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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    MoEngage

    Score8.3 out of 10
    N/AMoEngage is an insights-led customer engagement platform, that empowers marketers and product owners with AI-driven insights and the ability to instantly turn those insights into cross-channel experiences.N/A

    Yesmail360i

    Score7.9 out of 10
    N/AYes Lifecycle Marketing (formerly Yesmail) offers Yesmail360i as a cross-channel marketing campaign management and marketing analytics solution to enhance CRM information richness and improve email marketing (and other channel) effectiveness. Emphasizing a move away from the company's former focus on email, Yesmail360i offers display and social media campaign management capabilities and integration with advanced market and competitive intelligence, as well as customer demographic and…N/A
    Pricing
    MoEngageYesmail360i
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    MoEngageYesmail360i
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup Fee$1,000No setup fee
    Additional Details
    More Pricing Information
    Features
    MoEngageYesmail360i
    Email & Online Marketing
    Comparison of Email & Online Marketing features of MoEngage and Yesmail360i
    Feature
    MoEngage
    -
    Ratings
    Yesmail360i
    9.9
    5 Ratings
    20% above category average
    WYSIWYG email editor00 Ratings9.95 Ratings
    Dynamic content00 Ratings9.93 Ratings
    Ability to test dynamic content00 Ratings9.93 Ratings
    Landing pages00 Ratings9.82 Ratings
    A/B testing00 Ratings9.94 Ratings
    Mobile optimization00 Ratings9.93 Ratings
    Email deliverability reporting00 Ratings10.03 Ratings
    List management00 Ratings9.94 Ratings
    Triggered drip sequences00 Ratings9.93 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of MoEngage and Yesmail360i
    Feature
    MoEngage
    -
    Ratings
    Yesmail360i
    9.9
    4 Ratings
    25% above category average
    Dashboards00 Ratings9.94 Ratings
    Standard reports00 Ratings9.94 Ratings
    Custom reports00 Ratings9.94 Ratings
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    MoEngageYesmail360i
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    User Ratings
    MoEngageYesmail360i
    Likelihood to Recommend
    8.0
    (3 ratings)
    10.0
    (8 ratings)
    Likelihood to Renew
    2.0
    (1 ratings)
    3.9
    (4 ratings)
    Usability
    6.0
    (1 ratings)
    5.0
    (1 ratings)
    Support Rating
    8.0
    (1 ratings)
    9.0
    (1 ratings)
    User Testimonials
    MoEngageYesmail360i
    Likelihood to Recommend
    MoEngage
    This is particularly well built for a scaled dynamic business like an edtech where you need to constantly push someone to complete their course and how MoEngage does this well is because they have their suite of AI to help you with retention and lifecycle campaigns
    Incentivized
    Read full review
    Yes Lifecycle Marketing
    For all outbound messaging, YesMail is perfect. For Social Media management, or for customer service management, where customers or subscribers need a place to "talk back" to your organization, YesMail might not be the best platform.
    Incentivized
    Read full review
    Pros
    MoEngage
    • Multi-channel campaign management
    • User journey
    • Analytics
    • Data Insights
    Incentivized
    Read full review
    Yes Lifecycle Marketing
    • Large Enterprise email campaigns for Fortune 500 clients.
    • Account managers are very easy to work with and contact. I usually can get a response within a few hours to solve an issue.
    • Software is very easy to use and ramp up time was short.
    Read full review
    Cons
    MoEngage
    • More complex use cases cannot be catered
    • MoEngage has bugs that hinder operations
    • Service level is quite bad when escalating issues
    • Scalability is not the best when taking on high growth usage
    Incentivized
    Read full review
    Yes Lifecycle Marketing
    • The ramp up time for new users is pretty poor. Since it is not an intuitive interface non tech savvy users have a hard time getting the most out of it
    • A lot of common functionality has to be built in... Which costs extra
    • Support isn't the best, they do respond but not at the speed I would like.
    Incentivized
    Read full review
    Likelihood to Renew
    MoEngage
    Considering the inability to scale and the bad service level provided by MoEngage not sure if the organization will continue with the renew
    Incentivized
    Read full review
    Yes Lifecycle Marketing
    I do not have the buying decision to renew/change providers, but do have the ability to provide my feedback to those who do. Yesmail has a lot of kinks that need to be worked out. But, for those that just need to deploy emails, and house subscriptions, this is a decent platform to do so. Companies with more advanced campaign targeting/analysis needs should explore other service providers.
    Read full review
    Usability
    MoEngage
    There is still area of improvement in UI since it's cluncky and there is a noticable lag as well
    Incentivized
    Read full review
    Yes Lifecycle Marketing
    Overall it is easy to use but there's several different portals you must log into instead of having everything at your disposal in one place (reporting, emails, extracting data, etc).
    Read full review
    Support Rating
    MoEngage
    It's good and mostly on-time support. But they have a lot of demand, hence at times, they take some time to get back to us. Overall, they know their game and most of the people we spoke with knew their domain very well.
    Incentivized
    Read full review
    Yes Lifecycle Marketing
    Very easy to get a hold of an actual person and quick responses.
    Read full review
    Alternatives Considered
    MoEngage
    These have nearly the same features, an almost 90% overlap. Pricing- and support-wise MoEngage is better. Also, it's good for both app and web, whereas CleverTap is mostly mobile-centric and WebEngage is web-centric.
    Incentivized
    Read full review
    Yes Lifecycle Marketing
    We currently use MailChimp for automation campaigns. While there are limitations with MailChimp segmentation, it was much faster to get set up. We still use Yesmail for the bulk of our sending, and could probably do all the same things we do with MailChimp but it would just take a bit longer to get it set up
    Incentivized
    Read full review
    Return on Investment
    MoEngage
    • Enables the team to focus on more events that could generate better results
    • Schedule with APIs allows more scalable operations
    • The bugs tend to block the overall operations from going well
    Incentivized
    Read full review
    Yes Lifecycle Marketing
    • We spend quite a bit of time troubleshooting, so it has had a negative impact on employee efficiency. When there is an issue we have to give them step by step examples of what went wrong so they can re-create it. 8 times out of 10, they can't recreate the issue.
    Read full review
    ScreenShots

    MoEngage Screenshots

    Screenshot of Insights and action on the same screen - Once user data is analyzed, a new campaign can be started without going to a new tab/page.Screenshot of Predictive Segmentation based on RFM Analysis - In addition to user-defined segments, MoEngage comes with predictive segments based on RFM ( Recency, Frequency and Monetary) Analysis. This splits users into segments like 'Potential Loyalists' and 'About to Sleep', so relevant campaigns can be run to convert them.