Ontraport vs. vCita

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ontraport
Score 8.9 out of 10
N/A
ONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.
$29
per month
vCita
Score 9.7 out of 10
N/A
vCita is a marketing-focused CRM for service providers. According to the vendor, the product helps service providers move clients through every stage of the sales cycle: from the first point of contact to closing, upselling and follow-up. vCita is a lightweight CRM with the following features: - Manage appointments, payments, and clients - Access info & respond to clients on the go with a mobile app - Invite clients to…
$29
per month
Pricing
OntraportvCita
Editions & Modules
No answers on this topic
Essentials
$29
per month
Business
$59
per month
Platinum
$99
per month
Offerings
Pricing Offerings
OntraportvCita
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsOntraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial. Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.
More Pricing Information
Features
OntraportvCita
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Ontraport
9.0
17 Ratings
15% above category average
vCita
-
Ratings
WYSIWYG email editor8.216 Ratings00 Ratings
Dynamic content10.014 Ratings00 Ratings
Ability to test dynamic content8.37 Ratings00 Ratings
Landing pages10.016 Ratings00 Ratings
A/B testing9.912 Ratings00 Ratings
Mobile optimization8.410 Ratings00 Ratings
Email deliverability reporting6.016 Ratings00 Ratings
List management10.016 Ratings00 Ratings
Triggered drip sequences9.813 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Ontraport
5.5
17 Ratings
34% below category average
vCita
-
Ratings
Lead nurturing automation7.115 Ratings00 Ratings
Lead scoring and grading2.413 Ratings00 Ratings
Data quality management2.614 Ratings00 Ratings
Automated sales alerts and tasks10.016 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Ontraport
7.7
8 Ratings
1% above category average
vCita
-
Ratings
Calendaring6.25 Ratings00 Ratings
Event/webinar marketing9.38 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Ontraport
7.1
4 Ratings
6% below category average
vCita
-
Ratings
Social sharing and campaigns7.13 Ratings00 Ratings
Social profile integration7.24 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Ontraport
9.3
16 Ratings
21% above category average
vCita
-
Ratings
Dashboards10.015 Ratings00 Ratings
Standard reports8.012 Ratings00 Ratings
Custom reports10.010 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Ontraport
7.3
15 Ratings
4% below category average
vCita
-
Ratings
API3.011 Ratings00 Ratings
Role-based workflow & approvals9.09 Ratings00 Ratings
Customizability10.013 Ratings00 Ratings
Integration with Salesforce.com7.31 Ratings00 Ratings
Integration with Microsoft Dynamics CRM7.31 Ratings00 Ratings
Integration with SugarCRM7.31 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Ontraport
-
Ratings
vCita
8.8
5 Ratings
14% above category average
Customer data management / contact management00 Ratings9.55 Ratings
Workflow management00 Ratings8.04 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Ontraport
-
Ratings
vCita
7.0
3 Ratings
8% below category average
Email marketing00 Ratings7.03 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Ontraport
-
Ratings
vCita
8.0
5 Ratings
5% above category average
Billing and invoicing management00 Ratings9.05 Ratings
Reporting00 Ratings7.03 Ratings
Customization
Comparison of Customization features of Product A and Product B
Ontraport
-
Ratings
vCita
6.8
7 Ratings
11% below category average
Custom fields00 Ratings6.67 Ratings
API for custom integration00 Ratings7.02 Ratings
Platform
Comparison of Platform features of Product A and Product B
Ontraport
-
Ratings
vCita
8.6
7 Ratings
14% above category average
Mobile access00 Ratings8.67 Ratings
Security
Comparison of Security features of Product A and Product B
Ontraport
-
Ratings
vCita
9.7
6 Ratings
15% above category average
Role-based user permissions00 Ratings9.76 Ratings
Best Alternatives
OntraportvCita
Small Businesses
Vbout
Vbout
Score 9.5 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
OntraportvCita
Likelihood to Recommend
10.0
(20 ratings)
9.7
(10 ratings)
Likelihood to Renew
9.1
(8 ratings)
-
(0 ratings)
Usability
7.8
(3 ratings)
9.5
(4 ratings)
Performance
7.7
(4 ratings)
-
(0 ratings)
Support Rating
9.0
(3 ratings)
8.5
(4 ratings)
In-Person Training
9.1
(1 ratings)
-
(0 ratings)
Implementation Rating
9.1
(2 ratings)
-
(0 ratings)
Product Scalability
8.2
(1 ratings)
-
(0 ratings)
User Testimonials
OntraportvCita
Likelihood to Recommend
Ontraport
Here are some cases where Ontraport is well suited : - When writing emails, you can easily access to preview, manage the changes and go back to what you did before - When using automations, if there's an error, you can go back to a previous version of it. There are also some super tools that allows to see where a clients is on an automation without having to go through the all automation. It is less appropriate when you are several colleague that are addressing an issue on an email/automation as it doesn't allows you to be multiple person on the item.
Read full review
vcita
It makes client communication extremely easy - we can message and schedule online appointments. Clients really like those options. We also like the online payment portal. That way clients can pay at their convenience, and we don't end up with credit card information that requires PCI compliance. It also helps with payments. It would also help with invoicing, but unfortunately, there are only 3 linked payment options (Square, Stripe, and PayPal). If you don't use one of those payment processors, you cannot link to billing.
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Pros
Ontraport
  • Dashboards for our daily stats.
  • The email follows up and broadcasts are simple and easy.
  • Sales and marketing can now see the impact they have working together. Nobody can point finger anymore.
  • They have the best customer support. I can't tell you how many times they have walked me through the problems that I created.
  • Amazing email inboxing.
Read full review
vcita
  • Great for online appointment bookings.
  • Good for taking payments.
  • Good for onboarding new clients.
  • Integrates with your website.
  • Integrates with Facebook Pages.
Read full review
Cons
Ontraport
  • Wish they had more options for their forms. Would really like to use multi-step forms.
  • A lot of times their forms load slowly on the website. Would like to see them speed up their services.
  • Their broadcasting options are legacy. There are better options out there for sending broadcast messages.
Read full review
vcita
  • Payment collection: We want to have an option to allow clients to choose the amount they wish to pay.
  • Improved ease of use with forms.
Read full review
Likelihood to Renew
Ontraport
My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
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vcita
No answers on this topic
Usability
Ontraport
The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
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vcita
Overall - easy to use. There are some missing features (like fillable pdf forms), and it also requires using certain credit card processors to link billing (otherwise it doesn't work).
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Performance
Ontraport
Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
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vcita
No answers on this topic
Support Rating
Ontraport
The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
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vcita
I do miss the days when I could easily call up a rep and talk to them about any issues I had with the service. But I still do hear back from the customer service rep during the week within 24 hours.
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In-Person Training
Ontraport
I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
Read full review
vcita
No answers on this topic
Implementation Rating
Ontraport
If you know your business, ONTRAPORT is easy
Read full review
vcita
No answers on this topic
Alternatives Considered
Ontraport
Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.
Read full review
vcita
I liked vCita a lot more for my home services company mainly because it handled scheduling through the software which was terrific.
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Scalability
Ontraport
With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
Read full review
vcita
No answers on this topic
Return on Investment
Ontraport
  • We are providing better customer service as a direct result of Ontraport. We can track where all of our customers are, what pages/sites/modules they are visiting with ease and tailor our communication accordingly.
  • Our marketing funnel has become vastly improved, meaning that our ROI for marketing has gone up. Sales this April are double what they were last year.
  • Our team works better together because we all have a better idea of what the other needs and when. The tasks that we can assign in Ontraport mean nothing gets missed, creating a better customer and employee experience.
Read full review
vcita
  • I have no clue
  • I'm assuming that we would not have people making appointments with us if we didn't have this service
Read full review
ScreenShots

Ontraport Screenshots

Screenshot of Manage, track, sort and add to a contact listScreenshot of Design professional emails, forms and landing pages with block formatsScreenshot of Utilize the Support Center's in-depth advice on maximizing Ontraport's features

vCita Screenshots

Screenshot of Exclusively designed for service providers & service-based businessesScreenshot of The only marketing-driven CRM for small businesses