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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Optimizely Content Management System

    Score8.4 out of 10
    N/AOptimizely Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. The CMS supports the end-to-end content lifecycle, helping users to deliver on-brand, high-impact digital experiences that 'wow' audiences.N/A

    Scala

    Score6 out of 10
    N/AScala in Malvern, PA offers their digital signage software which provides Designer for content design, Content Manager for content organization and control, and Player for content viewing. Notably the software supports a wide array of digital signage including touchscreen kiosks and service for direct customer engagement and interaction.N/A
    Pricing
    Optimizely Content Management SystemScala
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Optimizely Content Management SystemScala
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Optimizely Content Management SystemScala
    Considered Both Products
    Optimizely
    No answer on this topic
    Scala
    No answer on this topic
    Key User Insights
    Would buy again
    97%
    Would buy again
    170 Answers
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    144 Answers
    No answers on this topic
    Happy with the feature set
    93%
    Happy with the feature set
    164 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    104 Answers
    No answers on this topic
    Implementation went as expected
    86%
    Implementation went as expected
    120 Answers
    No answers on this topic
    Features
    Optimizely Content Management SystemScala
    Security
    Comparison of Security features of Optimizely Content Management System and Scala
    Feature
    Optimizely Content Management System
    8.4
    169 Ratings
    2% above category average
    Scala
    -
    Ratings
    Role-based user permissions8.4169 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Optimizely Content Management System and Scala
    Feature
    Optimizely Content Management System
    7.8
    166 Ratings
    0% below category average
    Scala
    -
    Ratings
    API7.8159 Ratings00 Ratings
    Internationalization / multi-language7.8127 Ratings00 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Optimizely Content Management System and Scala
    Feature
    Optimizely Content Management System
    7.7
    194 Ratings
    2% below category average
    Scala
    -
    Ratings
    WYSIWYG editor7.6178 Ratings00 Ratings
    Code quality / cleanliness7.9166 Ratings00 Ratings
    Admin section8.0178 Ratings00 Ratings
    Page templates8.0172 Ratings00 Ratings
    Library of website themes7.497 Ratings00 Ratings
    Mobile optimization / responsive design7.9176 Ratings00 Ratings
    Publishing workflow8.1172 Ratings00 Ratings
    Form generator6.4131 Ratings00 Ratings
    Web Content Management
    Comparison of Web Content Management features of Optimizely Content Management System and Scala
    Feature
    Optimizely Content Management System
    7.5
    180 Ratings
    0% below category average
    Scala
    -
    Ratings
    Content taxonomy7.9165 Ratings00 Ratings
    SEO support7.1164 Ratings00 Ratings
    Bulk management6.9137 Ratings00 Ratings
    Availability / breadth of extensions7.5142 Ratings00 Ratings
    Community / comment management8.0117 Ratings00 Ratings
    Best Alternatives
    Optimizely Content Management SystemScala
    Small Businesses
    Umbraco CMS
    Score7 out of 10
    No answers on this topic
    Medium-sized Companies
    Square Online
    Score7.7 out of 10
    No answers on this topic
    Enterprises
    RWS Tridion Sites
    Score9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Optimizely Content Management SystemScala
    Likelihood to Recommend
    8.5
    (223 ratings)
    6.4
    (2 ratings)
    Likelihood to Renew
    9.8
    (34 ratings)
    -
    (0 ratings)
    Usability
    8.5
    (92 ratings)
    -
    (0 ratings)
    Availability
    9.2
    (4 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (8 ratings)
    8.8
    (2 ratings)
    Online Training
    10.0
    (4 ratings)
    -
    (0 ratings)
    Implementation Rating
    6.4
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Optimizely Content Management SystemScala
    Likelihood to Recommend
    Optimizely
    If you want to build a website quickly there are plenty of ways to do so with some great examples and plenty of support both from the company and in the forums. if you want to build a more complex structure you can but be ready to spend the time to build exactly what you need as a solid foundation goes a massive way before building out content and making those choices early and sticking with them helps
    Incentivized
    Read full review
    Scala
    If you are in the data science world, Scala is the best language to work with Spark, the defacto data science data store. I think that is really the main likely reason I would ever recommend Scala. Another reason is if you already have a team of programmers familiar with functional programming, e.g. they all have years of Haskell experience. In that case, I definitely think Scala is a superior and faster-growing language than Haskell and that picking up Scala after Haskell should be quick.
    Incentivized
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    Pros
    Optimizely
    • I think the user interface for content admins is very good and very competitive. And compared to other providers, the technology that CMS in particular has. So the way it integrated the net ecosystem is very well because it follows the MBC pattern. So basically it just allows really simple implementations for what would normally be complex components on any other sort of vendor that's out there.
    Incentivized
    Read full review
    Scala
    • Organizing different playlists.
    • Coordinating content schedule and running time.
    Incentivized
    Read full review
    Cons
    Optimizely
    • Magento did have some nice tools for creating product groups or carousels for promotion. Opti seems to be lacking in that.
    • A blog - maybe this is available and we don't have it installed, but a searchable blog would be very appreciated.
    • Structured Data/MicroData - maybe it's our install, but this seems to be missing
    • Meta data: we have access to limited types and need to make a request from IT, it would be nice to be able to access more to adjust for SEO needs.
    • When in a folder on the BLOCKS tab, it would be wonderful to hit the MEDIA tab and stay in that same folder.
    • I have some less technical people that will make folders with spaces - which Opti handles, but it would be great if it wouldn't accept a space or gave an error message not to use them.
    • I think I know why the extra code is added to urls and image links, but it causes issues when taking things from our testing site to the live site. For example, I need to copy the Navigation from Inspect Element on testing to put it in production. I have learned to work around it, but it's not my favorite.
    Incentivized
    Read full review
    Scala
    • The built-in compiler, scalac, is sssssssssslllllooooowwwwww. I mean like, if you thought the Java compiler was slow, try Scala! The default compiler on my 12k line codebase takes 4 minutes to compile from scratch on my i7 quad-core machine. This can be mitigated through the paid solution of Hydra which compiles your code in parallel. Unfortunately, it's quite expensive and your legal department or finance department may not approve of it. But if they do, for me, it reduced my compile time down to 80 seconds, much more manageable.
    • Scala is not going anywhere and support for it is slowly dying. This is the main reason I would not choose Scala for my next company or project. Important Scala libraries such as secure social (which is used for OAuth, a major requirement of every web app) are hardly maintained. Another library that suffers from lack of updates is Slick, the database mapper. There aren't enough engineers working on it to even provide support for the new features that came out in Postgres 9.0 (e.g. JSONb). There is simply not enough of a community to drive Scala forward and keep 3rd party libraries up to date as Java world does it.
    • As a corollary of a stagnant community, hiring Scala developers is hard as well. Of the 30 backend engineers we've hired, only 3 came in already knowing Scala. And as I will mention below, this is a BIG problem because learning Scala is really tough.
    • The learning curve for Scala is very, very steep. Anecdotally, I came into my current company with strong Java experience. Java is the closest language to Scala but it took me 6 months before I stopped needing to pair program on easy tickets. It doesn't help that Scala has some weird syntax like Map[A, +B] and that it forces you to do functional programming.
    Incentivized
    Read full review
    Likelihood to Renew
    Optimizely
    Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
    Read full review
    Scala
    No answers on this topic
    Usability
    Optimizely
    From our editors perspective they find the CMS system easy and to clear to use. Our developers find it very easy to design on and appreciate the level of service support available. It's also always evolving and getting better every year. We find this investment reassuring and encourages us to try keep pace and see how we can continue to push the envelope and continue to improve all aspect of our websites and online touch points.
    Incentivized
    Read full review
    Scala
    No answers on this topic
    Reliability and Availability
    Optimizely
    Unplanned outages or errors are fairly rare in our instance. And when there are issues, they're usually fixed fairly quickly
    Read full review
    Scala
    No answers on this topic
    Support Rating
    Optimizely
    I attended multiple trainings/tutorials early in the process. The vendor-supplied content about Optimizely was engaging for users/attendees (I often analyze training content, compliance programs, governance plans), which helps our OCM people by having good "word of mouth" about the product long before a rollout ever happens. I actually when the user-focused portion of the Optimizely Academy twice in 2022 to ensure I had a grasp on operability and to be able to support the training and OCM efforts
    Incentivized
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    Scala
    The customer service team is very responsive and usually returns calls or emails within a couple of hours of placing a request or inquiry. Just about every rep I've spoken to has been very thorough and helpful, walking me through each problem and explaining the solutions in a way that's easy to understand.
    Incentivized
    Read full review
    Online Training
    Optimizely
    Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
    Read full review
    Scala
    No answers on this topic
    Implementation Rating
    Optimizely
    I was not fully involved.
    Incentivized
    Read full review
    Scala
    No answers on this topic
    Alternatives Considered
    Optimizely
    Optimizely Content Management System is much more feature rich, and less complex that the other CMS platforms we have used. Optimizely Content Management System is more intuitive in how the content is structured and how easy it is to pull blocks of content to create the layout of a page.
    Incentivized
    Read full review
    Scala
    No answers on this topic
    Return on Investment
    Optimizely
    • Flexibility with design that allows us to work towards our mission of 'Tennis Opened Up'
    • Speed of deploying content, meaning users can really on us for the most up-to-date content on tennis in Britain
    • Ability to have different logged-in areas for different user groups, allowing us to create more bespoke and personalised experiences
    Incentivized
    Read full review
    Scala
    • Negative: slow engineer onboarding. As I mentioned before, it took me 6 months to get up-to-speed on Scala and didn't need to bother more senior Scala engineers anymore for help with every ticket. That's hundreds of hours I wasted of myself and other engineer's time.
    • Positive: thread safety, no concurrency bug. The ROI on this one is really hard to calculate, but I do believe Scala has saved me hundreds of hours over the past few years by allowing me to never have to worry about deadlocks or race conditions. Scala is simply so safe we've never had race conditions within the JVM before.
    • Negative: third-party libraries aren't maintained so we have to fork and update them ourselves. As I mentioned before, we use Securesocial but it stopped receiving updates and there is simply no alternative to it. So, we forked it and put an engineer on it for a month to get it back up-to-date. What a waste of his time!
    Incentivized
    Read full review
    ScreenShots

    Optimizely Content Management System Screenshots

    Screenshot of Content delivery: Developers can use modern GraphQL and REST APIs to query content from any source and send it to any channel or device.Screenshot of User roles and permissionsScreenshot of (SaaS CMS): Visual Builder: Add an image: Optimizely Visual Builder offers a range of editing features designed to make content creation and layout building intuitive and accessible to both technical and non-technical users. A drag-and-drop system is used to add, move, and rearrange elements within the layout, for quick and flexible content organization.Screenshot of (SaaS CMS): Visual Builder: Create an experience: Create an Experience functionality in Optimizely Visual Builder offers a code-free way to build and manage captivating digital experiences. It offers pre-built content blocks or elements (like text, images, buttons, forms, etc.) that can be positioned on the page layout as desired. Visual Builder offers extensive options to customize the appearance and behavior of these elements. Users can modify colors, fonts, sizes, animations, and even add interactive features providing flexibility in arranging content, accommodating various design needs and responsiveness across different screen sizes.Screenshot of (SaaS CMS): Visual Builder: Publish: The Visual Builder displays changes in real-time as they are made. This includes side-by-side previews for different devices like desktops, tablets, and mobiles. Before publishing, the Interactive Preview mode can be used to test elements like forms, buttons, and other interactive components to ensure they work as expected on the live site. Changes can then be published directly from the Visual Builder interface, making them instantly available to site visitors.Screenshot of the central location to manage assets, editing and publishing content.