London-based Paddle offers an ecommerce and subscription management solution for software companies seeking a streamlined demonstration of their services and centralized management of their different service levels and cloud-based offerings.
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WooCommerce
Score 8.1 out of 10
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WooCommerce is an eCommerce plugin for WordPress, developed by WooThemes (recently acquired by Automattic). Like WordPress, it is designed to be an extendable, adaptable, open-sourced platform. WooCommerce allows merchants to sell physical products, downloadables, or services.
$0
Pricing
Paddle
WooCommerce
Editions & Modules
Custom
custom pricing
Woo Enterprise
Contact Sales
Offerings
Pricing Offerings
Paddle
WooCommerce
Free Trial
No
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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WooCommerce is a free and open-source plugin for WordPress. Merchants can host their WooCommerce store on any private hosting service, or with Automattic directly via WordPress.com. Some added features or services from the WooCommerce Official Marketplace may have one time or subscription pricing.
More Pricing Information
Community Pulse
Paddle
WooCommerce
Features
Paddle
WooCommerce
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Paddle
-
Ratings
WooCommerce
8.0
96 Ratings
3% above category average
Product catalog & listings
00 Ratings
8.195 Ratings
Product management
00 Ratings
8.096 Ratings
Bulk product upload
00 Ratings
7.378 Ratings
Branding
00 Ratings
7.283 Ratings
Mobile storefront
00 Ratings
9.288 Ratings
Product variations
00 Ratings
7.688 Ratings
Website integration
00 Ratings
9.396 Ratings
Visual customization
00 Ratings
7.292 Ratings
CMS
00 Ratings
7.874 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Paddle
-
Ratings
WooCommerce
6.6
91 Ratings
14% below category average
Abandoned cart recovery
00 Ratings
6.159 Ratings
Checkout user experience
00 Ratings
7.191 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Paddle
-
Ratings
WooCommerce
8.6
85 Ratings
4% above category average
eCommerce security
00 Ratings
8.685 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Paddle
-
Ratings
WooCommerce
6.2
94 Ratings
21% below category average
Promotions & discounts
00 Ratings
7.391 Ratings
Personalized recommendations
00 Ratings
5.074 Ratings
SEO
00 Ratings
6.483 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
I wouldn't recommend them to anybody because their support is getting worse and worse and their business processes require you to contact support whether you want to or not. You will be forced to contact support and then wait for days to get any meaningful response that's not a copy/pasted sentence from FAQ.
WooCommerce is best suited to customers whose website is built on the WordPress platform, and whose development team has a good understanding of plug-in implementation. If your website is not built on WordPress, but on Laravel or React (or any other non WordPress technology), then WooCommerce is not for you. WooCommerce is also great for customers who just need a simple online shopping experience. If your needs involve more complex or immersive features such as timed discounts, pick up locations, delivery reminders, or post shopping feedback surveys, know that you will need to purchase additional add-ons to make to get these features using WooCommerce set up on WordPress.
Super easy to implement SDKs across supported platforms that support modern interface paradigms.
Real team members that provide backend support for merchant issues. We had issues addressed quickly and taken seriously whenever we needed anything.
Help with navigating VAT transparently. We never worried that we were messing up in this complicated area of international sales.
Great first line customer support reduces the need for an extensive customer support organization on our end. They dealt with all purchase related issues as well as lightweight technical issues (e.g pointing users to FAQs, update links, etc.).
Despite very rare glitches, more connected to an excessive number of plugins, that affect the speed of the site, we are extremely satisfied with the platform, the ability to import and export products, even though we just export them, as we have our proprietary system for updating inventories. We love the ease of upgrading, enhancing, innovating, and the freedom we have to do whatever we want, which is a plus, when you consider Shopify can take down your whole store as they please, if they think you aren't abiding to their TOS or their ever changing set of rules.
It is built on the Wordpress platform, so there are some quirks compared to a dedicated e-commerce product, but it is very intuitive and easy to use, especially for anyone with Wordpress experience. There are numerous great support articles and learning resources available. Significant customization can be achieved with plugins vs other eCommerce platforms, which may require more custom code and have fewer plugin options.
We tried using Stripe before Paddle, but it was a pain integrating it and it lacked the licensing. Paddle allows us just to add a payment button and don’t ever think about payment methods, we don’t have to make a separate button for card payments and another one for PayPal. Paddle does all this in their checkout process.
We were pretty sure we wanted a WordPress site so that we had more control over the site itself, having been burned by third-party vendor sites before. The fact that WooCommerce integrates so well with WordPress was a big selling point for us. Magento would have been too heavy of a lift for our small dev team and we didn't want to rely on Shopify or BigCommerce (though all of those products could have their merits for other projects or clients).