ReachMail vs. Sender

The free Reachmail account (which I have used for several small organizations) is a good tool where there are limited or zero email marketing dollars, a contact audience of up to 5,000 subscribers, and a max of 15,000 monthly emails. The pricing levels are really reasonable for volume requirements, including custom plans for infrequent mailings. If there are constraints (time and/or design experience) that require a large choice of ready-made contemporary templates without graphic or font modifications, then this probably isn't a good email marketing tool.

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It is very well suited for sending newsletters. With Sender.net, an organization can build its brand. Its transactional email features also help organizations to increase revenue.

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• I have a $10 account, but customer support treat me like a princess. They even added a feature to one page to remedy a problem I was having with that page. They care about their customers.
• ReachMail Features (or at least, these are the ones I know they have): WYSIWYG Email Editor, Template Management, Mobile Optimized Emails, Dynamic Content, Subscribe/Unsubscribe, Mailing List Management, Drip Campaigns, Auto-Responders, Image Library, A/B Testing, Customer Surveys, CAN SPAM Compliance, Reporting/Analytics.
• These folks know what they’re doing. I can’t speak highly enough about ReachMail.

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• UI seemed fine/standard
• Price/free plan is generous
• Basic features were good/standard

• There are no batch report downloads. When I have multiple variations and waves in a campaign, I have to download reports individually. I'd like for a way to download one report of all sends during a certain time period, or given another set of parameters.
• It would save a lot of time if we had the ability to upload multiple images or assets at once.
• There's only a two-level "tree" of organization of lists and suppression lists. It would be great if we had the abililty to nest lists into better categories, rather than having to scroll through one giant list of suppressions or deployment lists. Something like a 2015 folder, then inside that a Business Unit folder, then inside that, a Campaign folder, etc. This would make things much easier to find.

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• Better graphics it looks like its from 1995 sometimes
• Better templates to be used
• They talk a lot about newsletters and we weren't really impressed with it
• Better customer support

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Their team is knowledgable and willing to help offer insight and support to build out the right campaigns to fit our business needs and goals

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In my opinion, ReachMail is a good competitor to Mailchimp, probably has more features though and analytics to help organize information. There are also a lot more third party integrations that have helped us compared to other apps that we've tried before, but ReachMail has been the most useful, for me personally and my team

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Its deliverability makes it more effective than other email marketing tools. It gives more than satisfactory results. And that shows in my organization's sales revenue.

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• None. I signed up for a pay account so only had to spend a dollar for the first month. Even that was a waste as I simply can't send emails out with their forced unsubscribe header. If it was the typical CAN-SPAM footer it would be fine, but it just looks awful.

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• Unable to use it due to poor deliverability