Likelihood to Recommend Mouseflow is a great when you're working in a busy product development or conversion optimisation environment, and want to understand exactly how customers are interacting with your site or app so you can respond. It's a capable tool that offers some great insight at a fraction of the cost of competitors like
SessionCam or
ClickTale . It has occasional problems in captures that its competitors suffer from less often, but if you're looking for a general understanding of usage then this is a great tool. It doesn't have built-in integrations with all A/B testing tools, but it does have a built-in
Google Tag Manager tag so its very easy to set up without assistance. If you've got the budget to select reliability over cost, then you may choose to opt for a more mature, enterprise offering. But if your budget is limited, or you're just looking to prove the value of session recording as a concept, then Mouseflow will more than do the job.
Read full review OptiMonk is the perfect partner for website pop-ups. It makes lead collection super easy. The pop-ups are beautiful and completely customisable making it super easy to edit them and match with your brand persona. They are interactive but in no way irritating. People can have a seamless user experience browsing the website while the pop up shows up on the side.
Read full review Pros Mouseflow does a great job creating wonderful Heat Maps. These allow you to really see how people are interacting with a page. Great data if you want to create better flow in your pages. The User Session Recordings are also especially useful and when used in conjunction with the heat maps you can really get a feel and a look at how a page is working. This lets you see where people get stuck, elements that might be distracting, etc. In the area of the heat maps Mouseflow can handle A/B testing which I think is priceless. Another advantage to Mouseflow is that unlike many of these types of tools Mouseflow integrates with most Web platforms, well beyond WordPress. Read full review Huge variety of pop up templates Holiday themes templates such as Christmas, Thanksgiving etc. Perfect time delay Segmentation based on user journey Read full review Cons Free version could have more features. Should be optimized for a better view on mobile devices. Although it provides a complete list of data, it is not able to capture certain sessions. Read full review The user interface crashes sometimes If we have more than 5000 impressions, then we will have to take a paid plan. This might not be feasible for small businesses It would be great if they offer email marketing services too Read full review Usability Mouseflow is pretty easy to use. You need to be a core technical person to implement it on your site. Mouseflow provided us a tracking code that need to be installed on the website, and if do not have the knowledge of how to work on the backend of the website, you will not be able to install it. Here you will need the help of a technical person who has a good knowledge of your website platform to install the code on the website. There are also videos available giving insight on how to use the Mouseflow platform. I personally haven't faced any problem while using Mouseflow. Just login to this tool and a dashboard will open in front of you.
Read full review Support Rating This is an area where Mouseflow is quite strong. Not only is the support good but they also have some very good training on the use of the product. There is a nicely laid out section of videos that not only cover the use of the tools functions but also how to use the data that Mouseflow produces. They are doing well in the support area.
Read full review Alternatives Considered Mouseflow is a
supplement to
Google Analytics and improves on some Analytics functions. Mouseflow adds qualitative data to the quantitative data that Analytics provides to help marketers better understand their website visitors
Read full review OptiMonk specialises in website pop-ups. As such they have a wide variety. They keep on improving with time and make the experience better. They also offer a lot of tips and free useful content for ecommerce websites.
Read full review Return on Investment MouseFlow makes a positive impact on our future marketing decisions. We recently had a change in formula for a product and added a variety of ways for people to read about the changes via our website. Mouseflow allowed us to see which method was effective in communicating our message. We were able to replicate the style on other digital platforms. Mouseflow allows us to save time we would normally spend in developing a website. For example, before building a new website I will spend a couple of weeks analyzing user data via mouseflow. I can clearly see what features are not currently working and where we are loosing people in the current process. This cuts down website revisions by about 10% Read full review It has helped us convert leads into subscribers It makes the overall user experience much better It has helped us optimise our advertising spends Read full review ScreenShots