AMixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…

    $0

    per month

    MySQL

    Score8.4 out of 10
    N/AMySQL is a popular open-source relational and embedded database, now owned by Oracle.N/A
    Pricing
    MixpanelMySQL
    Editions & Modules
    Free
    $0
    per month
    Growth
    $17
    per month
    Enterprise
    Contact sales
    No answers on this topic
    Offerings
    Pricing Offerings
    MixpanelMySQL
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsMixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!—
    More Pricing Information
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    MixpanelMySQL
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    Score8.1 out of 10
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    User Ratings
    MixpanelMySQL
    Likelihood to Recommend
    9.0
    (50 ratings)
    8.5
    (146 ratings)
    Likelihood to Renew
    10.0
    (13 ratings)
    9.0
    (5 ratings)
    Usability
    9.0
    (2 ratings)
    7.9
    (18 ratings)
    Support Rating
    1.0
    (8 ratings)
    9.0
    (3 ratings)
    Online Training
    8.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.9
    (3 ratings)
    8.0
    (1 ratings)
    User Testimonials
    MixpanelMySQL
    Likelihood to Recommend
    Mixpanel
    As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
    Incentivized
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    Oracle
    MySQL is best suited for applications on platform like high-traffic content-driven websites, small-scale web apps, data warehouses which regards light analytical workloads. However its less suited for areas like enterprise data warehouse, OLAP cubes, large-scale reporting, applications requiring flexible or semi-structured data like event logging systems, product configurations, dynamic forms.
    Incentivized
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    Pros
    Mixpanel
    • Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
    • The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
    • I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
    • The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
    Incentivized
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    Oracle
    • Stable - it just runs, with minimal downtime or errors
    • Fast - well-structured data is quickly written and read
    • Secure - MySQL is easy to keep data secure from people and applications that shouldn't see it
    • Easy to use - SQL is industry standard so no problems with adding, editing and reading data stored in MySQL
    Incentivized
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    Cons
    Mixpanel
    • Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
    • A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
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    Oracle
    • Learning curve: is big. Newbies will face problems in understanding the platform initially. However, with plenty of online resources, one can easily find solutions to problems and learn on the go.
    • Backup and restore: MySQL is not very seamless. Although the data is never ruptured or missed, the process involved is not very much user-friendly. Maybe, a new command-line interface for only the backup-restore functionality shall be set up again to make this very important step much easier to perform and maintain.
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    Likelihood to Renew
    Mixpanel
    It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
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    Oracle
    For teaching Databases and SQL, I would definitely continue to use MySQL. It provides a good, solid foundation to learn about databases. Also to learn about the SQL language and how it works with the creation, insertion, deletion, updating, and manipulation of data, tables, and databases. This SQL language is a foundation and can be used to learn many other database related concepts.
    Incentivized
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    Usability
    Mixpanel
    Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
    Incentivized
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    Oracle
    I give MySQL a 9/10 overall because I really like it but I feel like there are a lot of tech people who would hate it if I gave it a 10/10. I've never had any problems with it or reached any of its limitations but I know a few people who have so I can't give it a 10/10 based on those complaints.
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    Support Rating
    Mixpanel
    We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
    Incentivized
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    Oracle
    We have never contacted MySQL enterprise support team for any issues related to MySQL. This is because we have been using primarily the MySQL Server community edition and have been using the MySQL support forums for any questions and practical guidance that we needed before and during the technical implementations. Overall, the support community has been very helpful and allowed us to make the most out of the community edition.
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    Online Training
    Mixpanel
    Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
    Read full review
    Oracle
    No answers on this topic
    Implementation Rating
    Mixpanel
    Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
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    Oracle
    1. Estimate your data size. 2. Test, test, and test.
    Incentivized
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    Alternatives Considered
    Mixpanel
    • There was not really any other competitors for this specific use case that had a chance
    • We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
    • Other solutions out there seemed to be too expensive and this was the most recommended
    • Heap seemed to be the best OTHER option but didn't take the time to evaluate
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    Oracle
    MongoDB has a dynamic schema for how data is stored in 'documents' whereas MySQL is more structured with tables, columns, and rows. MongoDB was built for high availability whereas MySQL can be a challenge when it comes to replication of the data and making everything redundant in the event of a DR or outage.
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    Return on Investment
    Mixpanel
    • We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
    • We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
    • We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
    Incentivized
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    Oracle
    • As it is an open source solution through community solution, we can use it in a multitude of projects without cost license
    • The acquisition by Oracle makes you need to contract support for the enterprise version
    • If you have knowledge about oracle databases, you can get more out of the enterprise version
    Incentivized
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    ScreenShots

    Mixpanel Screenshots

    Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.