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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Right On Interactive

    Score4.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    ROI Customer Lifecycle Marketing software provides visibility into which customers are the best fit and most engaged at each stage of their journey via its patented Lifecycle Map and 3D Scoring methodology. The vendor says that with this insight, marketers are able to know exactly where a prospect or customer is in their relationship with a brand. The software offers similar functionality to other marketing automation platforms; however, ROI Customer Lifecycle Marketing is designed to engage…

    $500

    up to 2 users, up to 10,000 contacts

    SendPulse

    Score3.5 out of 10
    N/ASendPulse is an integrated messaging platform providing user communication that includes emails, SMS, web push, SMTP, and user management.. This solution includes 15,000 free emails with up to 2,500 subscribers per month.N/A
    Pricing
    Right On InteractiveSendPulse
    Editions & Modules
    Outreach
    $500
    up to 2 users, up to 10,000 contacts
    Engagement
    $900
    up to 5 users, up to 10,000 contacts
    Lifecycle Marketing
    $1,400
    up to 10 users, up to 10,000 contacts
    No answers on this topic
    Offerings
    Pricing Offerings
    Right On InteractiveSendPulse
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsAll contracts are annualPricing starts from $9 a month and depends on the number of messages sent.
    More Pricing Information
    Features
    Right On InteractiveSendPulse
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Right On Interactive and SendPulse
    Feature
    Right On Interactive
    7.0
    1 Ratings
    10% below category average
    SendPulse
    4.0
    12 Ratings
    67% below category average
    WYSIWYG email editor7.01 Ratings2.012 Ratings
    Landing pages6.01 Ratings00 Ratings
    Email deliverability reporting7.01 Ratings7.012 Ratings
    Triggered drip sequences8.01 Ratings7.010 Ratings
    Dynamic content00 Ratings1.012 Ratings
    Ability to test dynamic content00 Ratings4.010 Ratings
    A/B testing00 Ratings3.09 Ratings
    Mobile optimization00 Ratings2.012 Ratings
    List management00 Ratings6.012 Ratings
    Lead Management
    Comparison of Lead Management features of Right On Interactive and SendPulse
    Feature
    Right On Interactive
    8.5
    1 Ratings
    7% above category average
    SendPulse
    -
    Ratings
    Lead scoring and grading8.01 Ratings00 Ratings
    Automated sales alerts and tasks9.01 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Right On Interactive and SendPulse
    Feature
    Right On Interactive
    8.0
    1 Ratings
    6% above category average
    SendPulse
    -
    Ratings
    Social profile integration8.01 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Right On Interactive and SendPulse
    Feature
    Right On Interactive
    8.5
    1 Ratings
    12% above category average
    SendPulse
    4.7
    12 Ratings
    47% below category average
    Dashboards9.01 Ratings5.011 Ratings
    Standard reports8.01 Ratings7.012 Ratings
    Custom reports00 Ratings2.09 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Right On Interactive and SendPulse
    Feature
    Right On Interactive
    7.5
    1 Ratings
    2% below category average
    SendPulse
    -
    Ratings
    Customizability7.01 Ratings00 Ratings
    Integration with Salesforce.com8.01 Ratings00 Ratings
    Best Alternatives
    Right On InteractiveSendPulse
    Small Businesses
    Vbout
    Score9.9 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Right On InteractiveSendPulse
    Likelihood to Recommend
    7.0
    (1 ratings)
    1.0
    (12 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (1 ratings)
    Usability
    -
    (0 ratings)
    3.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    Right On InteractiveSendPulse
    Likelihood to Recommend
    Right On Interactive
    Right On Interactive is well suited if you need to bring in lots of data from numerous sources and be able to reference across tables to build a detailed segment. This also lends it to being more useful when a company has people that know data and have the time to dive deep into it to build lists. For teams without multiple people or dedicated people to use the system it can be cumbersome.
    Incentivized
    Read full review
    SendPulse
    SendPulse is great if you want to connect with your list on a more personal basis, and making sure that your email reaches your subscriber when it is best for him/her. You can also use the SMS function (though I haven't used it yet). Let's say you have clients and want to send a message to them automatically on their birthday, SendPulse allows you to do that. It allows you to add in specific fields that are relevant to you, in order to customise your messaging as much as you want and need.
    Read full review
    Pros
    Right On Interactive
    • It is able to pull in as many data sources as you would like.
    • It is easy to connect data across multiple sources to create segments.
    • Forces you to think about your customer lifecycle to get the most out of the software.
    Incentivized
    Read full review
    SendPulse
    • One of the best features of this software is its user interface. I found it very intuitive.
    • It has sms feature also which is a great add-on to this software.
    • It has live chat support feature. And I find it very helpful when i find any technical problem.
    Incentivized
    Read full review
    Cons
    Right On Interactive
    • The interface is improving in recent months but it still has a way to go to catch up to competitors.
    • The system seems to be reactionary when building out campaigns instead of more proactive. You can go through the entire campaign setup and forget to check one box at the very start and have to go all the way back to just pull in a piece of personalized data.
    • Could use more integrations with marketing softwares.
    Incentivized
    Read full review
    SendPulse
    • I like its Drag and Drop function to design e-mailers but it lacks in some functionalities. Foe example when I write two different contents in a same box I need a line to show separation between my contents in the same box but this feature is unavailable in SendPulse.
    • They should include more fonts. Every product or service needs different kind of fonts to make a right impact on customers. With limited option of fonts it restricts user's creativity.
    • It is good to have templates to give users some idea for designing campaigns but here SendPluse has nothing much to offer. They have very limited number of templates.
    Incentivized
    Read full review
    Likelihood to Renew
    Right On Interactive
    No answers on this topic
    SendPulse
    Because I love how easy and intuitive SendPulse is.
    Read full review
    Usability
    Right On Interactive
    No answers on this topic
    SendPulse
    I find that overall SendPulse is very intuitive to use and the support is there to help you out in case you don't find how to do what you wish to do. The drag and drop functionalities make it easy to create the newsletters you want. Every field is explained and small tutorials are included to show you how to create a new template, newsletter, etc. which makes it very easy to use.
    Read full review
    Support Rating
    Right On Interactive
    No answers on this topic
    SendPulse
    Every time I contacted the support team with a question or a problem, they were very fast in replying and helping me out solve it. Usually latest within 10 minutes I would receive a first answer, and the problem would get solved on the same day.
    Read full review
    Implementation Rating
    Right On Interactive
    No answers on this topic
    SendPulse
    When implementing SendPulse, it is a good idea to have a transition phase where you still use both systems, in case anything goes wrong.
    Read full review
    Alternatives Considered
    Right On Interactive
    No answers on this topic
    SendPulse
    For SendPulse's price point, I consider their competition to be the likes of Mailchimp, ConstantContact, etc. While SendPulse rates roughly average across the board in all areas, for businesses looking for the cheapest option (which comes with a lack of features/quality), ConstantContact beats them. For quality/features/value, I'd say Mailchimp is the best option for small businesses.
    Incentivized
    Read full review
    Return on Investment
    Right On Interactive
    • It saved us a bunch of money in getting a higher tier of SFDC. The workflows it allowed us to create (using their staff writing MySQL) saved us having to double our SFDC spend to get workflows.
    • It allowed us to easily send emails to people added into SFDC campaigns buy external sales staff which saved time from manual emails.
    • The time it took the marketing team to create the campaigns could've been faster.
    Incentivized
    Read full review
    SendPulse
    • Tapping NRI clients with this software helps me in generating good revenue in last financial year.
    • I grow my NRI database by 60 in last year. And this software played a major role in doing so.
    • It made brand building very easy among my clients.
    Incentivized
    Read full review
    ScreenShots

    Right On Interactive Screenshots

    Screenshot of ROI Campaign BuilderScreenshot of ROI ReportingScreenshot of ROI Lifecycle MapScreenshot of ROI Email EditorScreenshot of ROI DashboardsScreenshot of ROI Score Index

    SendPulse Screenshots

    Screenshot of Desktop versionScreenshot of Mobile application for iPadScreenshot of Mobile application for Android