RealZips GeoData Platform vs. The List

RealZips GeoData Platform is well-suited for Saleforce users and administrators who need to send targeted emails and snail mails and segment reports by a certain geographic area and are frustrated with Salesforce's built-in process for this, which is mostly non-existent. Other marketing platforms may handle this scenario better, but for Salesforce, RealZips is the best option

Incentivized

I believe it is perfect for media and advertising. Gets our sales team to the right contacts and often the correct titles and emails

Incentivized

• The main strength of RealZips GeoData Platform is the ability to query the "Metropolitan Area" field they provide, which is based on the contact's zip code. For example, if you are looking to promote an event to all contacts in the New York City area, this field will automatically show contacts living within several miles of NYC, not just those living in NYC itself.
• RealZips GeoData Platform automatically provides a zip code for contacts who may have that part of their address missing from their contact page. This helps keep the address data clean.
• RealZips GeoData Platform will help you sort your prospects or leads into geographic areas, helping you schedule in-person meetings while on the road.
• RealZips GeoData Platform provides a generous non-profit discount.
• RealZips GeoData Platform only requires the contact to have a zip code to work. The contact does not need a full address.

Incentivized

• The list provides specific emails, phone numbers, and titles for individual contacts. This is a major help in the corporate sales world as finding the right contact is everything.
• The List provides an awesome search function that allows for advanced searching of industries, brands, and contacts. The search function is perfect for boiling down exactly who or what I'm looking for, and also helps to generate new sales ideas.
• The List does a very cool job of providing cool examples of creative and ad spots used in current campaigns. This is an excellent tool for brainstorming and creating proposals. This function is also fully searchable and easy to look through.

Incentivized

• RealZips GeoData Platform may be difficult to learn at first, as their reporting tie-in fields need a certain syntax. But once you figure it out, it becomes clearer for future uses. Otherwise, the product functions as intended.

Incentivized

• It would be nice if it were easier to get permission from contacts to be contacted
• It would also be nice if contacts on the list had an opt in preference

Incentivized

It delivers on its promise

Incentivized

RealZips GeoData Platform integrates very well with Salesforce.com and works seamlessly alongside other apps, such as the Nonprofit Success Pack and Causeview, which transform Saleforce's data into a non-profit focused layout. Any changes in Salesforce's data structure do not seem to impact RealZips effectiveness. Furthermore, it works well as a data-cleaning tool, which increases the potency of all other apps.

Incentivized

I have never used a different subscription style product. My other experiences with sales research has had me using LinkedIn and Google in a very rudimentary fashion. The List is light years ahead of anything I was doing otherwise.

Incentivized

• RealZips GeoData Platform has had a positive ROI by allowing us to target specific contacts based on their geographic location, not their physical address.
• RealZips GeoData Platform has had a positive ROI by providing a very generous non-profit discount.

Incentivized

• Fast lead identification
• Great lead qualification
• Actionable info

Incentivized