ReputationStacker vs. SpyFu

ReputationStacker is extremely well designed for multi-location practices that care about improving and protecting their online reputation and visibility in local search engine results (which is extremely important for our business). It makes it easy to consistently generate reviews for each location and address issues that patients have before they become bigger problems. If you’re looking for an all-in-one marketing platform, this isn’t that. It's just focused on online reputation and reviews and it does that really well (instead of trying to do everything).

If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on.

Incentivized

• Online reputation management for multiple locations of our business
• Review generation for all of our clinics (with a focus on Google reviews)
• Responding to reviews at scale
• Review and reputation reporting

• Keeping a tab on competitors organic and inorganic activities
• Helps identify where the competitor is getting the backlinks from.
• Identify competitors top content and the keywords that's bringing them traffic
• Get proper information of their current and past ADS run on Google.

Incentivized

• Adding additional locations of our business wasn't obvious at first, but when I figured out how to do it it was easy after that.

• As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture.
• When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to.

Incentivized

Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps. Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.

We had our marketing person set it up, and now it automatically gets us Google reviews. It couldn't be easier.

SpyFu is an easy to use tool, and has a self -explanatroy dashborad to generate the data needed to provide insights into any B2B SEO and PPC campaign. It is not comprehensive, but it certainly provides good enough insight to make it a valuable part of any agency tool stack

Incentivized

I had a question about how to add new locations and the support team got back to me immediately and showed me how to do it.

SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise.

Incentivized

ReputationStacker is all about on reviews and customer experience. It's not trying to be more than that and add a bunch of other features that we either wouldn't use or are already part of the other tools that we use

I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing.

Incentivized

• We pay $99 per month per location and our clicks and calls on our Google Business profiles have gone up a lot since we started using ReputationStacker. One additional new patient per month more than covers the cost of it, and it helps us get way more than one new patient each month at each location. I'd estimate we get a minimum of 5 or 6 new patients a month per location because of ReputationStacker.

• Helping us track our ranking.
• It helps solve the problem of ambiguity when it comes to Google Ads. It makes the strategy more clear.
• You can sift through lots of different online analytics to find the information, but it takes way too long. SpyFu has it all in one place!

Incentivized