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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Mixpanel

    Score8.3 out of 10
    N/AMixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…

    $0

    per month

    Splunk Enterprise Security

    Score8.3 out of 10
    N/ASplunk Enterprise Security is an analytics-driven SIEM that helps to combat threats with actionable intelligence and advanced analytics at scale.N/A
    Pricing
    MixpanelSplunk Enterprise Security
    Editions & Modules
    Free
    $0
    per month
    Growth
    $17
    per month
    Enterprise
    Contact sales
    No answers on this topic
    Offerings
    Pricing Offerings
    MixpanelSplunk Enterprise Security
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsMixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!—
    More Pricing Information
    Community Pulse
    MixpanelSplunk Enterprise Security
    Considered Both Products
    Mixpanel
    No answer on this topic
    Cisco
    No answer on this topic
    Key User Insights
    Would buy again
    86%
    Would buy again
    12 Answers
    99%
    Would buy again
    109 Answers
    Delivers good value for the price
    91%
    Delivers good value for the price
    10 Answers
    94%
    Delivers good value for the price
    90 Answers
    Happy with the feature set
    93%
    Happy with the feature set
    13 Answers
    94%
    Happy with the feature set
    103 Answers
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    7 Answers
    91%
    Lived up to sales and marketing promises
    80 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    9 Answers
    91%
    Implementation went as expected
    90 Answers
    Features
    MixpanelSplunk Enterprise Security
    Security Information and Event Management (SIEM)
    Comparison of Security Information and Event Management (SIEM) features of Mixpanel and Splunk Enterprise Security
    Feature
    Mixpanel
    -
    Ratings
    Splunk Enterprise Security
    8.4
    107 Ratings
    5% above category average
    Centralized event and log data collection00 Ratings7.1105 Ratings
    Correlation00 Ratings8.9104 Ratings
    Event and log normalization/management00 Ratings8.9105 Ratings
    Deployment flexibility00 Ratings7.9106 Ratings
    Integration with Identity and Access Management Tools00 Ratings8.9101 Ratings
    Custom dashboards and workspaces00 Ratings9.8107 Ratings
    Host and network-based intrusion detection00 Ratings7.9101 Ratings
    Data integration/API management00 Ratings7.9103 Ratings
    Behavioral analytics and baselining00 Ratings8.899 Ratings
    Rules-based and algorithmic detection thresholds00 Ratings7.9100 Ratings
    Response orchestration and automation00 Ratings7.992 Ratings
    Reporting and compliance management00 Ratings8.9100 Ratings
    Incident indexing/searching00 Ratings8.0106 Ratings
    Best Alternatives
    MixpanelSplunk Enterprise Security
    Small Businesses
    PostHog
    Score8.3 out of 10
    No answers on this topic
    Medium-sized Companies
    Heap
    Score8.1 out of 10
    IBM Security QRadar SIEM
    Score8.9 out of 10
    Enterprises
    Gainsight PX
    Score7.6 out of 10
    SolarWinds Security Event Manager (SEM)
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MixpanelSplunk Enterprise Security
    Likelihood to Recommend
    9.0
    (50 ratings)
    7.1
    (109 ratings)
    Likelihood to Renew
    10.0
    (13 ratings)
    9.1
    (4 ratings)
    Usability
    9.0
    (2 ratings)
    7.0
    (12 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (4 ratings)
    Performance
    -
    (0 ratings)
    7.0
    (4 ratings)
    Support Rating
    1.0
    (8 ratings)
    7.3
    (8 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (1 ratings)
    Online Training
    8.0
    (2 ratings)
    8.2
    (1 ratings)
    Implementation Rating
    8.9
    (3 ratings)
    9.1
    (1 ratings)
    Configurability
    -
    (0 ratings)
    7.3
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    7.3
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    6.4
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    8.7
    (98 ratings)
    Professional Services
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.2
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    MixpanelSplunk Enterprise Security
    Likelihood to Recommend
    Mixpanel
    As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
    Incentivized
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    Cisco
    Based on my experience, Splunk is a strong git for some environments and a poor match for others. The distinction is primarily based on infrastructure complexity and budget. It's perfect for large enterprises with a mix of on-prem/cloud infrastructure. It's not a perfect match for small teams with restricted resources.
    Incentivized
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    Pros
    Mixpanel
    • Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
    • The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
    • I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
    • The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
    Incentivized
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    Cisco
    • Writes Powerful Queries: The queries that can be written using the Splunk Query Language are very powerful and highly customizable to meet every need. Ex: Writing queries to search the intersection of two different sources like Network and Endpoint Logs.
    • Offers Dashboard Abilities: Helps build complex panels for Dashboards in addition to providing several out-of-the-box panels. Ex: creating panels to calculate the performance of analysts in a given timezone.
    • Helpful Search Aids: It helps to set up complex custom alerts very easily. The interesting fields section is very helpful while threat hunting. Ex: It shows all the users and the frequency of each in a failed login event. The user list on the interesting fields is useful to look for suspicious logins.
    Incentivized
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    Cons
    Mixpanel
    • Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
    • A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
    Incentivized
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    Cisco
    • Improved User Interface Customization: While the interface is generally intuitive, providing more options for users to customize their dashboards and views would enhance the overall user experience. Tailoring the interface to specific roles or use cases could be a valuable addition.
    • Simplified Alert Management: Streamlining the process of managing alerts, such as grouping or categorizing them based on severity or type, would make it easier for security teams to prioritize and respond to incidents effectively.
    • Expanded Threat Intelligence Feeds: Increasing the variety and sources of threat intelligence feeds available within ES would provide a broader context for identifying and mitigating emerging threats, ensuring a more comprehensive defense against evolving attack vectors.
    Incentivized
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    Likelihood to Renew
    Mixpanel
    It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
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    Cisco
    We are very happy with Splunk and would advise anyone to take a serious look at it. It might look pricey but the rewards Splunk offers seem endless.
    Incentivized
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    Usability
    Mixpanel
    Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
    Incentivized
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    Cisco
    Maintaining hundreds or even 1000+ SOC use cases is really difficult, considering that the Data sources may not always send the data. A module that detects data freshness issues and detect data format changes would be a great help. the main challenge today using Splunk Enterprise Security is making sure that the detection rules are still working properly given all the changes that occur in data source applications. Also, maintaining the data collects on tens of thousands of servers and more than 100k workstations is a real company IT challenge: the splunkbase forwarder may not support old OS anymore, while these are the most important to monitor. Moving to the Open Telemetry collector has become essential so that only 1 agent is required for both SIEM and application observability.
    Incentivized
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    Reliability and Availability
    Mixpanel
    No answers on this topic
    Cisco
    I don't think I've ever seen Splunk ES go fully offline or have any downtime greater than a few minutes on rare occasions.
    Incentivized
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    Performance
    Mixpanel
    No answers on this topic
    Cisco
    It takes a long time for items to load if you are just generally searching through logs. It is best to use the data models which load faster but can be strange in terms of what is coming from which logs where. Yes, you can look it up, but this also requires familiarity with where things are and how to look them up.
    Incentivized
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    Support Rating
    Mixpanel
    We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
    Incentivized
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    Cisco
    It's good when it's responsive, but I've had times where I had to wait quite a while for a response. But these are typically the exceptions rather than the rule. When you do get a response it is always well-informed and appropriate. I would say they've been trending better over time with this.
    Incentivized
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    In-Person Training
    Mixpanel
    No answers on this topic
    Cisco
    I experienced only on-line training, but the trainers were very professional and competent. Maybe it could be more useful if they also have an experience in projects because sometimes they didn't have a real project experience to communicate to the students. Anyway, it was very interesting and I learned many thing that's very difficoult (or maybe impossible!) to have by myself, aven if I have more than 10 years of Splunk activity experience.
    Incentivized
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    Online Training
    Mixpanel
    Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
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    Cisco
    It was very interesting and I learned many thing that's very difficoult (or maybe impossible!) to have by myself. The only problem was that, when I worked with the Splunk Professional Services, I found some difference between the training contents and the information from PS. In addition is required a long experience on Splunk Enterprise for the data ingestion part, in other words I'm able to work with ES because I'm worling on Splunk since 11 years, otherwise I'd some problem.
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    Implementation Rating
    Mixpanel
    Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
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    Cisco
    It's a fantatic product and it was very useful the presence of Splunk Professional Services for the Design Phase and the final Health Check.
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    Alternatives Considered
    Mixpanel
    • There was not really any other competitors for this specific use case that had a chance
    • We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
    • Other solutions out there seemed to be too expensive and this was the most recommended
    • Heap seemed to be the best OTHER option but didn't take the time to evaluate
    Incentivized
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    Cisco
    Splunk enterprise is the only solution that we’ve been able to identify that provides risk based alerting, which allows our SOC to reduce analyst fatigue which would be a huge problem without it. Before RBA, there were thousands of alerts a day and it was impossible to review all of them
    Incentivized
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    Contract Terms and Pricing Model
    Mixpanel
    No answers on this topic
    Cisco
    for my exterience, unit pricing and billing frequency are correct. As I already said, I hint to have more discount flexibility, expecially with new customers, because there are competitors less expensive and very aggressive that are dangerous. In addition the possibility to don't pay the license for the development period could be a very interesting feature for the final customers.
    Incentivized
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    Scalability
    Mixpanel
    No answers on this topic
    Cisco
    - 8 out of 10 and took 2 for the data pipeline and administration part. Even if you'd like to improve yourself or your team, you have to pay a lot of money and it could be more than GIAC education + cert. - Normalization for Data models and CPU-based searches can be a problem sometimes.
    Incentivized
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    Professional Services
    Mixpanel
    No answers on this topic
    Cisco
    I had a fantastic experience with Splunk Professional Services: they worked with us in our last SON project (a SOC migration for a very large customer) and helped to build a multi tenent environment even if ES isn't a multi tenant platform. Th Splunk PS was a very professional and competent people, he is italian and was able to speak with our italian customers.
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    Return on Investment
    Mixpanel
    • We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
    • We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
    • We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
    Incentivized
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    Cisco
    • We have a 100% success rate on all our ES implementations due to the amazing documentation and Splunk enablement on the subject.
    • Our Splunk ES business has grown 100% YoY for the last 3 years.
    • In terms of long term management and maintenance, ES has been highly stable and predictable, reducing our overhead on costly services team for ad hoc maintenance work.
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    ScreenShots

    Mixpanel Screenshots

    Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.