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Salesforce Agentforce Financial Services vs. TrackMaven

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Agentforce Financial Services

    Score8.5 out of 10
    N/AThe Financial Services Cloud from Salesforce is used to create customized experiences for users and customers, and get information at the right to improve productivity and satisfaction. The vendor states that wealth management advisors can use the CRM’s ability to better understand and address client needs, building fruitful client relationships. Retail, mortgage, and commercial bankers can get a complete customer view when and where they need it. In insurance, users of the financial services…

    $300

    per month billed annually per user

    TrackMaven

    Score8.5 out of 10
    Mid-Size Companies (51-1,000 employees)
    According to the vendor, marketers report on their results for two reasons: to prove their value, and to improve their results. Additionally, the vendor says TrackMaven is the only marketing analytics platform that gives marketers the ability to do both across all of their digital channels. TrackMaven’s marketing analytics platform integrates with all the tools marketers are already using to measure their performance — including social networks, web analytics providers, and all major…N/A
    Pricing
    Agentforce Financial ServicesTrackMaven
    Editions & Modules
    Sales
    $300
    per month billed annually per user
    Service
    $300
    per month billed annually per user
    Sales and Service
    $325
    per month billed annually per user
    Einstein 1 for Sales and Service
    $700
    per month billed annually per user
    No answers on this topic
    Offerings
    Pricing Offerings
    Agentforce Financial ServicesTrackMaven
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Agentforce Financial ServicesTrackMaven
    Considered Both Products
    Salesforce
    No answer on this topic
    TrackMaven
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    5 Answers
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    5 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Best Alternatives
    Agentforce Financial ServicesTrackMaven
    Small Businesses
    No answers on this topic
    Agency Analytics
    Score8.9 out of 10
    Medium-sized Companies
    No answers on this topic
    Supermetrics
    Score9.7 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Agentforce Financial ServicesTrackMaven
    Likelihood to Recommend
    7.5
    (5 ratings)
    8.7
    (14 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    5.7
    (3 ratings)
    Usability
    7.5
    (4 ratings)
    -
    (0 ratings)
    User Testimonials
    Agentforce Financial ServicesTrackMaven
    Likelihood to Recommend
    Salesforce
    Salesforce Financial Services Cloud is really helpful when it comes to projections for our business. In order to cover our office overheads, we try to project sales leads becoming opportunities and closed and won sales for each quarter so we can ensure all targets are met and obligations too.
    Read full review
    TrackMaven
    If your brand is looking for understanding competitors and normalizing data across disparate follower counts/footprint size, Trackmaven is great. Users need to understand the power of Boolean logic. TrackMaven needs dedicated users and time spent in building reports in order to understand how to use it.
    Incentivized
    Read full review
    Pros
    Salesforce
    • Ease of use
    • Reporting
    • Customisation
    Incentivized
    Read full review
    TrackMaven
    • Competitive Intelligence - see precisely what your competitors are posting and sort by time and/or impact
    • Funnel Analysis (Beta as of April 2017) - track your organic and paid social efforts to see which content creates leads
    • Comprehensive Overview of Social Channels - track growth and engagement of all social channels in one screenshot, and in comparison to your closest competitors
    • Personalized Analytics - each user can set up their own reports and dashboards and/or they can be shared across the organization, chart your own KPIs with a click of a button
    • Top Notch UX & Support - drag and drop features for report building and dashboard creation, responsive support team
    Read full review
    Cons
    Salesforce
    • Automation. There is room to automate certain processes that require manual executions.
    • Implementation. It is hard and requires a 3rd party to help to implement which is costly.
    Incentivized
    Read full review
    TrackMaven
    • For the foreseeable future. TrackMaven is focused on measuring social sharing. We wish it also captured information about pageviews and monthly unique visitors -- the kind of data that lives inside Google Analytics -- or integrated it through an API. It would be exceptionally helpful not just to have all those metrics in one place, but also to easily measure correlations between them.
    Read full review
    Likelihood to Renew
    Salesforce
    No answers on this topic
    TrackMaven
    More than likely, yes. This is a company with people I trust that offer an exceptional product.
    Read full review
    Usability
    Salesforce
    It does its job but could be better. I think it all comes down to each business configuration of the platform.
    Incentivized
    Read full review
    TrackMaven
    No answers on this topic
    Alternatives Considered
    Salesforce
    We haven't used anything previously to Salesforce. We were trying to implement what we needed as a company with our current ticketing and quoting software, but it wasn't doing what we needed. Once we found Salesforce we were able to really dial in on the important things needed as a company.
    Incentivized
    Read full review
    TrackMaven
    I inherited TrackMaven, as it was already being used when I started working here, but I really like it! It's much easier to use and has an incredibly fast learning curve so I feel like I'm using all of the features of the tool right away. The customer support team is very helpful and works hard to make sure that you are really using the product to its full capabilities, rather than just scratching the surface
    Read full review
    Return on Investment
    Salesforce
    • Positively helpful with targets
    • Motivating and encouraging
    • Helpful with figures
    Read full review
    TrackMaven
    • Paid Search & Social - TrackMaven has given us the ability to develop smarter social advertising and reach our audience with the right messages
    • Account Analytics - the account overview we receive in TrackMaven of our own social media accounts is duplicative of what we already get through other software
    • Funnel Analysis - If we can better see which efforts are paying off with leads, at a granular level, we can use our social spend budget more wisely
    Read full review
    ScreenShots

    TrackMaven Screenshots

    Screenshot of With unified reporting across your social media, blog, email, ads, website analytics, automation, CRM, and more, TrackMaven makes it easy to prove the impact of your marketing activities. Understand how all of your top-of-funnel efforts contribute to bottom-of-funnel results such as website traffic, conversions, and sales.