The PG Forsta HX platform, the technology and research solution formed from the Forsta solution based on the combined (through merger) technology of Dapresy, Confirmit, and FocusVision, and later by the acquisition of Press Ganey in 2022, is a customer experience management solution featuring both forms and text analysis to understand the Voice of the Customer.
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Lighthouse Studio
Score 10.0 out of 10
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Sawtooth Software headquartered in Provo offers the Lighthouse Studio survey research tool as an advanced platform for Conjoint Analysis and MaxDiff. With it, users can create balanced experimental designs hand-in-hand with traditional survey questions.
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Pricing
PG Forsta HX Platform
Sawtooth Lighthouse Studio
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
PG Forsta HX Platform
Lighthouse Studio
Free Trial
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No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
PG Forsta HX Platform
Sawtooth Lighthouse Studio
Features
PG Forsta HX Platform
Sawtooth Lighthouse Studio
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
PG Forsta HX Platform
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Ratings
Sawtooth Lighthouse Studio
6.5
1 Ratings
20% below category average
Themes
00 Ratings
6.01 Ratings
Custom logo/branding
00 Ratings
7.01 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
PG Forsta HX Platform
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Ratings
Sawtooth Lighthouse Studio
9.0
1 Ratings
6% above category average
Changes to live survey
00 Ratings
8.01 Ratings
Question design help
00 Ratings
9.01 Ratings
Multiple question types
00 Ratings
10.01 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
PG Forsta HX Platform
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Ratings
Sawtooth Lighthouse Studio
10.0
1 Ratings
20% above category average
Survey logic flexibility
00 Ratings
10.01 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
PG Forsta HX Platform
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Ratings
Sawtooth Lighthouse Studio
6.0
1 Ratings
29% below category average
Response tracking
00 Ratings
6.01 Ratings
Data export
00 Ratings
4.01 Ratings
Standard reports
00 Ratings
5.01 Ratings
Analytics
00 Ratings
9.01 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
PG Forsta HX Platform
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Ratings
Sawtooth Lighthouse Studio
10.0
1 Ratings
15% above category average
Access controls
00 Ratings
10.01 Ratings
Compliance
00 Ratings
10.01 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
They have done a good job at helping us maintain the integrity of the project while transitioning to a completely new platform. Our Voice of the Customer program happens to consist of multiple surveys within one "master" so I guess logistically it could be considered complex
Anyone wanting to design and analyze advanced studies, particularly those that incorporate discrete choice modeling (such as MaxDiff and / or Conjoint) should be using Sawtooth Lighthouse Studio. The capabilities and flexibility offered by this platform for these choices is far beyond any other platform I am aware of. It is less appropriate where you need the survey tool to 'play well with others.' Two examples: 1) pulling in live data streams so they can be cleaned and visualized. 2) Integrating into any service where an API call is appropriate such as adding / removing people from a mailing list, incentive management tool, or qualitative community tool.
Confirmit has a fairly shallow learning curve allowing someone with no experience to be able to create a simple survey with not much time invested in training.
Confirmit also has the flexibility to be used in very advanced ways. Whether modifying the display/page content's layout or modifying input types with jQuery, it is incredibly adaptable.
Confirmit (with v. 18) now collects data in a true SQL database which is far more robust and easy to administrate than some other methods of data storage.
Ensure correct data collection. This is Confirmit's main goal, and which sometimes fails to succeed.
Integrated data back-up service. It would be great if we could look at the data from a couple days previous.
Interactive layout creator. Current layout creator is really "squared" as we say, it needs more flexibility with all the incoming technologies such as HTML5 and CSS3.
From my point of view Confirmit has been a key tool in our organization. Without it we can't deliver what we do at this moment. Confirmit has proved that is a reliable, stable and easy to use tool. The few issues we found (as far as I know) were sent to Confirmit support team and fix them. Patching the product has been done faster and without large downtime of the product
Confirmit is a very technical tool, it takes time for someone to get used to the interface, even when it could definitely be more intuitive or user friendly, this is part of Confirmit's strenghts that makes it one of the most robust data collection technologies out there.
It is incredibly powerful, very rhobust and has fantastic support. The only reasons I'm not giving it a higher rating are 1) There is a very steep learning curve when it comes to designing more complex studies. 2) It is difficult to get Sawtooth Lighthouse Studio to 'talk' to other systems as the Perl upon which it is built is not really designed to work with API calls, etc.
The support team is responsive and I can tell that they are actually trying to help get to the heart of the issues before making us try every possible solution available. They ask the right questions and test things before coming back to us with proposals. I like the support team at Confirmit.
Forsta has a strong product functionality and performance. Integration capabilities are fantastic and it has strong customer focus. Pre-existing relationships also helped in cracking this deal. People at Forsta are helpful and customer centric. Although cost is not highly competitive but it comes close to value for money. Competitors have quite a few functionalities but there are additional charges levied for them.
While QuestioPro has the capability to build surveys and even do some advanced analysis, it is less powerful (and less intuitive) than Sawtooth Lighthouse Studio. It cannot handle studies with the complexity we are used to designing. The CMNTY Platform was initially sold to us as a combined Quant / Qual platform, but we found very quickly that the quant side of it is extremely limited.
I love Confirmit, the only negative is that my experience using any other program is always terrible in comparison.
I had Confirmit rep come into the office and was disapointed that they didn't have much informaton on how to use it as a researcher in marking research, perhaps employing more internal marketing researchers would help that.